THE RECORDING ACADEMY® LAUNCHES “#THEWORLDISLISTENING”

AD CAMPAIGN FEATURING NOMINEES THE BLACK KEYS, RIHANNA AND TAYLOR SWIFT TO PROMOTE 55TH ANNUAL GRAMMY AWARDS®

THE RECORDING ACADEMY® PROVIDES EMERGING ARTISTS A NEW SOCIAL DISCOVERY PLATFORM WITH www.grammyamplifier.com

THE RECORDING ACADEMY® and TBWA\CHIAT\DAY have teamed up for the sixth year to promote the 55TH ANNUAL GRAMMY AWARDS® with the ad campaign “#TheWorldIsListening.”

Grammy

At the heart of this year’s “#TheWorldIsListening” campaign is a newly created Web site, www.grammyamplifier.com, which allows musicians to share their tracks via SoundCloud for a chance to have their music tweeted out by a panel of musical icons, including LINKIN PARK, RZA, and SNOOP LION. While social media has given musicians more ways to share their sounds than ever before, the online music space is increasingly fragmented. As a result, it gets more difficult for emerging artists to be discovered. “#TheWorldIsListening” campaign and the GRAMMY AMPLIFIER aims to help solve this problem by exposing new artists through social platforms — with the ultimate goal of discovering artists with the potential to be the next generation of GRAMMY winners.
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2013 GRAMMY® NOMINEES ALBUM CONTAINS 22 TRACKS FEATURING A DIVERSE ARRAY OF ARTISTS AND MEMORABLE SONGS

ALBUM, AVAILABLE DIGITALLY AND IN STORES JAN. 22, 2013; PURCHASE GIVES MUSIC FANS TWO CHANCES TO ATTEND MUSIC’S BIGGEST NIGHT®

CAPITOL RECORDS and THE RECORDING ACADEMY®‘s GRAMMY RECORDINGS® will release the 2013 GRAMMY® NOMINEES album on Jan. 22, 2013 and provide lucky music and GRAMMY fans two chances to attend the 55TH or the 56TH ANNUAL GRAMMY AWARDS®. The album features 22 critically acclaimed smash hits from a myriad of chart-topping artists from various genres.

2013 GRAMMY NOMINEES ALBUM (CD Artwork)

2013 GRAMMY NOMINEES ALBUM (CD Artwork)

The 55TH ANNUAL GRAMMY AWARDS will be held SUNDAY, FEB. 10 at STAPLES Center in Los Angeles, and will be broadcast live in high-definition TV and 5.1 surround sound on the CBS Television Network from 8 – 11:30 p.m. (ET/PT). Continue reading

THE RECORDING ACADEMY® ANNOUNCES 2013 GRAMMY HALL OF FAME® INDUCTEES

2013 MARKS THE 40TH ANNIVERSARY CELEBRATION OF THE GRAMMY HALL OF FAME; 27 RECORDINGS ADDED TO COLLECTION RESIDING AT THE GRAMMY MUSEUM®

Continuing the tradition of preserving and celebrating great recordings, THE RECORDING ACADEMY® has announced the newest additions to its legendary GRAMMY HALL OF FAME® COLLECTION. This latest round of inducted recordings helps celebrate 40 years of highlighting diversity and recording excellence, and acknowledges both singles and album recordings of all genres at least 25 years old that exhibit qualitative or historical significance. Recordings are reviewed annually by a special member committee comprised of eminent and knowledgeable professionals from all branches of the recording arts, with final approval by THE RECORDING ACADEMY‘s NATIONAL BOARD OF TRUSTEES. With 27 new titles, the list currently totals 933 and is on display at the GRAMMY Museum® at L.A. LIVE.

The Recording Academy Logo.  (PRNewsFoto/The Recording Academy)

The Recording Academy Logo. (PRNewsFoto/The Recording Academy)

With the GRAMMY HALL OF FAME celebrating 40 years, it’s especially important to note that these entries continue the tradition of inducting a wide variety of recordings that have inspired and influenced both fans and music makers for generations,” said NEIL PORTNOW, PRESIDENT/CEO OF THE RECORDING ACADEMY. “Memorable for being both culturally and historically significant, we are proud to add them to our growing catalog of outstanding recordings that have become part of our musical, social, and cultural history.” Continue reading