2016 Holiday Entertaining: Stella Artois Inspires Others To ‘Host One to Remember’ This Holiday With The Help Of Hostess Extraordinaire Chrissy Teigen

Share How You’re Infusing Your Personal Style Into The Season With @StellaArtois and #HostOneToRemember.

Stella Artois continues its “Host One to Remember” campaign this season by inspiring consumers to put their own personal touch on entertaining during the holidays. The multi-faceted, season-long holiday campaign launches this month with a series of unique events, innovative collaborations and a new national advertising campaign. Drawing on the brand’s Belgian heritage, Stella Artois has collaborated with a team of extraordinary hosts, including model, TV host and The New York Times bestselling cookbook author Chrissy Teigen, to encourage consumers to put their own personal touch on holiday entertaining this year.Stella Artois Logo

Stella Artois was originally named after a star and crafted as a holiday gift for the people of Leuven, Belgium, so holiday hosting isn’t new for Stella Artois; it’s who we are,” said Harry Lewis, vice president, Stella Artois. “This season, we’re celebrating our Belgian origins and encouraging others to bring their own passion and personal style to holiday hosting to create special moments that will last forever.

Stella Artois Leaves Its Mark with a New Take on Holiday Hosting

A continuation of the brand’s successful “Host One to Remember” summer platform, the holiday campaign celebrates timeless hosting moments, re-imagined for the winter season. To share the story of its own Belgian beginnings and legacy of hosting, Stella Artois revealed a series of new creative components this season including out-of-home, digital, print and a set of :15 and :30 television ads. To bring the brand’s holiday hosting origins to life during this special time of year, the new spot showcases Stella Artois’ founder and master brewer struggling to deliver his first batch of beer on a snowy Christmas Eve in Leuven, until he gets some help from a herd of reindeer.

Make the Holiday Occasion More Special with Stella Artois

Stella Artois is further encouraging people to put their personal touch on hosting during the holidays through a series of partnerships, as well as online and off-premise activations that inspire others to “Host One to Remember”.

  • Inspired Gifting: Stella Artois has launched two new limited-edition gift packs this year – one featuring Stella Artois classic European-style lager and another with Stella Artois Cidre – making sophisticated gifting easier than ever. Designed to be enjoyed with friends and loved ones, both packs are available at retailers nationwide and through e-commerce delivery partners Drizly and Minibar in New York City.
  • Immersive Shopping Experiences: For the second year in a row, Stella Artois has partnered with Gilt to provide hosting and gift guide recommendations in real-time through the Gilt app and website, and through their premium holiday lounge in their New York City flagship store, Saks Off 5th. The brand’s legacy will be brought to life in a series of 12 hosted events as shoppers are offered a perfectly poured Stella Artois, premium gift wrapping services and custom engraved limited edition holiday chalices. Consumers outside of New York City will be able to redeem a complimentary gift with purchase holiday chalice when they shop the gift guides (restrictions apply).
  • Telling an Unexpected Holiday Story: Stella Artois is utilizing digital platforms to inspire others to host in new settings and styles – including an immersive consumer experience through an interactive Instagram story that allows users to craft their own Stella Artois Cidre Berry Hot Toddy cocktail right in-feed.
  • A Stella Artois Take on Holiday Cocktail Menus: Stella Artois tapped notable mixologists and chefs from across the country to create original cocktail recipes featuring Stella Artois Cidre, as well as unique holiday food pairings that are perfect for impressing guests while entertaining at home – such as a Stella Artois Cidre Sangria Punch paired with Spanish charcuterie, or the Stella Artois Cidre Coconut Spice Cocktail designed to complement the flavors of spicier dishes.

Borrowing from that same heritage, Stella Artois will put a modern day twist on an old Belgian tradition, the “King’s Feast” – a celebration of Belgium’s unique culture observed every year on November 15th. Stella Artois has collaborated with a few notable hosts to help bring the “King’s Feast” to the U.S. for the first time, and treat guests to a sophisticated holiday feast hosted by queen of the kitchen Chrissy Teigen and master of contemporary Belgian cuisine and former Stella Artois brand ambassador, Bart Vandaele.

