The Company also Announces Platinum Sponsorship of NYC Pride
PVH Corp., the parent company of Calvin Klein, Tommy Hilfiger, and Speedo USA, today announced it is supporting Pride events around the world, including Tokyo, Okinawa, Hong Kong, Toronto, and Montreal, in honor of LGBTQ rights.
PVH at the NYC Pride March 2017 (Photo: Business Wire)
With a history going back over 135 years, PVH has excelled at growing brands and businesses with rich American heritages, becoming one of the largest apparel companies in the world. The company owns and operates the iconic CALVIN KLEIN, TOMMY HILFIGER, Van Heusen, IZOD, ARROW, Speedo*, Warner’s, Olgaand Geoffrey Beenebrands, as well as the digital-centric True & Co.intimates brand, and market a variety of goods under these and other nationally and internationally known owned and licensed brands.
PVH Pride Logo 2018 (Graphic: Business Wire)
The Company announced it will once again participate in the NYC Pride March as a Platinum Level Sponsor on June 24th. Speedo USA will sponsor LA Pride 2018 on June 10th, joining for the first time the national celebration of Pride Month. PVH is also an official business sponsor of Pride Amsterdam 2018 and will join the world-famous Canal Parade on August 4th.Continue reading →
Share the Warmth! Buy a coat at Macy’s stores or macys.com from October 24 to 29, and Macy’s will donate a new coat to someone in need
Macy’s and Clothes4Souls announces the fifth annual “Buy a Coat & We’ll Donate One” campaign. From Tuesday, Oct. 24 through Sunday, Oct. 29, Macy’s will donate one new coat, up to 35,000 coats, to Clothes4Souls, for every coat purchased in the men’s, women’s, juniors’ and children’s outerwear departments at Macy’s stores and macys.com. Through this program, Macy’s and its partners have donated 165,000 new coats, with a retail value of more than $6.6 million, since 2013.
To help customers save while giving back, Macy’s will offer 40 percent to 50 percent off a large selection of outerwear during the campaign.
Macy’s “Buy A Coat & We’ll Donate One” campaign in support of Clothes4Souls begins Oct. 24 (Photo: Business Wire)
“This year, Macy’s will celebrate the fifth season of our ‘Buy a Coat & We’ll Donate One’ campaign in partnership with Clothes4Souls,” said Holly Thomas, Macy’s group vice president of cause marketing. “With the help of our customers, we’re aiming to deliver another 35,000 new coats to the men, women, and children who need them most this upcoming winter season. The impact of this program has been remarkable, and we are proud to invite our customers to join us once again in giving to this important cause.”
Clothes4Souls, a division of Soles4Souls, is a not-for-profit global social enterprise committed to fighting poverty through the collection and distribution of clothing. Clothes4Souls works with nonprofit partners including homeless shelters, after-school programs, international relief, and disaster relief organizations to provide clothes to those who need them most, domestically and globally.
“We are always so excited for this time of year,” said Buddy Teaster, president and CEO of Clothes4Souls. “The opportunity to work with Macy’s, its vendors, and dozens of agencies around the country to distribute 35,000 brand-new, high-quality coats to men women and children, creates[ing] real value for those in need. Thank you, Macy’s, for five years of partnership and helping 165,000 people here in the U.S.”
The organization advances its anti-poverty mission by collecting new and used clothing from individuals, schools, faith-based institutions, civic organizations and corporate partners, then distributing those clothes both via direct donations to people in need and by provisioning qualified micro-enterprise programs designed to create jobs in poor and disadvantaged communities. Based in Nashville, Tennessee, Clothes4Souls is committed to the highest standards of operating and governance.
Coats donated through the program average in retail price from $40 to $100 and distribution will take place in cities across America, beginning in November. To view this year’s outerwear assortment and participate in “Buy a Coat & We’ll Donate One,” visit macys.com.
Macy’s “Buy a Coat & We’ll Donate One” campaign is made possible through support from Ben Sherman, Bernardo, Calvin Klein, Carters, CB Sports, Celebrity Pink, Coffeeshop, Guess, Hawke and Co, HK by Hawke, Jessica Simpson, Laundry, London Fog, OshKosh, Rampage, Sebby, Tommy Hilfiger, Via Spiga, Vince Camuto, Weather Tamer, and 32 Degrees.
Help make cancer a part of the past with QVC’s annual shoe shopping bash. Leading multiplatform retailer QVC is set to join forces with the Fashion Footwear Association of New York (FFANY) to help conquer cancer with its annualQVC Presents “FFANY Shoes on Sale”broadcast event, scheduled to air Thursday, October 12 from 6 to 9 PM (ET). As part of QVC’s ongoing commitment to support charitable causes that promote the success and wellness of women through the power of relationships, QVC Presents “FFANY Shoes on Sale”has generated more than $53 million, benefitting various breast cancer research and education institutions.
As part of QVC’s ongoing commitment to support charitable causes that promote the success and wellness of women through the power of relationships, QVC Presents “FFANY Shoes on Sale” has generated more than $53 million, benefitting various breast cancer research and education institutions.
“Each October, the entire QVC community looks forward to uniting with the Fashion Footwear Association of New York as we continue our crusade against breast cancer,” said Mike George, President, and CEO of QVC. “This event is truly a shining moment for us as we leverage the power of relationships to address an issue of paramount concern not only to our customers but to our team members and surrounding communities as well. I am incredibly proud of the impact we have made in the field of breast cancer research and education, and I look forward to building upon that momentum and bringing us one step closer to eradicating this deadly disease once and for all.”
