Brooks Brothers, America’s Oldest Retailer, Marks 200-Year of American Style Excellence

Company was Founded by Henry Sands Brooks, Two Hundred Years Ago April 7, 1818

On April 7, 2018, Brooks Brothers, America’s oldest retailer, reached its milestone 200-year anniversary. Since opening its doors on April 7, 1818, in New York City, Brooks Brothers has grown from a small family haberdasher to become a global brand that has shaped and defined American style through its product innovations.

Brooks Brothers Logo

Brooks Brothers logo

Our anniversary today marks a significant and historic milestone not only for Brooks Brothers but also for the retail industry,” said Claudio Del Vecchio, Chairman, and CEO of Brooks Brothers. “This is a moment to celebrate two hundred years steeped in both tradition and innovation.

American fashion today is a result of years of groundbreaking innovations and revolutionary disruptions by Brooks Brothers. While perhaps best known today as a “classic” brand, it is important to note that the brand’s founder, Henry Sands Brooks (1772 – 1833), was no traditionalist at all. He was actually a dandy and an influencer among his peers, always on the lookout for the newest and most novel styles for his emporium in lower Manhattan selling “every new style of cloth, of the finest quality, made to order in the best and most fashionable mode.”

Brooks Brothers 346 Madison Avenue Flagship Store NYC Entrance

Brooks Brothers 346 Madison Avenue Flagship Store NYC Entrance

It is therefore ironic that some of Brooks Brothers’ most classic items today were the result of either invention and innovation — many radical for their time. In fact, Brooks Brothers is notably responsible for the introduction and popularization of some of fashion’s most iconic and enduring items, including the navy blazer, the reverse striped rep tie, the polo coat and the Number One Sack Suit. Even today’s athleisure trend has its origins in Brooks Brothers’ adaptations of sports clothes for daily life — most notably the 1900 invention of the Original Polo® Button-Down Oxford shirt. Finally, Brooks Brothers was responsible for the single most significant contribution to fashion — ready-to-wear tailored clothing, which was introduced to America in the mid-1800s as a consequence of the Gold Rush.

BROOKS BROTHERS Fall/Winter 2018 FIRENZE PALAZZO VECCHIO JANUARY 2018

Brooks Brothers Recent Fashion Show — BROOKS BROTHERS Fall/Winter 2018 FIRENZE PALAZZO VECCHIO JANUARY 2018 — in Florence Italy – Jan 10, 2018 (Photo Credit: Dan Lecca)

This sartorial passion was passed down from Henry to his sons, Elisha, Daniel, Edward, and John: the actual Brooks Brothers. These were fashion’s earliest influencers. For the past two centuries — and straight through to today — Brooks Brothers has outfitted an ever-changing world and is consistently pursuing quality and innovation, always with a respect for the past and an eye toward the future.

A Selection of Brooks Brothers Milestones:

  • Before there was the Eiffel Tower, Big Ben, the Statue of Liberty, Grand Central Terminal, and the cities of Hollywood and Chicago, there was Brooks Brothers.
  • In 1818, Henry Sands Brooks opened clothing shop “H. & D. H. Brooks & Co” on the corner of Catherine and Cherry Streets. The first recorded transaction was actually a loan to a friend.
  • In 1865, President Abraham Lincoln wore a custom-made Brooks Brothers coat to his second inauguration. Sadly, he was also wearing it when he was assassinated a month later.

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    Brooks Brothers Original Polo Button Down Oxford

  • In 1900, Brooks Brothers invented the original button-down-collar shirt after noticing that polo players in England were pinning down their collars while playing.
  • In 1902, Brooks Brothers introduced the reverse-stripe rep tie, an adaptation of British regimental ties.
  • In 1915, Brooks Brothers opened its 346 Madison Avenue flagship store, where it remains today.
  • In 1953, Brooks Brothers invented the first ever non-iron shirt.
  • In 1957, Brooks Brothers introduced Argyle socks to America.
  • In 1961, Brooks Brothers designed the “#2 suit” — a favorite of longtime customer President John F. Kennedy.
  • In 1976, Brooks Brothers launched a full women’s collection.
  • In 1979, Brooks Brothers was one of the first international brands to expand to Japan.
  • In 2008, Brooks Brothers acquired Southwick in Massachusetts so that it could resume the manufacturing of tailored clothing in America.
  • In 2016, Brooks Brothers appointed Zac Posen as creative director for the Women’s Collection.

