Jessica Stam Embodies Modern Hollywood Glam In Blackglama’s 2015 Campaign

Blackglama Fall 2015 (PRNewsFoto/Blackglama 2015)

Blackglama Fall 2015 featuring model Jessica Stam. (PRNewsFoto/Blackglama 2015)

Blackglama has unveiled its newest advertising campaign, which continues to evolve the brand’s focus into fashion from celebrities. For over 40 years, Blackglama has been world-renowned for providing the finest, most luxurious and exclusive ranch-raised natural black mink. Blackglama mink is distributed exclusively through American Legend Cooperative, based in Seattle, Washington, and sought after by manufacturers, retailers, and consumers globally. All Blackglama mink comes from Origin Assured™ farms.

Blackglama Logo.  (PRNewsFoto/Blackglama)

Blackglama Logo. (PRNewsFoto/Blackglama)

Each Blackglama pelt is hand selected and inspected by American Legend Cooperative’s experienced graders. To qualify as Blackglama, the pelt must be free of any imperfections on both the fur and leather. With such high criteria, less than 2% of the world’s mink population earns the exclusive Blackglama name and can bear the coveted Blackglama label. Blackglama garments also carry a label displaying a unique serial number, providing permanent identification, as well as other security features that ensure that the label is genuine—not an imitation.

1968 represented a turning point in world events and a shift in American culture. To the members of the Great Lakes Mink Association (GLMA), these turbulent times seemed a world away. Working long hours on farms throughout the upper Midwestern United States, they were busy improving and producing the world’s finest dark mink. Little did they know that their work would form the basis of a revolutionary new marketing campaign.

The GLMA ranchers hired a small New York ad agency to create awareness for the high-quality fur being produced by the farmers. Popular copywriter Jane Trahey suggested creating the brand name BLACKGLAMA. How does one advertise something as special as the dark Blackglama mink? The luster and quality of the fur doesn’t show up in a photograph, so Jane thought up a “gimmick.”

The “gimmick” was to associate Blackglama with the glamour of universally recognized and admired people. The result was brilliantly simple: a black-and-white photograph of a well-known woman wearing a Blackglama mink coat shot against a seamless grey backdrop.

The world took notice. Famous names like Judy Garland, Bette Davis, Barbra Streisand and Lauren Bacall were featured in the first year of the campaign alone, photographed by the renowned Richard Avedon. What brought it all together was the straightforward and now unforgettable tagline, “What Becomes A Legend Most?” The effect was powerful and immediate. Within two years, Blackglama was considered the most prestigious ranch black mink in the world. The campaign continued through 1994.

Blackgama 1986 - Cher

Blackgama 1986 – Cher

Since the campaign’s inception four decades ago, Blackglama has featured some of the world’s most acclaimed entertainers, including Sophia Loren, Diana Ross, Audrey Hepburn, Lauren Bacall, Marlene Dietrich, Elizabeth Taylor, Lena Horne, Liza Minnelli and Janet Jackson. Beginning with the 2013 Carolyn Murphy campaign, Blackglama shifted away from entertainers toward models to highlight Blackglama’s fashion aesthetic.

Since 2001, the campaign has featured such supermodels as Linda Evangelista, Gisele Bündchen, Cindy Crawford, Elle Macpherson, Naomi Campbell and Elizabeth Hurley. Beginning with the 2013 Carolyn Murphy campaign, Blackglama shifted away from entertainers toward models to highlight Blackglama’s fashion aesthetic. Into the new millennium, the brand is expanding beyond dark mink to include other products that reflect the “Legendary” qualities of Blackglama.

This year, model Jessica Stam is featured in a campaign conceived by New York-based advertising and branding agency Laspata DeCaro. “In these stunning shots, Jessica represents a reinvention of Hollywood glamour that feels both timeless and relevant,” says Joe Morelli, CEO of Blackglama.

