M·A·C. Cosmetics (Make-up Art Cosmetics) welcomed celebrities, make-up artists and German guests to an exclusive first-of-a-kind night, to portray the glamour and boldness of the lip, with the ART OF THE LIP celebration in Munich, the latest stop in the MAC Cosmetics Art Of The Lip Campaign.
M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics, was created in Toronto, Canada in 1984 and is part of The Estée Lauder Companies, Inc. The company’s popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in 105 countries/territories worldwide.
To interact with M·A·C ´s colorful “Art of the Lip” world, a selection of lipsticks was on display attracting guests to have their lips painted by M·A·C Make-up Artists and have their pictures taken with lip props. Emblematic to M·A·C´s expression of its credo – All Ages, All Races, All Sexes – the entertainment for the night included exciting sets performed by Lily Allen, drag queen Miss Candy, and DJ Pierre Sarkozy, with models wearing dresses by designer Zaldy. Amongst the M·A·C lovers, guests included local personalities such as Bettina Zimmermann, who hosted the event, Katja Riemann with daughter Paula, Palina Rojinski, Tom Wlaschiha and Franziska Knuppe, along with many more.
In the past month, Munich itself has witnessed the launch of two M·A·C Free Standing Stores ( designed to provide a destination for unrivaled artistry, service and education with talented, professional artists sharing their expertise and the very latest trends, techniques and tips with all make-up lovers) in Pasing and in the Olympia Shopping Mall, with a Pro Store to follow in August, and with more Free Standing Stores planned to open throughout Germany in Fall. The
Follow M·A·C and M·A·C Senior Artists on Twitter @MACcosmetics (twitter.com/maccosmetics and a list of the Senior Artists can be found here twitter.com/MACcosmetics/mac-senior-artists/members), become a M·A·C fan on Facebook (facebook.com/maccosmetics), follow M·A·C on Instagram (instagram.com/maccosmetics), watch M·A·C videos on YouTube (youtube.com/maccosmetics). For a M·A·C location visit maccosmetics.de.