Throughout its history, Brooks Brothers have forged relationships with generations of customers: artists and politicians, working people and captains of industry, and Hollywood legends, as well as 40 out of 45 U.S. Presidents.

Today, Brooks Brothers currently have more than 280 stores in the United States and more than 700 locations internationally in 45 countries and continue to lead with a pioneering spirit, continually developing materials and designs that deliver performance, innovation and high-quality design.

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Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

First Chapter of New Campaign Led by Solange Knowles and Her Curated Cast of Artists

Calvin Klein, Inc.,, today announced its new Calvin Klein Underwear and Calvin Klein Jeans global multi-media advertising campaign. The campaign introduces an evolution in the Calvin Klein brand’s globally recognized #MYCALVINS call to action: “Our Family. #MYCALVINS.

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

Shot by photographer Willy Vanderperre, the first chapter of this new campaign features songwriter and recording/visual artist Solange (Knowles) alongside her personally curated cast of singers/songwriters, including Kelela, Dev Hynes, Caroline Polachek and Adam Bainbridge of Kindness. The cast is featured wearing core styles of Calvin Klein Underwear and Calvin Klein Jeans that are available in stores and online now.

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign 2

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

The group is shot together as a “chosen” musical family, illustrating the overarching message of the campaign. The evolved #MYCALVINS concept has family at its center, a display of unity between strong individuals, further emphasized by the symbolism of the traditional American quilt. This campaign captures these bonds and brings to life different ways we can inspire families – both born and made – to connect with one another and celebrate the things that unite us.

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign 4

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

This launch marks the first moment of the new Our Family. #MYCALVINS campaign rollout, with a series of campaign launches that will run from Holiday 2017 through the Spring 2018 season. The talent featured will represent the bridging of several generations stylistically, musically and culturally. They will bring their stories to life as “Our Family” with family and community at the epicenter of the conversation.

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign 3

Calvin Klein, Inc. Announces the Latest Calvin Klein Underwear and Calvin Klein Jeans Global Advertising Campaign

For the first time, the brand is embracing a digital first, socially powered mindset in communicating the evolution of the globally successful #MYCALVINS campaign originally launched in 2014. The #MYCALVINS campaign leverages influencers’ and existing consumer behavior to express themselves, and maximizes the cultural ‘selfie’ and viral image-sharing phenomenon. With dedicated digital support in 12 countries and key high impact outdoor in several key markets throughout the holiday season, the Our Family. #MYCALVINS initiative will be communicated to a global audience.

Macy’s and Sachin & Babi Join Forces for Decadent New Holiday Collection, SB by Sachin & Babi

The line created for Macy’s by husband and wife design team Sachin & Babi Ahluwalia features resplendent textiles and superb craftsmanship and is available in 149 Macy’s stores and www.macys.com in November. macyslogo

Sachin & Babi Ahluwalia, known for producing stunning pieces through their eponymous line that has redefined eveningwear, have created a dazzling collection for Macy’s that makes dressing up fun, easy, and empowering this holiday season. With close attention to detail and high fashion artistry, SB by Sachin & Babi goes beyond traditional special-occasion wear with a selection of signature dresses and gowns, stylish statement jackets, and mix-and-match tops, skirts and pants. Fans of the new collection can preview the line on www.macys.com beginning today, prior to the official launch in stores on Nov. 15.