In the new campaign, the platinum blonde and crimson-lipped model is captured in a series of cinematic vignettes photographed by Rocco Laspata on location in Los Angeles. Settings include a majestic palm-lined street in Beverly Hills, a dramatic villa in Malibu overlooking the Pacific Ocean, and an alluring 1930’s supper club that references Hollywood’s golden age. Swathed in Blackglama’s 2015 collection – co-designed by Laspata DeCaro‘s Creative Director, Charles DeCaro, to align with the campaign’s visual narrative – Jessica embodies a modern-day screen goddess. The results are the very epitome of glamour.

Blackgama Fall 2014 - Hilary Rhoda  (http://www.blackglama.com/inside-blackglama/the-campaigns/)

Blackgama Fall 2014 – Hilary Rhoda (http://www.blackglama.com/inside-blackglama/the-campaigns/)

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Neiman Marcus Announces Stella Tennant as the Face of The Spring 2015 Art of Fashion Campaign Photographed by Luigi & Iango

Neiman Marcus announces the Spring 2015 Art of Fashion Campaign with photographers Luigi Murenu and iango Henzi. Luigi & iango capture the Scottish model Stella Tennant in 28 of spring’s boldest looks. The simplicity of the set lets the dramatic clothes, the sinuous Tennant, and the lensmen’s superb lighting—a single giant lamp typically reserved for film sets—work their magic.

Stella Tennant In Tom Ford

Stella Tennant In Tom Ford

AOF_SP15_LAUR_LI_122_V2B_COMP

Alexander McQueen

Alexander McQueen

The lights are strong and continuous. Brutal,” attests Murenu, one half of the New York–based team. “But Stella is very artistic, her body expressive.” Over the three-day shoot, Murenu and Henzi switch roles organically, pivoting between art-directing compositions and stepping behind the camera. “We’re completely integrated to one idea even if it has two voices,” Murenu explains.

The Swiss-born Henzi brings the precision of fine art, while Murenu, raised in Sardinia, radiates with the excitement of fashion. Together, they create images that compel—and endure—with a streetwise elegance.

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The Spring 2015 Art of Fashion campaign is about classic, iconic fashion photography and bringing together three amazing creative forces: Luigi, iango and Stella Tennant,” said Georgia Christensen, Neiman Marcus Executive Creative Director. “It was wonderful to see Luigi and iango work together and experience their creative process. Two minds. Two points of view that came together seamlessly into one portfolio of images. A true collaboration of passionate artists devoted to the industry. Stella is a dream, I often found myself mesmerized by her on set. The result is extraordinary imagery.”

Designer merchandise featured in the Spring 2015 campaign includes: Akris, Alexander McQueen, Balenciaga, Burberry Prorsum, Carolina Herrera, Chanel, Chloe, Christian Louboutin, Cucinelli, Derek Lam, Dior, Dolce & Gabbana, Emilio Pucci, Erdem, Gucci, Lanvin, Michael Kors, Oscar de la Renta, Roger Vivier, Saint Laurent, Stella McCartney, The Row, Tom Ford, and Valentino.

Since 1994, each spring and fall, the world’s most visionary photographers have carried the torch and given The Art of Fashion their own signature. Past photographers have included: Richard Avedon, Geof Kern, Peggy Sirota, Ruven Afandador, Diego Uchitel, Peter Lindbergh, Arthur Elgort, Camilla Akrans, Raymond Meier, Erik Madigan Heck, and Walter Chin. The campaign will be featured in our publication “the Book” as well as Harper’s Bazaar, Vogue and Vanity Fair.

Conde Nast Entertainment Unveils Second Phase Of Digital Expansion

Conde Nast Entertainment (CNE) today unveiled the next phase of its digital expansion at its second annual Digital Content NewFront (organized by the Interactive Advertising Bureau (IAB)** which is comprised of more than 600 leading media and technology companies and responsible for selling 86% of online advertising in the United States). CNE, which launched its digital video network in March 2013 with GQ and Glamour channels, has built the network into a growing force with eleven iconic branded channels inspired by storied Conde Nast titles, and nearly a billion views to date.  The next phase of the division’s digital expansion includes the addition of three new branded channels to its network – Bon Appetit, The New Yorker and Lucky – the production of over 100 new and returning digital series across all channels, and the creation of THE SCENE, the industry’s first platform devoted to curating and showcasing premium digital-first video content.  The announcements were made by Dawn Ostroff, president, Conde Nast Entertainment.