During the event, shoe aficionados will be offered a chic selection of approximately 140 donated shoe styles from more than 80 brands, including 12 newcomers like Imagine by Vince Camuto, Marc Fisher LTD, Eric Javits and 1.State, among others. All shoes will be offered at HALF the manufacturer’s suggested retail price* with a minimum of 80 percent of the purchase price** benefitting various breast cancer research and education institutions, including:
Penn Medicine’s Abramson Cancer Center
Breast Cancer Research Foundation
Cedars-Sinai Samuel Oschin Comprehensive Cancer Institute
The Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute
Michigan Medicine Comprehensive Cancer Center’s Breast Oncology Program
UPMC Hillman Cancer Center
University of Arkansas for Medical Sciences Winthrop P. Rockefeller Cancer Institute
Alvin J. Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine in St. Louis
The Margie and Robert E. Petersen Breast Cancer Research Program at the John Wayne Cancer Institute at Providence Saint John’s Health Center.
The success of this event is contingent upon the generous donations of so many brands. This year, four footwear companies have been designated as Special Pink Benefactors for contributing more than $500,000 in shoe donations each. Nine West Holdings, Inc., which boasts such brands as Anne Klein, Bandolino and Nine West; Caleres, offering items from Bzees, Carlos by Carlos Santana, Dr. Scholl’s Footwear, Fergie Footwear, Franco Sarto, Lifestride, Naturalizer, Rykä, Sam Edelman and Via Spiga; Camuto Group, whose donation includes styles from 1. State, ED Ellen DeGeneres, Imagine by Vince Camuto, Jessica Simpson, Lucky Brand and Vince Camuto; and Marc Fisher Footwear, with styles from Guess, Indigo Rd., Kendall and Kylie, Marc Fisher, Marc Fisher LTD, Tommy Hilfiger and Tretorn.
QVC, Inc. is the world’s leading video and e-commerce retailer, committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products.
This year, QVC and the Special Pink Benefactors are encouraging shoppers to share photos explaining why and for whom they are shopping. Select photos will be featured on-air during the QVC Presents “FFANY Shoes on Sale” broadcast. QVC is also collaborating with influencers who will post “shoefies” of their favorite styles from this year’s event using #shoes4acure and encourage their followers to do the same.
In addition to the broadcast event, shoe lovers can shop the Shoe of the Day, a special style unveiled each weekday between 7 and 9 AM (ET) on QVC during the month of October. Additional styles can be found in the online collection offered on QVC.com. Shoes will be available through QVC.com, the QVC apps or by calling 800.345.1515.
The Fashion Footwear Charitable Foundation was created to support ongoing research and education programs in the fight against breast cancer and is supported by members of the Fashion Footwear Association of New York (FFANY). Donated footwear is sold on live television through QVC during the Fashion Footwear Charitable Foundation‘s annual charity benefit, QVC Presents “FFANY Shoes on Sale.” Funds are distributed to leading breast cancer research and education institutions across the United States, including beneficiaries for the 2017 event. The Fashion Footwear Charitable Foundation makes its home at 274 Madison Avenue, Suite 1701, New York, NY 10016, www.FFANY.org.
*The manufacturer’s suggested retail price is based on supplier’s representation of value. No sales may have been made at this price.
**Purchase price excludes shipping, handling and tax.
Banana Republic Launches Olivia Palermo Spring 2017 Pop-Ups at February NYFW and Announces a Fall 2017 Olivia Palermo Capsule Collection to Debut at September NYFW
More changes to the upcoming New York Fashion Week Fall2017/Winter 2018 Collections Show schedule were announced today. In addition to Vera Wang and Rodarte announcing their plans to show in Paris in March, other designers showing in Los Angeles (Tommy Hilfiger, Tom Ford and Rebecca Minkoff, among others) and this being the last time (in a while that) Proenza Schouler will be showing in New York City (they are relocating their next show– and the next one after that–to Paris next July during the Fall 2017/Winter 2018 Haute Couture collections show week), New York Fashion Week seems to be changing shape yet again. And I am sure that even more changes will be announced before the start of the shows in early February.
Banana Republic today announced that it will shift the timing of its NYFW presentations to be customer-facing when the collections are in-store and sees this as a natural evolution for the brand—among the first to offer See Now, Buy Now to customers a year ago—in service to customer demand for product as it’s shown.
On February 9, Banana Republic will celebrate its Spring/Summer 2017 collection with Olivia Palermo Pop-Up Shops at select Banana Republic stores. As the company’s Global Style Ambassador, Palermo has curated a distinctive pop-up experience in top Banana Republic doors. The pop-ups will reflect Palermo’s style from both an interior and fashion perspective, including personal touches that make the experience unique to her sensibility. An assortment of Banana Republic and third-party product personally picked by Palermo will sit in the pop-up shops year-round.
To kick off NYFW on February 9, Banana Republic will host pop-up celebrations at three store locations – SoHo (New York, NY), The Grove (Los Angeles, CA) and Grant Street (San Francisco, CA). Fans can meet Palermo at the SoHo event on February 9, or tune into Banana Republic’s LIVE 360 at 6 pm ET to join the party on www.bananarepublic.com. To top off February 9’s festivities, Banana Republic will be offering #BRSTYLERIDE – luxury lifts between select Banana Republic stores within New York, San Francisco, and Los Angeles, courtesy of BMW. Customers can get a ride in style with proof of purchase or use of #BRSTYLERIDE on social media.