When I think about hosting a party to remember, the first thing that comes to mind is food – especially during the holidays,” said Teigen. “I love putting my own spin on traditional dishes when I’m cooking for friends and family – and I always include Stella Artois as the perfect addition for ultimate holiday fun!

In celebration of the campaign, Teigen and Chef Vandaele will share how they are putting their personal touch on the holiday season – including the creation of a modern day “King’s Feast” menu designed to complement the flavor profile of Stella Artois. Teigen will unveil an original recipe for her own take on Belgian mussels with Thai flavors, Chrissy’s Spicy Mussels with Stella Artois, alongside Chef Vandaele’s twist on Belgium’s Classic Beef Stew, Stella Artois King’s Feast Carbonnade a la Flamande, both made with the iconic Stella Artois lager.

Elevate Your Holiday Festivities With Cocktails With The Perfect Food And Cocktail Pairings, Courtesy of Stella Artois.

Inspired Holiday Cocktails from Stella Artois

Stella Artois Cidre Coconut Spice (Serves four)

The Stella Artois Cidre Coconut Spice pairs well with distinct spicy dishes where the refreshing frothiness of this cocktail would cool down the heat and refresh for the next bite.” – Michael Gulotta, MOPHO, New Orleans, LA

the-stella-artois-cidre-coconut-spice-by-chef-michael-gulotta-of-mopho-in-new-orleans-la_fotor

The Stella Artois Cidre Coconut Spice by Chef Michael Gulotta of MOPHO in New Orleans, LA. (Photo credit: Kristjan Veski for Stella Artois)

For The Cocktail:

  • 3 inch finger of fresh ginger, peeled and sliced thinly
  • 8 slices fresh jalapeno
  • 1/2 of a fresh green apple, sliced into wedges
  • 1 1/2teaspoons ground allspice
  • 2 ounces lime juice
  • 3 ounces agave syrup
  • 6 ounces coconut milk
  • 1 egg white
  • 1 pinch sea salt
  • 2 12-ounce bottles Stella Artois Cidre

To Garnish:

  • 4 peels of orange
  • 4 basil leaves
  • Orange blossom water

Directions:

In a blender combine all ingredients except for the Stella Artois Cidre. Blend on high until the coconut milk is whipped and frothy. Fill four highball glasses with ice and pour the frothed coconut milk over until it fills the glass two thirds of the way. Fill the glasses the rest of the way with Stella Artois Cidre until it just crests the lip of the glass. Finish each cocktail with two drops of orange blossom water, a twist of orange peel, and a leaf of basil slapped between the hands to release flavor. Continue reading

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Fall Travel 2015: Nine Top Reasons to Love The Lafayette Art & Wine Festival 2015, California’s East Bay’s Favorite End of Summer Party

Award-Winning Art, Wine and Music Festival: 2 Days, 4 Live Stages, 21 Cover Bands, 260+ Artist Booths, KidZone, Great Food – and arguably the largest selection of Wine, Beer and Ale of any San Francisco Bay Area Festival.

Lafayette Art & Wine Festival 2015 is Sept 19 & 20Lafayette Art & Wine Festival 2015 Graphic

Lafayette Art & Wine Festival 2015 is Sept 19 & 20Lafayette Art & Wine Festival 2015 Graphic

The annual Lafayette Art & Wine Festival, now in its 20th year, a thriving as a growing regional event, attracts nearly four-times the town’s 24,000-resident population during the Festival weekend each September and is consistently voted by readers of Diablo Magazine as, “Best of the East Bay.” The Lafayette Art & Wine Festival is an annual event that promotes Lafayette’s Downtown and raises money for local education, the Lafayette Chamber of Commerce and other local non-profit organizations. The event is produced by the Lafayette Chamber of Commerce, in partnership with the City of Lafayette and Eckerstrom Productions.large-2015 Lafayette AWM Festival logo

The 2015 Lafayette Art & Wine Festival will be held on Saturday, September 19 (10am-7pm) and Sunday, September 20 (10am-6pm) in Lafayette, CA.