SBMacys 1 SeqBomber

The SB by Sachin & Babi collection created for Macy’s is a dazzling assortment of dresses and gowns, stylish statement jackets, and mix-and-match tops, skirts, and pants perfect for celebrations this holiday season. Electric Sequin Bomber Jacket, $199; Bond Lace Pant, $119; available at select Macy’s locations and macys.com. (Photo: Macys/Business Wire)

The collection was inspired by New York City nightlife, and its captivating energy and optimistic spirit,” said Sachin Ahluwalia. Babi Ahluwalia continued, “The collection combines classic evening wear elements with 50 shades of shine, each piece makes a statement offering powerful women the promise of elegance.” Continue reading

Saks Fifth Avenue Announces 2017 Key To The Cure Campaign Benefitting Women’s Cancer Research Fund

Saks Fifth Avenue has teamed up with Women’s Cancer Research Fund (WCRF) for the 2017 Key To The Cure campaign. Now in its 19th year, Key To The Cure is Saks Fifth Avenue‘s annual fundraising and charitable initiative to fight cancer. This year, Women’s Cancer Research Ambassador Jennifer Lopez will act as the face of the campaign, and Missoni will design the exclusive, limited edition t-shirt.

Saks Fifth Avenue JLo

Saks Fifth Avenue Announces 2017 Key To The Cure Campaign Benefitting Women’s Cancer Research Fund With Women’s Cancer Research Ambassador Jennifer Lopez And Missoni.

For almost two decades, Key To The Cure has been one of the most iconic and valuable programs that Saks executes each year,” said Marc Metrick, President of Saks Fifth Avenue. “We look forward to raising funds for WCRF, as well as cancer research and treatment organizations around the country, and are confident that we will be successful, especially with the extraordinary support from both Jennifer Lopez and Missoni.

The Women’s Cancer Research Fund (WCRF), a program of the Breast Cancer Research Foundation, has supported innovative research directed at the development of more effective approaches to the prevention, early diagnosis, and treatment of women’s cancers since 1997. Founded by Jamie Tisch, Kate Capshaw, Rita Wilson, Anne Douglas, Quinn Ezralow, Kelly Chapman Meyer and Marion Laurie, WCRF has significantly moved the needle to advance life-saving research. Saks Fifth Avenue‘s annual KTTC Charity Shopping Weekend will kick off on Friday, Oct. 13, and will donate three percent of sales of designated merchandise up to $500,000 to WCRF from Friday to Sunday.

We are honored to partner with Saks Fifth Avenue on this year’s Key To The Cure campaign,” said Tisch. “We admire all that Saks has accomplished in support of cancer research over the years, and we are grateful to everyone who will participate in this event to raise critical funds.”

Saks Fifth Avenue MISSONI

Saks Fifth Avenue Key To The Cure 2017 t-shirt by MISSONI

Since the campaign’s inception 19 years ago, Saks Fifth Avenue has donated close to $40 million to cancer research and treatment organizations throughout the United States. Organizations that have benefitted from Saks Fifth Avenue’s charitable support include Stand Up To Cancer (SU2C), Cleveland Clinic, Boston’s Dana-Farber Cancer Institute, Nevada Cancer Institute and much more.

The Women’s Cancer Research Fund (WCRF) has supported innovative research directed at the development of more effective approaches to the prevention, diagnosis, treatment, and survivorship of women’s cancers since 1997. WCRF has significantly moved the needle to fast-track more effective approaches to the study of women’s cancers. In 2016, WCRF joined forces with the Breast Cancer Research Foundation (BCRF)—the largest private funder of breast cancer research worldwide. As a program of BCRF, the highest rated breast cancer organization in the country, WCRF will go even further in its ability to advance life-saving research. For more information, kindly visit www.wcrfcure.org or www.Instagram.com/wcrfcure.

Missoni, known for its colorful geometric motifs, created the exclusive 2017 Key To The Cure t-shirt. The design will be available for purchase from Oct. 1 through Oct. 31 at all Saks Fifth Avenue locations in the U.S. and Canada as well as on saks.com. One hundred percent of proceeds from the $35 t-shirt will be donated to twelve local cancer charities, including American Cancer Society, Breast Cancer Research Foundation, and TGen Foundation, among others.