As a further build to their partnership, Palermo and Banana Republic will reveal a Fall 2017 capsule collection designed by Palermo and the Banana Republic design team during the Spring/Summer 2018 Shows in September at NYFW. Supporting the brand’s goal to amplify awareness when collections hit stores, a private preview of the company’s Fall 2017 collections will be hosted for the long-lead press during February NYFW shows and then will be kept under-wraps until it is available for customer purchase in September.
“I am so honored to evolve my partnership with Banana Republic with such a personal approach to both our pop-ups and capsule collection,” says Palermo. “We’re a great team and it’s truly been such a collaborative approach that reflects the synergy between my style and the brand.”
Event To Be Held At West Hollywood Park and Sponsored by BVLGARI, Neuro Drinks and Diana Jenkins
Sir Elton John and David Furnish will host the Elton John AIDS Foundation (EJAF)’s 25th annual Academy Awards Viewing Party on Sunday, February 26, 2017, at West Hollywood Park in Los Angeles. The gala event is supported by Presenting SponsorsBVLGARI, Neuro Drinks and Diana Jenkins.
For a fifth consecutive year, award-winning Chef Gordon Ramsay will prepare the sumptuous dinner for Party guests to enjoy while watching a live telecast of the 89th Academy Awards. Alexander Gilkes of Paddle8 will return to conduct the evening’s highly anticipated live auction, and DJ Johnny Dynell also returns to spin tunes for guests to dance the night away.
Elton John AIDS Foundation logo (PRNewsFoto/Elton John AIDS Foundation)
The Foundation‘s Academy Awards Viewing Party is the most highly visible and successful fundraising event in Hollywood on Oscar Night. Over the past quarter century, this annual event has raised more than $56 million, thanks to the generosity of EJAF’s supporters. These funds help the Foundation to make a real difference in the lives of people at risk for or living with HIV/AIDS, including urgently needed medical care in the Caribbean, innovative treatment and prevention programs in the Southern United States, and national initiatives addressing the HIV/AIDS epidemic in the United States, Canada, and Latin America.
Audi,BBVA Compass, M∙A∙C Viva Glam, TheBLUEFISH, and StyleHaul have partnered with EJAF as the evening’s generous Co-Sponsors, and Fin Gray and Michael Melnick are Associate Sponsors. Wines will be provided by Domaine Bertaud Belieu, and spirits will be presented by Chopin Vodka and Clase Azul Tequila. The Foundation is especially grateful to the City of West Hollywood for continued collaboration with EJAF on shared goals. American Airlines is EJAF’s official airline.
This year’s event co-chairs are Mahershala Ali, Tim and Jane Allen, Alessandra Ambrosio, Beck, Carrie Brownstein, Naomi Campbell, Jim Carrey, Ciara, Chris Colfer, John Demsey, Jennifer Kelly Dominiquini, Michael Douglas, Ava DuVernay, Stéphane Gerschel, Fin Gray and Michael Melnick, Miranda Harper, Luke Hemsworth, Tommy Hilfiger, Gaby Hoffmann, Stephanie Horbaczewski, Diana Jenkins, Caitlyn Jenner, Quincy Jones, Heidi Klum, Beyoncé Knowles-Carter, Diana Krall and Elvis Costello, Ryan Kwanten, Padma Lakshmi, Amy Landecker, Fred Latsko, Shelley Lazar, Sandra Lee, Jared Leto, Judith Light, Eugenio Lopez, Rob and Sheryl Lowe, Eric and Janet McCormack, Joe McMillan, Lea Michele, Matthew Morrison, Daniel Paltridge, Katy Perry, Tyler Perry, Andrew Rannells, Issa Rae, Tracee Ellis Ross, Zoë Saldana, Jane Seymour, Steve Sims, Kevin Spacey, Britney Spears, Sharon Stone, Steven Tyler, and Denzel and Pauletta Washington.
The Elton John Aids Foundation believe AIDS can be beaten and act on that belief by raising funds for evidence-based programs and policies, and also by speaking out with honesty and compassion about the realities of people’s lives. Sir Elton John created EJAF almost 25 years ago, first in the United States in 1992 and then in the United Kingdom in 1993. Through hard work and with the help of a network of kind and generous friends and supporters, the two foundations together have raised more than $350 million over the past quarter century to combat stigma, prevent infections, provide treatment and services, and motivate governments to end AIDS. The U.S. foundation focuses its efforts on programs in the United States, the Americas, and the Caribbean, while the U.K. foundation funds HIV-related work in Europe, Asia, and Africa. Join us in speaking out, taking action, and contributing to our efforts to achieve a world without AIDS. For more information, please visit www.ejaf.org.
The Safilo Group, the fully integrated Italian eyewear creator, manufacturer and distributor of quality and trust, announces a new license agreement for the design, manufacturing and worldwide distribution of therag & bone collections of sunglasses and optical frames. The agreement will run for five years starting from January 2018 until December 31, 2022.
Since its origins in New York in 2002, rag & bone instantaneously established itself as a critical and commercial success in the international fashion world. Combining English heritage with directional design, rag & bone has become synonymous with innately wearable clothing that has an edgy yet understated New York aesthetic.
rag & bone offers a full range of men’s and women’s ready to wear, /JEAN, accessories and footwear collections. rag & bone operates 35 stores worldwide and is also available in boutiques and department stores in over 53 countries.