Here are 9 top reasons why the Lafayette Art & Wine Festival is the East Bay’s best end of summer party:

1. Location: The Festival is held in the heart of beautiful downtown Lafayette, just steps from the Lafayette BART station, near bike trails (complimentary valet bike parking provided), 2 blocks off Hwy 24, and an easy walk/shuttle from complimentary Festival parking.2015-Lafayette-Art-Wine-Festival-Map

2. Continuous Music & Dancing – with no cover charge: 2 Days. 4 Stages. Room to dance to familiar tunes played by 21 of the Bay Area’s best headliner cover bands. The 2015 line-up is particularly strong and includes The Sun Kings, Foreverland, Stu Allen & Mars Hotel, David Martin’s House Party, Aja Vu, Stealin’ Chicago, ZEBOP!, The Spazmatics, Juice, The Big Jangle, East Bay Mudd, Bay Bridge Beat, David Crimmen, Echo Trail, Other People’s Money, Evolution, Bob Athayde & Friends, Spinout, and more. View the 2015 Lafayette Art & Wine Festival entertainment schedule at www.lafayettefestival.com/music

New for 2015: To help celebrate the Festival’s 20th anniversary, Whole Foods is sponsoring family-friendly activities at the Premium Wine Area from 10am to noon both Saturday and Sunday. A “sock hop” follows from noon to 1:30pm, with live ’50s music provided by Spinout on Saturday and Dave Crimmen on Sunday.

3. Unique Wine & Beer Offerings at The Party Within The Party: Popular wines, beers and ales are served throughout the Festival footprint, but the real action for connoisseurs happens in the Premium Wine & Craft Beer Pavilion, where there are selections of high-end wines and craft beer that most people never get a chance to taste, including wines from the backyard vineyards of Lamorinda Wine Growers Association members.

4. Delicious Food: Choice is everywhere, including Lafayette’s restaurant row fare. More than 25 of Lafayette’s top restaurants are in the Festival’s footprint, plus there are dozens of other food vendors and Food Trucks that offer everything from hickory smoked pulled pork tacos to crab cakes.

5. Original Fine Arts & Crafts: People from all over the Bay Area come to shop at the Festival’s 260+ local and regional artists’ booths, including the “Local Artists Alley,” which showcases Lafayette, Moraga, and Orinda fine artists, who are members of the Lafayette Gallery and Lamorinda Arts Alliance.

7. Family & Dog Friendly: People move to Lafayette for the family friendly lifestyle, so it’s no surprise that this is a family friendly festival, starting with a large KidZone and Kids’ Stage. There is also plenty for family dogs to see and smell, as well as easy access to Festival water bowls.

8. Budget Friendly: This event is a fundraiser that supports the Lafayette Chamber’s many programs, Lafayette Partners in Education (“LPIE”), and other local non-profits, but attendees don’t have to spend. The Festival Experience offers many things that are free — admission (including access to music stages), parking, easy shuttle service from Festival Parking, and secure bike valet.

9. Extend the Family Fun – New for 2015: The Lafayette Police Department is hosting a new Police Motorcycle Competition in the South BART parking lot during Festival weekend. Free to attend, the event offers individual and team motorcycle events to watch both Saturday and Sunday from 8am to 5pm. For complete Lafayette Art & Wine Festival details, go to www.lafayettefestival.com. Continue reading

The Film Society of Lincoln Center names Director/Writer ANDREA ARNOLD as the 2013 FILMMAKER IN RESIDENCE during 51st New York Film Festival

THE FILM SOCIETY OF LINCOLN CENTER names Director/Writer ANDREA ARNOLD as the 2013 FILMMAKER IN RESIDENCE during THE 51ST NEW YORK FILM FESTIVAL

Andrea Arnold

Andrea Arnold

The Film Society of Lincoln Center (www.filmlinc.com) has named director/writer, Andrea Arnold, as the 2013 Filmmaker in Residence, to take place during the 51st New York Film Festival. The initiative is in partnership with luxury brand Jaeger-LeCoultre, to further the goals of filmmakers at an earlier stage in the creative process. Arnold will have the opportunity to focus on developing or refining new work, and participate in master classes, mentorships or cultural exchange and enrichment film programs with the Film Society of Lincoln members, the film community and the public.