Conde Nast Entertainment logo (PRNewsFoto/Conde Nast Entertainment )

Conde Nast Entertainment logo (PRNewsFoto/Conde Nast Entertainment )

The company attracts more than 95 million consumers across its twenty industry-leading print and digital media brands:  Vogue, Vanity Fair, Glamour, Brides, Self, GQ, The New Yorker, Conde Nast Traveler, Details, Allure, Architectural Digest, Bon Appetit, Epicurious, Wired, W, Lucky, Golf Digest, Golf World, Teen Vogue and Ars Technica.

According to Ostroff, In just one year, CNE has set the industry standard for award-winning original video content that millions of influential millennials are watching and sharing. The addition of THE SCENE, which will feature content from all of our powerful branded channels and premium digital videos from leading traditional and digital media companies, will increase our reach to entirely new audiences.”

CNE’s digital video network has been widely recognized by the industry for the quality of its content including being honored with the company’s first Producers Guild of America Award, first Emmy nomination and fourteen Webby nominations this year. The network  is now widely available on over 25 platforms and devices including AOL, Yahoo, Roku, YouTube, Twitter, Dailymotion and Conde Nast’s brand sites.  Distribution is expected to continue to expand to more platforms and devices this year.

New CNE series debuting in 2014 include:

Allure
Cassandra To The Rescue – YouTube sensation Cassandra Bankson helps women tackle their insecurities and skin problems with makeup secrets and lessons in confidence.

Beauty Evolution – Top beauty insiders reveal the best moments – and not-so-best moments – of the most glamorous celebs on their journeys to becoming beauty icons.

Bon Appetit
I Effed It Up – Bon Appetit’s senior food editor, Dawn Perry, shares cooking techniques that will keep viewers from messing up their favorite dishes.

Cook Like A Pro – The country’s best chefs reveal the secrets to their most famous dishes.

Big Fat Weekend – Bon Appetit’s inimitable Andrew Knowlton bursts onto the scene of a new town in each episode and revels in the local food, drink and culinary indulgences.

Epicurious
1 Item 3 Ways – Viewers will learn how to take the seasonal food item of the moment and reinvent it in three unique and delicious recipes.

What’s In Your Bag? – Comedian Mike Kenton plays the most comically intrusive and revealing game with the residents of New York City – what’s in their grocery bags.

Epicuriousity – This visually lush and compelling docu-series explores the trends and personalities at the forefront of the artisanal food and wine movement in America.

Glamour
30 Things – From executive producers Kelly Ripa and Mark Consuelos, this series presents the must-haves and must-knows for women on the cusp of, and beyond, the age of 30.

Glamour Documentaries – The next installment in the award-winning documentary series that brought viewers Screw You Cancer.

Golf Digest
Shanked – Outrgeous and hilarious pranks have finally made their way onto the golf course in this new hidden-camera comedy series.

Hungover Caddy – An animated series that follows the antics and shenanigans of an unruly caddy at the fanciest of country clubs.

GQ
45 Second Man – GQ’s new animated series demonstrates how to do everything – in style – with invaluable insight and expertise.

Most Expensivest Sh*t – Whether in good taste or totally over the top, this series looks at the most outrageously decadent toys of the rich and famous – the most expensivest sh*t known to man.

SELF
Rachel’s Rules – Nutrition expert Rachel Beller dissects the shocking reality behind the foods people think are healthy, and how to truly eat smart.

Treat Yourself – This series shows viewers how to enjoy a delicious indulgence without going up in jean size – the ultimate treat for every healthy food lover.