“With rag & bone we add a directional brand to our growing designer portfolio that benefits from an interesting market shift towards new, trendy and experimental brands. The brand speaks to a very precise target through its distinguishing combination of British understated heritage and modern edgy New York inspired design, and commitment to impeccable craftsmanship from the finest materials. Thanks to our recently established New York based design studio, we are able to capture with precision such new directional design, and cross fertilize it across our worldwide design studio network,” comments Luisa Delgado, CEO of Safilo. “This license thus opens different new business growth opportunities, especially in the US and the UK. It is consistent with our strategy to diversify across segments capturing growth spaces, innovate through trend setting brands, and leverage our leading product and distribution capabilities accordingly.“
“We’re incredibly proud to partner with Safilo to bring rag & bone eyewear to life. An emphasis on quality and an attention to detail have always been deeply ingrained in rag & bone’s DNA, and Safilo follows that same philosophy,” commented Marcus Wainwright, rag & bone’s CEO, Founder and Creative Director. “Both of us share a dedication to expert craftsmanship and a history of working with some of the most supremely skilled manufacturers.“
rag & bone collections will cover both men’s and women’s ranges and will be distributed in all rag & bone directly operated stores, e-commerce site atwww.rag-bone.com, boutiques, department stores and the best optical stores worldwide.
Design inspired and brand driven, Safilo translates extraordinary design into excellent products created thanks to a superior craftsmanship expertise dating back to 1878. With an extensive wholly owned global distribution network in 39 countries – in North and Latin America, Europe, Middle East and Africa, and Asia Pacific and China – Safilo’s portfolio encompasses Carrera, Polaroid, Smith, Safilo, Oxydo, Dior, Dior Homme, Fendi, Gucci, Banana Republic, Bobbi Brown, BOSS, BOSS Orange, Céline, Elie Saab, Fossil, Givenchy, havaianas, Jack Spade, Jimmy Choo, Juicy Couture, Kate Spade, Liz Claiborne, Marc Jacobs, Max Mara, Max&Co., Pierre Cardin, Saks Fifth Avenue, Swatch, and Tommy Hilfiger.
Allstate Foundation @Purple Purse and @KerryWashington unite to battle domestic violence
Allstate Foundation Purple Purse® ambassador Kerry Washington unveiled her latest purse design to bring attention to domestic violence and financial abuse before an audience of community leaders, survivors and VIPs on Sept. 24 in New York City. In so doing, she also kicked off a month-long effort to raise funds for domestic violence programs nationwide.
Since 2005, The Allstate Foundation Domestic Violence Program has helped nearly 600,000 domestic violence survivors access life-changing financial education, job training and readiness and small business programs. One in four women will experience domestic violence in her lifetime. In 98 percent of cases, victims will also suffer from financial abuse, which means their abusers will deny them access to money and financial resources. Allstate Foundation Purple Purse, a public awareness and fundraising campaign, is aimed at creating long-term safety and security for domestic violence survivors. The purse represents the center of a woman’s financial domain, and purple is the national color for domestic violence awareness.
Golden Globe and Emmy nominated Washington partnered with handbag designer, Dee Ocleppo (wife of designer Tommy Hilfiger), to create the 2015 Purple Purse. The limited-edition, on-trend clutch was created to encourage the public to talk about domestic violence and financial abuse. This year, the purple purse, retailing at $350, is available for purchase beginning Sept. 25 at select Saks Fifth Avenue locations and on Saks.com with 25 percent of proceeds supporting abuse programs.
“I am proud to be part of a movement that empowers women to take back control and to rebuild their lives,” said Washington. “Through Allstate Foundation Purple Purse, we aim to break the cycle of violence. We hope women will carry this purse to show their support, and that domestic violence victims will be inspired to reclaim their independence.”
“Domestic violence and financial abuse can happen to the women in our lives, including our sisters, mothers, girlfriends and co-workers,” said Vicky Dinges, senior vice president, corporate responsibility, Allstate Insurance Company. “Through Purple Purse, we are making the invisible weapon of financial abuse visible to the public, and we are working to ensure victims have access to services, such as legal counsel and financial assistance that can help them break free from abuse and recover.”
Recognizing not everyone can purchase Washington’s purse, Purple Purse charms are available for $10, with proceeds benefiting domestic violence programs through PurplePurse.com. Attached to gym bags, key chains and purses, Purple Purse charms are a great way for men and women to show their support for survivors. PurplePurse.com also includes Kerry Washington’s new 30-second campaign PSA and tips on how to start conversations about this important, but sensitive topic.
From Oct. 1, through Oct. 27, more than 160 nonprofits will participate in the Allstate Foundation Purple Purse Challenge. Each participating organization will rally the public to raise funds. To encourage donations, the Allstate Foundation is investing $500,000 in Challenge sweepstakes and contests. When the month-long fundraiser concludes on Oct. 27, the public can continue to donate to Purple Purse nonprofits through the end of the year at PurplePurse.com.
If you or someone you know is in a domestic violence situation, call the National Domestic Violence Hotline at 1-800-799 SAFE (7233) or TTY 1-800-787-3224.
Established in 1952, The Allstate Foundation is an independent, charitable organization made possible by subsidiaries of The Allstate Corporation. Through partnerships with nonprofit organizations across the country, The Allstate Foundation brings the relationships, reputation and resources of Allstate to support innovative and lasting solutions that enhance people’s well-being and prosperity. With a focus on building financial independence for domestic violence survivors, empowering youth and celebrating the charitable community involvement of Allstate agency owners and employees, The Allstate Foundation works to bring out the good in people’s lives. For more information, visit www.AllstateFoundation.org.