We are thrilled to announce Andrea Arnold as the 2013 Filmmaker in Residence during the 51st New York Film Festival.  Our b-3757_film_society_of_lincoln_center_partnership with Jaeger-LeCoultre on this cornerstone program fosters excellence in the filmmaking community, and reflects our shared belief in the universal power of film to inspire and engage the global community.” states Rose Kuo, Executive Director of the Film Society of Lincoln Center

Andrea Arnold is an English director and writer who made her debut with two short films, MILK in 1998 and DOG in 2001. In 2005, Arnold won the Academy Award for Best Live Action Short Film for WASP and her first feature film, RED ROAD won the Jury Prize in Cannes in 2006 and also played during New Directors/New Films. Her 2009 film FISH TANK starring Kate Jarvis and Michael Fassbender, once again won the Jury Prize and in 2011, she directed an adaptation of Emily Bronte¹s Wuthering Heights. The film was shown at the 68th Venice International Film Festival, where it won the Golden Osella for Best Cinematography.

The Filmmaker in Residence initiative also consists of Advisory Board members, announced in June, who will be participating. These include: Henry Bean, Brady Corbet, Charles Finch, Naomi Foner, Larry Gross, Philip Seymour Hoffman, Danny Huston, Tamara Jenkins, Ed Lachman, Bennett Miller, Matthew Modine, Ed Pressman, Ira Sachs, Paul Schrader and Marisa Tomei. Their involvement may include nominating potential candidates, mentoring the filmmaker once selected, panel participation during the 51st New York Film Festival and/or attending/hosting events in support of the initiative.

The Film Society and Jaeger-LeCoultre recently announced their multi-year partnership, which kicked off at the 40th Anniversary Chaplin Award Gala in April, honoring Barbra Streisand, and extending through the New York Film Festival as well as a series of events throughout the year, including the annual Film Comment Luncheon in January. The new festival_logo_596884471_largepartnership allows for both organizations to further support the film community, and support for the arts.

A major player in watchmaking history since 1833, Jaeger-LeCoultre is the first Manufacture to have been established in the Vallée de Joux, Switzerland. It played a pioneering role by uniting the full range of technical and artistic professions under one roof and made an indelible imprint on the watchmaking development of the entire region. Guided by time-honored know-how and a constant quest for technical enhancements, the master-watchmakers, engineers and technicians craft each watch in harmony with the same passion. Each masterpiece, heir to 180 years of expertise, benefits from cutting-edge technologies while being crafted in harmony with the noblest traditions. Building on a vast heritage encompassing 1,231 calibres and 398 registered patents, Jaeger-LeCoultre remains the reference in high-end watchmaking. Continue reading

NewFest In Partnership with OutFest and the Film Society of Lincoln Center Announce Lineup for the 25th Anniversary of NewFest: The New York LGBT Film Festival

September 6th-11th, 2013

Opening Night: Stacie Passon’s Concussion

Closing Night: Chris Mason Johnson’s Test

among those set to show their latest work at Film Society of Lincoln Center

The 25th annual NewFest: New York’s Lesbian, Gay, Bisexual, and Transgender Film Festival will run from Friday, September 6th through Wednesday, September 11th, with a lineup of 15 narrative features, 4 documentaries, 31 shorts and other special events. For the third time in NewFest’s history, the festival is in partnership with the Film Society of NewFest Logo PrimaryLincoln Center and screenings and panels will take place at Manhattan’s film mecca, the Film Society of Lincoln Center’s Walter Reade Theater and the JCC in Manhattan.

Dennis Lim, Film Society of Lincoln Center’s Director of Cinematheque Programming, said, “The Film Society is delighted to welcome back NewFest and to continue our collaboration with Outfest. LGBT cinema has come a long way since this storied festival’s first edition, but as this year’s program suggests, it is no less vital today, and perhaps more diverse than ever.”

There’s a lot to celebrate this year,” says Steve Mendelsohn, Co-Chair of NewFest’s Board of Directors. “It’s our 25th anniversary, and the recent Supreme Court victory over DOMA has everybody excited. The world has changed since 1987 and we are proud that NewFest has played a role in bringing so many important stories to audiences for a quarter of a century.”