It’s an honor to design the coveted Key To The Cure t-shirt for Saks Fifth Avenue,” said Angela Missoni. “This year marks my 20th anniversary as the Creative Director for Missoni and what better way to celebrate than to join the amazing roster of designers who have used their creative voices to support such an extraordinary cause.

Jennifer Lopez will act as the official 2017 WCRF Ambassador, appearing in the KTTC advertising campaign as well as in a Saks Fifth Avenue-sponsored national public service announcement. Past ambassadors and designer collaborations have included Halle Berry and Christian Louboutin, Jennifer Aniston and Peter Dundas, Gwyneth Paltrow and Karl Lagerfeld, and Heidi Klum and Michael Kors, among many well-known others.

For more information, kindly visit saks.com, Facebook.com/saks, Instagram.com/saks, Twitter.com/saks, Pinterest.com/saks, and Snapchat.com/saks_official.

Cole Haan Announces Karlie Kloss And Christy Turlington Burns As Subjects Of its Fall 2017 Advertising Campaign

Extraordinary Women, Extraordinary Stories: Cole Haan Reinvents Iconic American Dress Shoes, Handbags and Outerwear To Complement Its Breakthrough Grand Series

Cole Haan is delighted to announce its Fall 2017 Extraordinary Women, Extraordinary Stories campaign featuring fashion icons Christy Turlington Burns and Karlie Kloss, lensed by acclaimed photographer Cass Bird. The campaign is a culmination of an all-women cast and crew.COLE HAAN LOGO

Showcasing these extraordinary women and laced with the narrative of the unique relationship between Burns and Kloss, the campaign features strikingly intimate candid video vignettes and editorial photographs, as well as classically cool styling by Karla WelchExtraordinary Women, Extraordinary Stories explores the meaningful relationship between the two women, bound by a shared desire for purposeful change. Each has been inspired to channel the success of their modeling careers to work toward positively impacting women’s lives through their respective initiatives: Kode with Klossy, empowering young women and girls to learn to code as well as become leaders in tech and, Every Mother Counts, providing support to mothers around the world with access to essential maternity care.

Cole Haan - Fall 2017 Extraordinary Women, Extraordinary Stories Campaign - Christy Turlington Burns - Collection Loafer in Marine B

Cole Haan – Fall 2017 Extraordinary Women, Extraordinary Stories Campaign – Christy Turlington Burns – Collection Loafer in Marine B

Cole Haan - Fall 2017 Extraordinary Women, Extraordinary Stories Campaign - Christy Turlington Burns - Collection Tall Boot in Brand

Cole Haan – Fall 2017 Extraordinary Women, Extraordinary Stories Campaign – Christy Turlington Burns – Collection Tall Boot in Brand

Cole Haan_Fall 2017 Extraordinary Women, Extraordinary Stories Campaign_Christy Turlington Burns in Studi++Grand Optican Frames in Brown Horn

Cole Haan_Fall 2017 Extraordinary Women, Extraordinary Stories Campaign_Christy Turlington Burns in Studi++Grand Optican Frames in Brown Horn

Through a rare photo essay and video shorts, Bird captures intimate anecdotes and life lessons shared between Kloss and Burns as they aspire to do more, place passion with purpose, and embody the extraordinary. “When someone is extraordinary,” says Karlie Kloss, “they are being genuine to their unique passions and chasing their dreams.” Christy Turlington Burns notes, “What any of us do on any daily basis is very ordinary, very routine. Extraordinary is really born from being your best possible self in any of those given moments.

Cole Haan_Fall 2017 Extraordinary Women, Extraordinary Stories Campaign_Christy Turlington Burns and Karlie Kloss_Cole Haan Collection

Cole Haan_Fall 2017 Extraordinary Women, Extraordinary Stories Campaign_Christy Turlington Burns and Karlie Kloss_Cole Haan Collection

Continue reading

Lands’ End Takes Spring Outerwear by Storm

As snowstorms turn to rain showers (we hope), Lands’ End continues to prove its expertise in designing high-quality spring outerwear with substance. Lands’ End announced it is launching a new collection of spring outerwear for women, offering versatile options for the wide range of spring weather and lifestyle needs.