Style.com
In The Mood For – With her unrivaled style sensibility and hilarious irreverence, fashion blogger Leandra Medine (aka Man Repeller) demonstrates how to wear the hottest looks of the moment.

Beauty Icons – Celebrity makeup artist Kayleen McAdams transforms herself from glam squad team member to Hollywood icon, making every glamorous feature accessible and easy to achieve for viewers.

Teen Vogue
Bryanboy Goes To College – On a cross-country college tour, popular fashion blogger Bryanboy meets chic and stylish college students in this series that celebrates street style at the top of its class.

Strictly Ballet – This series presents an unprecedented, never-before-seen look inside the School of American Ballet at Lincoln Center.

Get The Look – Teen Vogue’s Elaine Welteroth gives viewers the scoop on their favorite celebrities’ most iconic makeup moments straight from the source – speaking with their very own makeup artists who demonstrate how to achieve each look.

Vanity Fair
@VF Scandal – No one does scandal quite like Vanity Fair; this documentary series reveals the most salacious, scandalous and intriguing tales that exist, proving that when it comes to storytelling, it’s either Vanity Fair or it’s not.

Red Carpet Conversations – Red carpet footage like you’ve never seen it before – with irreverent lip reading that suggests a conversation between celebrities that you would never imagine.

Vogue
73 Questions – From director Joe Sabia comes a totally unique interview that takes us inside a celebrity’s home, where they’ll answer 73 very personal questions – on the spot.

Born Free – This gripping documentary series brings together top fashion designers with iconic photographer Annie Leibovitz as they embark on a quest to minimize the spread of HIV to children from infected mothers.

WIRED
Retro Grade – A gadget lab for antiquated and obsolete technology, this comic series offers tech demonstrations that viewers won’t believe were once possible.

Teen Technorati – Hundreds of thousands of dollars and a Thiel Fellowship await a select few teen inventors who are competing for the chance to develop their inventions.

Popular CNE series being renewed for 2014 include:

Glamour: Dressed to Kill, Elevator Makeover, The Single Life, Why Do Guys?, My Glamour Do

GQ: America’s Bartender

SELF: Girl vs. Sweat, Which is Worse?

Teen Vogue: Besties, Breakfast with Bevan, Get the Look, My Room Makeover: College Edition, Outfit of the Day

Vanity Fair: Vanity Code

Vogue: Vogue Weddings: The Dress, The Fashion Fund

WIRED: Angry Nerd, Codefellas, Design FX, The Window, What’s Inside

Further details on other new series and original programming will be announced closer to their launch dates. Teasers for the upcoming content can be found at their channel links below.

Allure’s Video Site: http://video.allure.com
Subscribe to Allure’s YouTube Channel: http://www.youtube.com/Allure

Epicurious’ Video Site: http://video.epicurious.com
Subscribe to Epicurious’ YouTube channel: http://www.youtube.com/Epicurious

Glamour’s Video Site: http://video.glamour.com
Subscribe to Glamour’s YouTube Channel: http://www.youtube.com/Glamour

Golf Digest’s Video Site: http://video.golfdigest.com
Subscribe to Golf Digest’s YouTube channel: http://www.youtube.com/Golfdigest

GQ’s Video Site: http://video.gq.com
Subscribe to GQ’s YouTube Channel: http://www.youtube.com/GQ

SELF’s Video Site: http://video.self.com
Subscribe to SELF’s YouTube channel: http://www.youtube.com/SELF

Style.com’s Video Site: http://video.style.com
Subscribe to Style’s YouTube channel: http://www.youtube.com/Style

Teen Vogue’s Video Site: http://video.teenvogue.com
Subscribe to TeenVogue’s YouTube channel: http://www.youtube.com/TeenVogue

Vanity Fair’s Video Site: http://video.vanityfair.com
Subscribe to Vanity Fair’s YouTube channel: http://www.youtube.com/Vanityfair

Vogue’s Video Site: http://video.vogue.com
Subscribe to Vogue’s YouTube Channel: http://www.youtube.com/Vogue

WIRED’s Video Site: http://video.wired.com
Subscribe to Wired’s YouTube Channel: http://www.youtube.com/Wired Continue reading

Uma Thurman Leads “Worldwide Celebration” in Campari Calendar 2014

Iconic film star Uma Thurman announced as leading lady in 2014 Campari Calendar and Koto Bolofo as photographer

Campari Calendar 2014 "Worldwide Celebration". Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo.