Introducing New Brand Ambassador Alexandra Daddario And A Re-Launch Of Movado.com
TheMovado Group, Inc. (Movado) officially announced today that it has launched a newly designed state-of-the art website, and has named American actress Alexandra Daddario as the newest face of the Swiss watch brand. Miss Daddario joins Movado’s storied team of brand ambassadors – actress Kerry Washington and jazz legend Wynton Marsalis.
Movado Fall 2015 Ad Campaign featuring Alexandra Daddario (PRNewsFoto/Movado Group, Inc.)
“We are excited to announce the launch of a new website and introduce our newest brand ambassador, Alexandra Daddario,” said Mary Leach, Chief Marketing Officer, Movado Group. “The new website showcases Movado through a fresh new lens, while Alexandra will enrich and energize our marketing campaign with her multi-faceted talents.”
Movado’s newest brand ambassador, Alexandra Daddario will be seen in Movado’s advertising campaign shot by fashion and celebrity photographer Yu Tsai. A rising talent, Daddario’s breakout role on the 2014-Emmy nominated HBO series True Detective drew massive critical and viral media attention and established her as a sought-after actress to cast. She most recently starred in this summer’s epic blockbuster San Andreas – the physically demanding role affirmed Alexandra’s star quality and acting versatility. Upcoming films include The Layover and The Choice.
Gearing up for a dynamic second half of 2015, Movado recently relaunched its digital flagship website Movado.comon Demandware‘s Commerce Cloud solution. With a thoroughly new modern look and feel, the new Movado.comoffers a content rich and responsive site with stunning visuals that explore the world of the legendary watch brand from a fresh new perspective. Updated navigation tools and the new ‘Watch Advisor‘ help to smoothly guide customers through a seamless shopping experience. The redesigned site provides a superior solution for robust story-telling, including an exploration of Movado’s rich history and celebrated heritage. Closely aligned with Movado’s strategic vision for growth and expansion over the next decade and beyond, the new website will not only help to elevate the brand, but will also provide an improved and essential part of the consumer journey that is worthy of brand’s tag line ‘Modern Ahead of its Time.’
The website relaunch was done in partnership with LiveArea, The PFSWeb Agency, a Demandware LINK Premier Solution Partner.
A brand long identified with Modernism and closely associated with the performing arts, Movado has achieved a proud 134-year history of design excellence and innovation. Movado has been a major supporter of New York City Ballet, Lincoln Center for the Performing Arts, Jazz at Lincoln Center, and The John F. Kennedy Center for the Performing Arts. Additionally, Movado has supported the Miami International Film Festival, Miami City Ballet, The Joffrey Ballet, Ballet Pacifica, and the Cooper Hewitt, National Design Museum.
Movado Group, Inc. designs, manufactures, and distributes Movado, EBEL, Concord, Coach, HUGO BOSS, Lacoste, Juicy Couture, Tommy Hilfiger, and Scuderia Ferrari brand watches worldwide.
Collection was Launched With a Sexy Tennis Tournament With a Twist in New York City‘s Bryant Park
Tommy Hilfiger, which is owned by PVH Corp., launched its global brand ambassadorship with iconic tennis star Rafael Nadal For Tommy Hilfiger Underwear, tailored collection and fragrance with a pop-up tennis event in New York City’s Bryant Park. The event celebrated the debut of the new Tommy Hilfiger underwear collection and unveiling of the dedicated advertising campaign featuring the tennis icon.
Rafael Nadal with Tommy Hilfiger at a Personal Appearance At Macy’s Herald Square (Image provided by Tommy Hilfiger PR)
The Fall 2015 Tommy Hilfiger Underwear Collection refreshes classic styles with updated fits, revamped fabrics and elevated details. Design innovations, including a special four-way flex stretch technology, combine with premium fabrics for a result that’s sophisticated, durable and essential for every day comfort. The collection also features sharp silhouettes, modern tailoring and rich textures. The TH Bold fragrance celebrates the spirit of determination and has been created for the modern man who lives bold, with a competitive nature and effortless self-confidence.
Lloyd Boston, Rafael Nadal, Terry Lundgren and Tommy Hilfiger at Macy’s Herald Square
Tommy Hilfiger and Dee Hilfiger
Lake Bell
Constance Jablonski
Chanel Iman
Hannah Davis
Akin Akman
Arthur Kulkov, Noah Mills
Tommy Hilfiger, Jane Lynch
“We’ve revamped our men’s underwear collection with a look that’s modern, athletic and bold, and Nadal is the ultimate global brand ambassador for this new direction,” said designer Tommy Hilfiger. “Since I first established my brand 30 years ago, we’ve always brought a unique twist to our designs and our advertising. Today’s event continues our tradition of bold, surprising campaigns and iconic ambassadors that celebrate our brand spirit and resonate with our consumers globally.” The 14-time Grand Slam winner, in town for the upcoming U.S. Open, challenged some of New York‘s best-dressed opponents in a one-of-a-kind, rapid-fire tennis competition, with a fun, sexy twist.
Arthur Kulkov
Constance Jablonski
Nadal faced off in several rounds of tennis with top models including supermodels Chanel Iman and Constance Jablonski; 2015 Sports Illustrated Swimsuit Issue cover model Hannah Davis; actor and model Noah Mills; Hilfiger models Arthur Kulkov and Akin Akman;, all dressed in custom Tommy Hilfiger looks. Each time a team scored a point their opponents removed a piece of clothing, eventually unveiling the new Tommy Hilfiger men’s and women’s underwear designs. Actresses (Glee star and Hollywood Game Night host) Jane Lynch and (No Escape and Wet Hot AmericanSummer: First Day of Camp) Lake Bell hosted the event from the umpire’s seat asNadal took victory in three consecutive games.
