Evening Hosted by Janet Mock; MC Lyte, Brian Ellner, Bethann Hardison and More Honored
For the first time in New York City, ADCOLOR® celebrated a collection of the best and brightest in the advertising, marketing, PR, media and entertainment industries at the annual ADCOLOR® Awards ceremony September 19th, at Pier Sixty at Chelsea Piers.
ADCOLOR® is a not-for-profit 501(c) (6) organization whose mission is to celebrate and champion diversity in the advertising, marketing, media, PR and entertainment industries. ADCOLOR champions diversity and inclusion in the creative industries. Theirr process is twofold. First, it help individuals and organizations RISE UP, letting their accomplishments and ideas shine. Then it teach these new leaders and would-be-mentors how to REACH BACK and find others who deserve to be noticed and promoted. The ultimate goal is to create a community of diverse professionals who is there to support and celebrate one another.
The Awards ceremony is a part of the 9th Annual ADCOLOR Industry Conference and Awards, held September 16 -19 at Pier Sixty at Chelsea Piers and is the premier diversity gathering for professionals at all levels. This year’s ADCOLOR theme was MOVE, a call to action for people to act now, to do something, to make a difference, to move away from old mindsets, to move out of their comfort zones and get comfortable with the uncomfortable.
The event, hosted by Janet Mock, was filled with exciting moments from the evening’s honorees, including legendary lyricist and entertainer MC Lyte, Brim+Brew Founder and Creative Director Maurice Marable, Edelman Executive Vice President and Group Head for Public Affairs Brian Ellner, NBC Chief Marketing Officer Pam El and many more. Awards were presented throughout the night by entertainment industry elite, including Aisha Tyler, Jay Manuel, Baratunde Thurston and Laz Alonso.
Janet Mock is the New York Times best-selling author of Redefining Realness and the host of MSNBC’s “So POPular!,” a weekly series about popular culture, politics, identity and representation. She also serves as Contributing Editor for Marie Claire – the magazine where she first stepped forward publicly as a young trans woman. Her writing, work and media advocacy has been recognized by the Ms. Foundation, Planned Parenthood, ADCOLOR, TIME, which dubbed her “one of the 30 most influential people on the internet,” and Fast Company which named her “one of the most creative people in business.” Hailing from Honolulu, Hawaii, Janet lives and writes in New York City.
Each year, the ADCOLOR® Award nominees and honorees are selected based on criteria surrounding ADCOLOR’s motto “Rise Up and Reach Back”. Those recognized work not only to go above and beyond in their own careers, but also go out of their way to help others and make an impact on their peers. Eleven awards were distributed throughout the night. The full list of this year’s winners is as follows:
Rock Star is someone who, whether through their primary role or extracurricular activities, stands out as a leader and visionary in the industry.
WINNER: Ingrid Otero Smart, President/CEO, Casanova Pendrill
AD OF THE YEAR
New to this year’s event, the Ad of the Year awards a campaign or single execution that pushes boundaries, promotes conversation and highlights the lives of multicultural, LGBT and/or other under-represented Americans in the mass media.
WINNER: “Love Has No Labels” | CLIENT: The Ad Council | AGENCY: R/GA
A Rising Star is an up-and-coming young gun with less than seven years of experience. A Rising Star is someone who stands out among their peers as someone who is raising the bar of excellence as they move forward in their career.
WINNER: Justin Adu, Creative Lead, Open Channels Group PR
Established in 2007, an Innovator is an employee who embodies progress and imagination. Someone who stands out among peers as a game changer and pioneer in their role, creating breakthrough developments and/or improvements, whether tangible or intangible.
WINNER: Julie Ann Crommett, CS Education in Media Program Manager, Google
A Change Agent is the individual within a company who is using their talents and position to enhance the corporate culture and create a more inclusive environment. This can be part of or beyond the scope of that person’s primary role.
WINNER: Kat Gordon, Founder, 3% Conference
A Legend is a seasoned industry veteran, a trailblazer who pushed the boundaries and created positive change, who wasn’t afraid to be different and who showed brilliance in his/her actions, setting the stage for other generations to take the opportunities made by this legend, even further.
Pam El, Chief Marketing Officer, NBA
Luis Miguel Messianu, President and Chief Creative Officer, Alma DDB Continue reading