LA-based LGBT media arts organization Outfest programmed and will help run this year’s event. Outfest and NewFest OUTFEST logowill form an official national organization next year.

NewFest is dedicated to bringing together filmmakers and audiences to build a community that passionately supports giving visibility and voice to a wide range of representations of the LGBT experience. Committed to nurturing emerging LGBT and allied filmmakers, the festival support those artists who are willing to take risks in telling the stories that fully reflect the diversity and complexity of their lives. And with their newly formed partnership with Outfest,  it will become the first national LGBT media arts organization – extending our reach to an even wider audience. For more information, visit www.NewFest.org.

Founded by UCLA students in 1982, Outfest is the leading organization that promotes equality by creating, sharing and protecting LGBT stories on the screen. Outfest builds community by connecting diverse populations to discover, discuss and celebrate stories of LGBT lives. For over three decades, Outfest has showcased thousands of films from around the

Director Chris Mason Johnson of Test

Director Chris Mason Johnson of Test

world to audiences of nearly a million, educated and mentored hundreds of emerging filmmakers and protected more than 30,000 LGBT films and videos. For more information, visit www.outfest.org.

Kicking off the festival is the New York premiere of Stacie Passon’s debut feature Concussion, produced by Rose Troche and starring Robin Weigert, Maggie Siff and Johnathan Tchaikovsky. A Sundance Film Festival favorite, Concussion explores a suburban lesbian’s erotic reawakening from happy housewife to high-class call girl. Closing the event will be the New York Premiere of  Chris Mason Johnson’s acclaimed Test, winner of the Grand Jury Prize For Outstanding U.S. Narrative and Outstanding Screenwriting at 2013 Outfest Los Angeles. Set in the gay Mecca of San Francisco in the 80’s, Test portrays this uniquely exciting and harrowing era as young Frankie (real-life dancer Scott Marlowe) navigates his role in a modern dance company and his evolving relationship with fellow dancer Todd (the hunky Matthew Risch).

This year’s line-up represents the maturity of LGBT storytelling with films like Concussion and Pit Stop that depict sophisticated relationships in unique settings,” said Kirsten Schaffer, Executive Director of Outfest. “As well as a strong International slate

Stacie Passon, Director of Concussion

Stacie Passon, Director of Concussion

  and a handful of films that push boundaries in form and content.”

  James Franco is involved in two productions. He co-directed Interior. Leather Bar. with Travis Mathews, in which the two reimagine the 40 minutes of censored footage from the controversial 1980 S&M thriller Cruising, directed by William Friedkin. Franco also produced Kink, a documentary directed by Christina Voros about five San Francisco-based BDSM workers who are employed at the kink.com studios.

A handpicked selection of some of the best international LGBT films will also be shown, including the 2013 Teddy Award winner for Best Feature In the Name Of…, directed by Malgoska Szumowska and the US premiere of You and the Night, the libidinous 2013 Cannes debut from M83 bandmate Yann Gonzalez, who Variety proclaimed “may be the next Almodovar or Ozon”.

  NewFest is sponsored by HBO.

Founded in 1969 to celebrate American and international cinema, the Film Society of Lincoln Center works to recognize established and emerging filmmakers, support important new work, and to enhance the awareness, accessibility and understanding of the moving image. Film Society produces the renowned New York Film Festival, a curated selection of the year’s most significant new film work, and The-Film-Society-of-Lincoln-Centerpresents or collaborates on other annual New York City festivals including Dance on Camera, Film Comment Selects, Human Rights Watch Film Festival, LatinBeat, New Directors/New Films, NewFest, New York African Film Festival, New York Asian Film Festival, New York Jewish Film Festival, Open Roads: New Italian Cinema, Rendez-vous With French Cinema, and Spanish Cinema Now. In addition to publishing the award-winning Film Comment Magazine, Film Society recognizes an artist’s unique achievement in film with the prestigious “Chaplin Award.” The Film Society’s state-of-the-art Walter Reade Theater and the Elinor Bunin Munroe Film Center, located at Lincoln Center, provide a home for year round programs and the New York City film community.