Lands' End takes spring rainwear by storm.

Lands’ End takes spring rainwear by storm.

At Lands’ End, we pride ourselves on providing our customers outerwear for any weather condition they may find themselves in while ensuring we have an option for a variety of personal styles,” said Martin Cooper, Senior Vice President And Creative Director Of Design at Lands’ End. “The spring collection combines essential outerwear features, such as breathable waterproof fabric, taped seams, and placket covered zippers, with popular trend details in silhouettes women will love.

Here are some of the spring trends found in the new Lands’ End spring outerwear collection:

Classic Khaki with a Modern Twist
The Harbor Trench Coat is a go-to piece that takes the trench trend and makes it a spring staple. Worn with a pair of jeans or a classic dress, this chic trench is perfect for business wear, formal occasion, and light rain. The single-breasted style features princess seams, a back-button yoke and removable belt in a water repellent fabric.

Standout Sporty Staple
The popular winter Squall® is now a standout this spring and with good reason. It is a solid combination of water and wind resistance, smart design and sporty style. The new Women’s Lightweight Squall features a waterproof and wind-resistant nylon shell that can be cinched at the waist for a flattering shape, sealed seams, and a removable hood that is available in on-trend colors such as yellow dandelion and rich red.

Brighten Up Dreary Days with Shades of Yellow
Yellow is the key color for spring outerwear this season. Saturated yellows in coats and jackets will brighten up any dreary day. For all around versatility and style, the StormRaker Jacket cannot be beat. Flap pockets keep items safe while an inner-cinched drawcord can lend shape and keep away breezy drafts. Look for the StormRaker in yellow dandelion, as well as four other colors.

Lightweight and Packable
If travel is on the agenda or Mother Nature is being indecisive, the Women’s Travel PrimaLoft Jacket is highly compatible and makes an easy extra layer of warmth with its 80-gram PrimaLoft® insulation. This jacket easily folds up into the included drawstring bag, allowing for easy packing.

Cooper recommends keeping fit and function top of mind when shopping for the perfect spring jacket. Interior cinched waist details and following the product size chart helps flatter figures without leaving room for wind and rain to sneak in. Lifestyle and local weather are key to ensuring spring outerwear meets functionality needs.

H&M Launches Denim United Unisex Collection: “Normcore” Style With Sustainable Fabrics

H&M has announced the launch of Denim United, a unisex denim collection, available exclusively online at www.hm.com on March 23rd. With this collection, his and hers clothing are one in the same, blurring borders and challenging norms. Traditional style is revisited with menswear and womenswear, borrowing both materials and silhouettes from one another. The result is a sustainable, modern collection for everyone.

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H&M Launches Denim United Unisex Collection: “Normcore” Style With Sustainable Fabrics

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H&M Launches Denim United Unisex Collection: “Normcore” Style With Sustainable Fabrics

With this collection, H&M is continuing their work towards a more sustainable fashion future and closing the loop on fashion. The garments in the Denim United collection are all made with more sustainable materials such as organic cotton and recycled cotton.

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H&M Launches Denim United Unisex Collection: “Normcore” Style With Sustainable Fabrics

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H&M Launches Denim United Unisex Collection: “Normcore” Style With Sustainable Fabrics

It is very natural for us to launch a unisex collection as fashion is constantly evolving and intersecting and today we see there are no boundaries in democratic style. Fashion should always be inclusive,” says Marybeth Schmitt, H&M Spokesperson.

Oversized silhouettes and casual mix and match pieces create an effortless style with work wear jackets, overalls, and slouchy shorts, all in a range of washes. The denim pieces combined with high neck t-shirts or the oversized hoody make for the quintessential normcore look.

For more information, please visit www.hm.com.