Akin Akman
“I love how this event brings together fashion and sport with Tommy’s signature twist
– it was the perfect way to kick-off my partnership with Tommy Hilfiger,” said Rafael Nadal. “I’m proud to be launching the new campaign in the middle of New York City with such an exciting event.”
Other VIP guests included Paper Towns star Nat Wolff; home and design icon Martha Stewart; and fashion bloggers Bryanboy, Danielle Bernstein and Sazan Barzani, all dressed in Tommy Hilfiger custom tennis togs. The advertising campaign was revealed just after midnight on last night through the brand’s social media channels, and will run globally in top print publications, television, online and out-of-home placements, including billboards in key cities worldwide. The striking campaign imagery and revealing video was shot in Nadal’s hometown in Mallorca, Spain.
To complement the event and partnership the brand launched a series of digital initiatives, including a live Periscope feed from the event hosted by American fashion blogger Sazan Barzani. In an exclusive collaboration with Funny or Die, comedian Nate Dern brought a new perspective to the traditional red-carpet Q&A in a series of videos that will be revealed on social media over the following days.
Macy’s Presents Fashion’s Front Row to Air Nationwide on E! Wednesday, Sept. 23 at 8 p.m. ET
On Thursday, Sept. 17 at7:30 p.m., live from New York City, Macy’s Presents Fashion’s Front Row will hit the stage at The Theater at Madison Square Garden in a dazzling spectacle celebrating the intersection of music and fashion. Featuring the fall season’s hottest looks, hitting the runway will be special presentations of designs from Heidi by Heidi Klum Intimates, Hello Kitty®, I.N.C. International Concepts, Jessica Simpson, Levi’s®, Ryan Seacrest Distinction, Thalía Sodi, Tommy Hilfiger; and more. Lancôme is the event’s signature make-up partner. Samsung is the signature technology partner and will provide attendees with a unique look at its products on the runway.
Macy’s Presents Fashion’s Front Row continues the company’s legacy of charitable giving and is set to support Broadway Cares/Equity Fights AIDS and the Council of Fashion Designers of America Foundation (CFDA), with 100 percent of the proceeds from ticket sales from the Sept. 17 live show at The Theater at Madison Square Garden.
“We are thrilled to celebrate New York Fashion Week with a spectacular event that will bring the high-fashion runway closer to fans everywhere,” said Martine Reardon, Macy’s chief marketing officer. “Macy’s Presents Fashion’s Front Row will ignite the catwalk in a celebration of fashion and music, featuring the hottest styles for fall, as well as fantastic music and dance performances that make that elusive front row seat during Fashion Week a possibility for all.”
Amid the runway spectacle, Nate Ruess, Grammy Award-winning front man of the band fun., will perform songs from his debut solo album, “Grand Romantic.” He will take the stage along with additional performers, to be announced at a later date.
Fans from coast-to-coast will have the ultimate VIP experience when they tune-in to E! for the broadcast debut of Macy’s Presents Fashion’s Front Row on Wednesday, Sept. 23 at 8 p.m. ET (check local listings). The broadcast will include highlights of the live show and performances, celebrity appearances, interviews, behind-the-scenes elements including a look at the arrivals carpet, as well as special moments from New York Fashion Week. Additionally, fans will have the opportunity to shop their favorite looks from the show instantly as they come down the runway by visiting macys.com/FrontRow.
Beginning on Friday, August 14, select credit card holders will have the exclusive first chance to purchase tickets to Macy’s Presents Fashion’s Front Row priced at $55 and $80. The general public on-sale begins on Friday, August 21. Tickets may be purchased through TICKETMASTER (at ticketmaster.com or 866-858-0008) or in person at the Madison Square Garden Box Office. Ticketmaster orders are subject to service fees. All tickets include a $5 facility fee. Tickets for people with disabilities may be purchased through Ticketmaster, at the MSG Box Office or by calling MSG’s Disabled Services Department at (212) 465-6034.
Additionally, Macy’s has partnered with several extraordinary charity organizations for its first-ever Fashion Pass, to benefit and strengthen the communities the company serves nationwide. Now through August 15, when customers give$5 at the register, they will receive 15 percent to 20 percent off on select storewide purchases, plus $10 off a $30 purchase. Fashion Pass kicked off on July 22 and through its conclusion, 100 percent of the $5 donation will benefit: Children’s Cancer Research Fund; Council of Fashion Designers of America Foundation, Inc.; The Elizabeth Taylor AIDS Foundation; Ronald McDonald House Charities of Chicagoland & Northwest Indiana; Ronald McDonald House New York; and The Fashion Incubators at Macy’s.
Between September 24 and 26, Macy’s Presents Fashion’s Front Row will also extend to in-store events nationwide. Macy’s flagship locations in Chicago, Los Angeles, Miami, New York City and San Francisco will host in-store celebrations featuring celebrity and designer appearances, special performances and fashion presentations, bringing the fashion week experience closer to fashionistas everywhere. In addition, at 20 select locations, Macy’s Presents Fashion’s Front Row-themed shopping parties will spread the glamor to more cities nationwide.