The Film Society receives generous, year-round support from Royal Bank of Canada, Jaeger-LeCoultre, American Airlines, The New York Times, Stonehenge Partners, Stella Artois, illy café, the Kobal Collection, Trump International Hotel & Tower New York, the National Endowment for the Arts and New York State Council on the Arts. For more information, visit www.filmlinc.com and follow @filmlinc on Twitter. Continue reading

‘THE ARTIST’ GRACES THE OSCARS: CINEMATIC STELLA ARTOIS TV SPOT CELEBRATES THE ARTISTRY BEHIND THE BELGIAN BEER’S SIGNATURE CHALICE

STELLA ARTOIS will premiere a new television spot, “The Artist,” during the weekend on the 2013 ACADEMY AWARDS. The commercial will be seen nationwide during the live broadcast of the Oscars on ABC on Sunday, Feb. 24.

Cinematic Stella Artois TV Spot Celebrates the Artistry Behind the Belgian Beer's Signature Chalice.  (PRNewsFoto/Stella Artois)

Cinematic Stella Artois TV Spot Celebrates the Artistry Behind the Belgian Beer’s Signature Chalice. (PRNewsFoto/Stella Artois)

For Stella Artois, the ACADEMY AWARDS represent one stage in a larger Stella Artois campaign program celebrating the Chalice, the brand’s iconic glassware. Over the coming months, the campaign will evolve to feature an inventive mix of digital and traditional elements. Continue reading

INTERNATIONAL LUXURY BRANDS DEBUT NEW PRODUCTS AT RESORTS WEST “HOUSE OF LUXURY” DURING 2013 SUNDANCE FILM FESTIVAL

Resorts West Ski Dream Home - Deer Valley Resort.  (PRNewsFoto/Resorts West)

Resorts West Ski Dream Home – Deer Valley Resort. (PRNewsFoto/Resorts West)

Luxury hotelier RESORTS WEST (www.resortswest.com) hosted some of the world’s most influential brands during the 2013 SUNDANCE FILM FESTIVAL in an invitation-only showcase of the $21.9 million SKI DREAM HOME. The two-day “HOUSE OF LUXURY” featured ROLLS-ROYCE MOTOR CARS, HASSELBLAD, SONY, ARMANI and other top brands alongside high-profile figures in the art and culinary world, including CHEF DAVID SHIM of New York City hot spot KRISTALBELLI and contemporary artist DOMINGO ZAPATA.

Ski Dream Home at Deer Valley Resort

Ski Dream Home at Deer Valley Resort

Continue reading

TIMELESS BEAUTY: STELLA ARTOIS UNVEILS NEW CAMPAIGN SHOT BY LEGENDARY PHOTOGRAPHER ANNIE LEIBOVITZ

STELLA ARTOIS announced that photographer ANNIE LEIBOVITZ has shot a new campaign for Stella Artois which was formally unveiled at the 2013 Sundance Film Festival. The campaign is set to run across the Belgian beer brand’s digital channels in the UK, and around the world in both digital and print.

Stella Artois "Timeless Beauty" Campaign Shot by ANNIE LEIBOVITZ (Courtesy: Stella Artois)

Stella Artois “Timeless Beauty” Campaign Shot by ANNIE LEIBOVITZ (Courtesy: Stella Artois)

Stella Artois "Timeless Beauty" Campaign Shot by ANNIE LEIBOVITZ (Courtesy: Stella Artois)

Stella Artois “Timeless Beauty” Campaign Shot by ANNIE LEIBOVITZ (Courtesy: Stella Artois)

STELLA ARTOIS® is part of a Belgian brewing tradition dating back to 1366, the number one Belgian beer in the world and present in over 80 countries. It is a bottom filtered, blonde pilsner with a malty middle and crisp finish delivering a full flavor and a hint of bitterness. (Stella Artois® is best enjoyed served between 3 and 5 degrees Celsius and should be served in the unique Stella Artois® Chalice according to the 9-Step Pouring Ritual to guarantee a perfect experience of this gold standard lager.)  Continue reading