Campari Calendar 2014 “Worldwide Celebration”. Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo

Today, Campari (http://www.campari.com, http://www.camparigroup.com) is officially unveiling Uma Thurman as the star of the Campari Calendar 2014, which will be captured by noted fashion photographer Koto Bolofo [http://art-dept.com/photography/koto-bolofo/location-i ]. The iconic, edgy actress takes the lead in the 2014 edition of the Calendar which is entitled ‘Worldwide Celebrations’, with each month focusing on a unique festival from a number of different cultures around the world. Through this intriguing new theme, Campari intends to highlight how cultures around the world have become more global than ever before, and reinterprets each celebration through its spirit made of passion, style and charisma.

Campari Calendar 2014 "Worldwide Celebration". Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo.

Campari Calendar 2014 “Worldwide Celebration”. Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo.

Campari Calendar 2014 "Worldwide Celebration". Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo.

Campari Calendar 2014 “Worldwide Celebration”. Star: Uma Thurman. Photographer: Koto Bolofo. Behind the scenes images by Francesco Pizzo.

The unrivalled legacy of the Campari Calendar is set to continue this year with the aim of delivering even more invigorating and inspiring imagery,” states Bob Kunze-Concewitz, CEO of Gruppo Campari. “Once again, boundaries will be pushed in order to stimulate peoples’ imaginations with a voyage of discovery each month to explore worldwide celebrations, and the theme this year couldn’t be more appropriate to do so. With this in mind, we very much look forward to unveiling the 2014 Calendar later on this year.” Continue reading

Metropolitan Museum Announces Live Streaming from Red Carpet of Costume Institute Benefit

Red Carpet Arrivals at Costume Institute Benefit to be Live Streamed on May 6 at 7:00 p.m. on Moda Operandi, Vogue, Samsung, and Met Websites

For the second consecutive year, Red carpet arrivals at The Metropolitan Museum of Art’s annual Costume Institute Benefit will be live streamed on Monday, May 6, at 7:00 p.m. on the Moda Operandi,Vogue, Samsung, and Metropolitan Museum websites.  Hosted by Vogue’s William Norwich and model Hilary Rhoda, the broadcast will include interviews with the gala co-chairs including Rooney Mara, Lauren Santo Domingo, Riccardo Tisci, and Anna Wintour as well as celebrities from the worlds of fashion, film, society, sports, art, business, and music.  Special pre-taped segments will be shown on the history of the benefit and on this year’s corresponding exhibition Punk: Chaos to Couture.

Rodarte (American, founded 2005) Vogue, July 2008 Courtesy of The Metropolitan Museum of Art, Photograph by David Sims

Rodarte (American, founded 2005) Vogue, July 2008
Courtesy of The Metropolitan Museum of Art, Photograph by David Sims

The exhibition, Punk: Chaos to Couture, on view May 9–August 14, will examine punk’s legacy, from its birth in the 1970s through its continuing influence of high fashion today. Original punk garments from the mid-1970s will be juxtaposed with recent, directional fashion to illustrate how haute couture and ready-to-wear have borrowed punk’s visual symbols, with paillettes being replaced with safety pins, feathers with razor blades, and bugle beads with studs. Focusing on the relationship between the punk concept of ‘do-it-yourself’ and the couture concept of ‘made-to-measure,’ the exhibition will be organized around the materials, techniques, and embellishments associated with the anti-establishment style. Presented as an immersive multimedia, multisensory experience, the clothes will be animated with period punk videos and soundscaping audio techniques. Continue reading