Macy’s Presents Fashion’s Front Row is created and produced by Macy’s. The national broadcast that will air on E! is produced in partnership with IMG. For more information about Macy’s Presents Fashion’s Front Row including a listing of local events, please visit macys.com/FrontRow.
Macy’s offers fashion from America’s favorite brands, early summer events and a partnership with Got Your 6 in support of America’s veterans
From May 13 to July 4, share photos using #AmericanSelfie for a chance to be included in the national broadcast of Macy’s 4th of July Fireworks®
Macy’s announces the return of “American Icons,” launching this week in celebration of America‘s Independence Day (July 4th) and the American landscape, the people, places and things that make this country great. The campaign will kick off with #AmericanSelfie, a social media initiative inspiring customers to share photos of what America means to them, as well as fashions from celebrated designers and icons, in-store events and a special program in support of America’s veterans.
(Image courtesy of Macy’s)
“American Icons is a meaningful program that offers Macy’s a chance to connect with our customers in celebration of our great country,” said Martine Reardon, Macy’s chief marketing officer. “With #AmericanSelfie, they can show us why they love America while supporting Got Your 6, a nonprofit organization that serves to empower veterans and strengthen communities. We are also rolling out the latest fashion from the country’s most beloved brands and hosting fun summertime events to make this year’s tribute to America more special than ever.”
From now to July 4, Macy’s is inviting customers to use #AmericanSelfie to share their favorite “selfie” photos that capture the faces, places and things they love on Instagram and Twitter, to show people nationwide what they enjoy most about this country. In support of America’s military veterans, with each use of #AmericanSelfie, Macy’s will donate $1, up to $250,000, to Got Your 6, a nonprofit organization dedicated to helping our returning service members make America stronger. Plus, #AmericanSelfie will be part of Macy’s annual 4th of July Fireworks show, the nation’s largest Independence Day display telecast nationally on NBC.
Got Your 6 is a campaign that unites nonprofit, Hollywood, and government partners and believes that veterans are leaders, team builders, and problem solvers who have the unique potential to strengthen communities across the country. As a coalition, Got Your 6 works to integrate these perspectives into popular culture, engage veterans and civilians together to foster understanding, and empower veterans to lead in their communities. The organization also knows that most veterans leave the military seeking new challenges, and the campaign ensures that there are opportunities for them to continue their service.
In the military, “Got your six” means “I’ve got your back.” The saying originated with World War I fighter pilots referencing a pilot’s rear as the six o’clock position. It is now a ubiquitous term in the military that highlights the loyalty and cooperation found in military culture. The Got Your 6 campaign chose this term, because it is emblematic of the many skills that veterans bring back into their communities when they return home.
Through entertainment industry partners, Got Your 6 works to normalize the depictions of veterans on film and television to dispel common myths about the veteran population. Through nonprofit and government partners, Got Your 6 likewise ensures successful veteran reintegration and empowers veterans to lead here at home. Together, Got Your 6 and its partners are shifting public perceptions so that veterans’ leadership and skills are recognized and utilized at home to strengthen communities.
Each year, around a quarter-million service members exit the military and re-enter civilian life. It is essential that Americans see the potential for veterans to strengthen our communities. Got Your 6 works to ensure that veterans return home to be seen as leaders and civic assets. For the past decade, our country has framed “veteran reintegration” as a major societal problem or struggle. On the contrary, Got Your 6 believes that it is crucial for Americans to see veteran reintegration as an opportunity, because veterans are uniquely suited to solve some of our nation’s most difficult challenges.
The average American has little first-hand connection to the military and often believes that, in general, veterans are much more likely than civilians to experience unemployment, substance abuse, homelessness, and various other issues. These notions are largely misconceptions. They paint a picture of veterans as “broken.” As a result, veterans often say they feel more pity than respect from the civilian population. When veterans fail to successfully reintegrate back into American society, it is often because their communities do not expect them to succeed or excel. Got Your 6 believes that if the country does not call upon returning veterans, then we will miss out on a generation of leaders.
Macy’s is continuing its partnership with Got Your 6 to help empower military veterans and families to make America stronger. In addition to the contribution made through the #AmericanSelfie initiative, Macy’s will host “Got Your 6 Saturday” on May 16, when customers can give $3 at any register and receive a savings pass, with 100 percent of the purchase price donated to Got Your 6. With this pass, shoppers will receive a 25 percent discount all day on purchases, exclusions and restrictions apply. Beyond “Got Your 6 Saturday,” Macy’s shoppers can still support America’s veterans from May 17 through May 25 by giving $3 for a 15 percent/20 percent discount savings pass to drive additional donations to Got Your 6 and its nonprofit partners.
Star-Studded Fashion
Macy’s has lined up an all-star cast of brands to offer shoppers the most covetable clothing and accessories – just in time for the warm weather season. Macy’s customers will be treated to collections by Calvin Klein, I.N.C. International Concepts, Tommy Hilfiger, Michael Kors, Martha Stewart Collection, Locker Room Lids, Thalía Sodi,Ryan Seacrest Distinction and the lovable characters from PEANUTS®, among others, for the hottest trends in fashion all summer long. This year’s talent and brands will be featured in the new print, digital and in-store American Icons advertising campaign, as well as a 112-page direct mail book of curated merchandise, also available at macys.com/americanicons.
Set against the ultra-modern backdrop of the new Whitney Museum of American Art in New York City, Calvin Klein continues its tradition of cutting-edge, minimal designs. Featuring sleek silhouettes and a black-and-white color palette, the range is crisp and contemporary. Spring’s athletic vibe manifests in a dynamic way with moto-jackets and slide sandals, allowing for both fit and function.
