From the moment Barbie was introduced to the world, a fashion icon was born. Since her debut in 1959, Barbie has served as a model and muse to the most world renowned names in fashion and the arts. She provides the ultimate canvas for their imaginations, to identify and play out their dreams. Today, she continues to be at the center of pop culture, reflecting the times and inspiring conversation. More than just a toy, Barbie has mirrored a culture and its evolution.
In 2016, Barbie is being honored by museums around the world including the Musee des Arts décoratifs in Paris, paying tribute to this iconic doll whose story has made an indelible mark on the socio-cultural history of toys in the 20th and 21st Centuries. Drawing on Mattel archives which include over 700 dolls and work by contemporary artists and designers, the exhibition highlights the historical heritage of Barbie for both adults and children. More than just a toy, Barbie has mirrored a culture and its evolution.
Throughout her history she has adapted to social, political and cultural changes and evolved, embracing new trends and challenging stereotypes, always embracing the dreams and ambitions of contemporary life for the next generation of girls.
Barbie has always given girl’s choices – from her 180 careers, to inspirational roles, to her countless fashions and accessories. And earlier this year Mattel literally changed the face of the brand with a range of new dolls represent the world girls see around them with variety in body type, skin tones and style allowing girls to find a doll that speaks to them.
The newest generations of girls know there’s nothing they can’t do, and they’ve never been told otherwise. They have the confidence to try new things, take risks, and stand out among their peers. Barbie supports this empowered thinking, and reinforces it with every doll that is made — from Computer Engineer Barbie to Princess Power Barbie. Because when girls grow up in a world without limitations, they will show us that anything really is possible.