I.N.C. International Concepts celebrates 30 years of fashion-forward designs, and has tapped world-renowned models Heidi Klum and Gabriel Aubry to lead the festivities. For women, the collection boasts eclecticism, featuring prints, colors, and details like fringe that give off a worldly vibe. For men, lightweight blazers, printed wovens and fitted jeans comprise a collection that emanates relaxed sophistication.
With a landmark Art Deco hotel in the heart of South Beach as a backdrop, the Thalía Sodi collection for American Icons exudes energy and excitement. Just in time for hot summer nights, Thalía Sodi offers customers a bold, vibrant collection of clothing, jewelry and footwear that is simply head-turning. Figure-flattering and feminine, the collection’s dresses and separates make women feel confident and beautiful. The use of bright colors and vivid prints reflects the vivacity of Thalía, and the use of gold throughout the statement footwear and jewelry highlight the glamour and opulence of the range.
Ryan Seacrest
Ryan Seacrest has proven to be a media powerhouse in broadcast and radio, all while impeccably dressed. Through his eponymous line, Seacrest brings the same polish and sophistication to men throughout the country. The Ryan Seacrest Distinction collection for American Icons features tailored suits, sport coats, trousers and shirting that are bold and clean. Ties, cufflinks and pocket squares provide the perfect finishing touches, creating undeniably stylish looks perfect for any occasion. Continue reading →
Summer may be almost over, but the fashion industry is kicking into high gear as the 2014 Spring/Summer New York Fashion Shows are just a few weeks away from their debut. Mercedes-Benz Fashion (New York) Week draws hundreds of thousands of fashion fans to New York City, and today IMG Fashion, owners and producers of the Event, announced the preliminary line up of designers who will take center-stage at Lincoln Center, September 5-12, 2013.
“Mercedes-Benz Fashion Week truly embodies the global scale of the fashion industry and highlights the limitless boundaries of design. A leader in the global fashion event circuit; Mercedes-Benz Fashion Week in New York has the highest number of international designers who choose to make this Event the home for their Collection debuts,” says Christina Neault, Executive Producer, IMG Fashion Events and Properties. “As well, with three fashion schools and numerous emerging designers presenting alongside their established colleagues, Lincoln Center is the place to discover the next rising star.”
“Mercedes-Benz Fashion Week in New York is internationally recognized as the world’s stage to premier the latest developments in cutting-edge fashion to the global fashion industry,” said Stephanie Zimmer, Manager of Brand Experience Marketing for Mercedes-Benz USA. “The excitement is building in anticipation of what will hit the runways from both the well-known designers and emerging talent showing this season.”
Over 100,000 guests, journalists, buyers and members of the industry make Lincoln Center become the heartbeat of the city for the 8 days of shows and events. Title sponsor Mercedes-Benz is joined by DHL, American Express®, Maybelline New York, TRESemmé, Samsung, Reel Code, Style Network, WGSN, Beck’s Sapphire, The New York Times, as well as Women’s Wear Daily and Getty Images.
Global Kids Fashion Week AW13 Media And VIP Show – Arrivals: Alex Theophanous and Alexa Till, Founders of AlexandAlexa.com attends the Global Kids Fashion Week AW13 media and VIP show at The Freemason’s Hall on March 19, 2013 in London, England. (Photo by Dave M. Benett/Getty Images for AlexandAlexa.com)
Text by Phillip D. Johnson
Images by Dave M. Benett& Ian Gavan/Getty Images for AlexandAlexa.com
AlexandAlexa, the global online style destination for kids played the first ever Global Kids’ Fashion Week (GKFW) in London in mid-March 2013. The event, which ran for two days from 19th–20th March 2013 took place at the Freemason’s Hall, Holborn, London. In addition to just plain having fun, Global Kids Fashion Week also aimed to educate and inspire people about Kids’ fashion and to celebrate how this specialist category has thrived and evolved over the past five years.
A general view of atmosphere at the Global Kids Fashion Week AW13 media and VIP show at The Freemason’s Hall on March 19, 2013 in London, England. (Photo by Ian Gavan/Getty Images for AlexandAlexa.com)
A general view of atmosphere at the Global Kids Fashion Week AW13 media and VIP show at The Freemason’s Hall on March 19, 2013 in London, England. (Photo by Ian Gavan/Getty Images for AlexandAlexa.com)
AlexandAlexa(www.alexandalexa.com) is the global style destination for kids, offering over 200 premium brands spanning fashion, toys, sports and lifestyle. The site was launched in October 2007 by husband and wife duo Alex Theophanousand Alexa Till. As with most things in life, necessity is the mother of invention. With two children under the age of five, the pair were tired of the stress of family shopping trips. To access the world’s best kids collections without having to hit London’s high street, they created an online shopping destination for parents. Five years on, the company has exceeded all growth expectations and is a true global player with a thriving customer base in over 100 countries. Continue reading →
Neiman Marcus Art of Fashion Alexander McQueen. (PRNewsFoto/Neiman Marcus)
Neiman Marcus announced WALTER CHIN as the photographer of THE ART OF FASHION campaign for SPRING 2013. The campaign, featuring models KARLIE KLOSS and VIKA FALILEEVA, includes twenty-two images of spring fashions and will appear in the March edition of the Neiman Marcus publication, the book. The campaign is presently running in the March 2013 issue of Vogue.
Neiman Marcus Art of Fashion Christian Louboutin. (PRNewsFoto/Neiman Marcus)
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