QVC and FFANY Welcome 12 New Footwear Brands for Annual Charitable Shoe Sale

QVC Takes A Stylish Stand Against Breast Cancer

Help make cancer a part of the past with QVC’s annual shoe shopping bash. Leading multiplatform retailer QVC is set to join forces with the Fashion Footwear Association of New York (FFANY) to help conquer cancer with its annual QVC Presents “FFANY Shoes on Sale” broadcast event, scheduled to air Thursday, October 12 from 6 to 9 PM (ET). As part of QVC’s ongoing commitment to support charitable causes that promote the success and wellness of women through the power of relationships, QVC Presents “FFANY Shoes on Sale” has generated more than $53 million, benefitting various breast cancer research and education institutions.

QVC FFANY Shoes on Sale Logo

As part of QVC’s ongoing commitment to support charitable causes that promote the success and wellness of women through the power of relationships, QVC Presents “FFANY Shoes on Sale” has generated more than $53 million, benefitting various breast cancer research and education institutions.

Each October, the entire QVC community looks forward to uniting with the Fashion Footwear Association of New York as we continue our crusade against breast cancer,” said Mike George, President, and CEO of QVC. “This event is truly a shining moment for us as we leverage the power of relationships to address an issue of paramount concern not only to our customers but to our team members and surrounding communities as well. I am incredibly proud of the impact we have made in the field of breast cancer research and education, and I look forward to building upon that momentum and bringing us one step closer to eradicating this deadly disease once and for all.”

During the event, shoe aficionados will be offered a chic selection of approximately 140 donated shoe styles from more than 80 brands, including 12 newcomers like Imagine by Vince Camuto, Marc Fisher LTD, Eric Javits and 1.State, among others. All shoes will be offered at HALF the manufacturer’s suggested retail price* with a minimum of 80 percent of the purchase price** benefitting various breast cancer research and education institutions, including:

  • Penn Medicine’s Abramson Cancer Center
  • Breast Cancer Research Foundation
  • Cedars-Sinai Samuel Oschin Comprehensive Cancer Institute
  • The Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute
  • Michigan Medicine Comprehensive Cancer Center’s Breast Oncology Program
  • UPMC Hillman Cancer Center
  • University of Arkansas for Medical Sciences Winthrop P. Rockefeller Cancer Institute
  • Alvin J. Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine in St. Louis
  • The Margie and Robert E. Petersen Breast Cancer Research Program at the John Wayne Cancer Institute at Providence Saint John’s Health Center.

The success of this event is contingent upon the generous donations of so many brands. This year, four footwear companies have been designated as Special Pink Benefactors for contributing more than $500,000 in shoe donations each. Nine West Holdings, Inc., which boasts such brands as Anne Klein, Bandolino and Nine West; Caleres, offering items from Bzees, Carlos by Carlos Santana, Dr. Scholl’s Footwear, Fergie Footwear, Franco Sarto, Lifestride, Naturalizer, Rykä, Sam Edelman and Via Spiga; Camuto Group, whose donation includes styles from 1. State, ED Ellen DeGeneres, Imagine by Vince Camuto, Jessica Simpson, Lucky Brand and Vince Camuto; and Marc Fisher Footwear, with styles from Guess, Indigo Rd., Kendall and Kylie, Marc Fisher, Marc Fisher LTD, Tommy Hilfiger and Tretorn.

QVC Logo

QVC, Inc. is the world’s leading video and e-commerce retailer, committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products.

This year, QVC and the Special Pink Benefactors are encouraging shoppers to share photos explaining why and for whom they are shopping. Select photos will be featured on-air during the QVC Presents “FFANY Shoes on Sale” broadcast. QVC is also collaborating with influencers who will post “shoefies” of their favorite styles from this year’s event using #shoes4acure and encourage their followers to do the same.

In addition to the broadcast event, shoe lovers can shop the Shoe of the Day, a special style unveiled each weekday between 7 and 9 AM (ET) on QVC during the month of October. Additional styles can be found in the online collection offered on QVC.com. Shoes will be available through QVC.com, the QVC apps or by calling 800.345.1515.

The Fashion Footwear Charitable Foundation was created to support ongoing research and education programs in the fight against breast cancer and is supported by members of the Fashion Footwear Association of New York (FFANY). Donated footwear is sold on live television through QVC during the Fashion Footwear Charitable Foundation‘s annual charity benefit, QVC Presents “FFANY Shoes on Sale.” Funds are distributed to leading breast cancer research and education institutions across the United States, including beneficiaries for the 2017 event. The Fashion Footwear Charitable Foundation makes its home at 274 Madison Avenue, Suite 1701, New York, NY 10016, www.FFANY.org.

*The manufacturer’s suggested retail price is based on supplier’s representation of value. No sales may have been made at this price.

**Purchase price excludes shipping, handling and tax.

Martha Stewart to Debut Fashion, Skin Care, Garden and Gourmet Food Collections on QVC.com

Live Beautifully With QVC and Martha Stewart

Make your world a more beautiful place this fall with the help of QVC and Martha Stewart. The Emmy® Award-winning television show host, entrepreneur and best-selling author have long dedicated her career to teaching and inspiring people to live more beautiful, more functional and more meaningful lives. And now she is bringing that devotion to her signature QVC collection, spanning multiple categories including fashion, skin care, garden and food, all inspired by her impeccable taste and incomparable passion. Stewart made her QVC debut on August 13 with “Martha Stewart’s Slow Cooker” cookbook.

Martha Stewart

Live a more beautiful, functional and meaningful life with a new QVC collection from America’s most trusted lifestyle expert

We were blown away by the tremendous response to Martha’s cookbook, which sold out in its first airing,” said Doug Howe, Executive Vice President of Merchandising for QVC. “Our customers welcomed Martha back with open arms, and we can’t wait to impress them with Martha’s full product assortment. At QVC, we are constantly striving to bring our customers not only the newest and most innovative items but products that are designed to solve everyday problems and make life easier. Martha shares this philosophy and has worked with us to develop a collection that will truly inspire people to live more beautifully, in all aspects of their lives.”

QVC viewers and Martha Stewart fans can tune in to QVC® on September 7 during “Inspired Style® – Live from New York City” at 10 PM (ET) for a first look at select items from Stewart’s fashion collection, and check back on September 25 for the premiere of “Martha Stewart – Fashion” at 6 PM (ET), featuring items ranging from knit and woven tops to denim essentials, designed for easy, everyday living. On September 19 at 10 AM (ET), Stewart will unveil all the tools and tips needed to beautify any backyard or outdoor space in the first “Martha Stewart – Garden” show.

To assist with holiday meal planning and preparation, She will return to QVC on October 18 with the Today’s Special Value®, scheduled to debut at midnight (ET). Each day, QVC picks one special item it believes shoppers will love and offers it at an exceptionally low price from midnight (ET) until 11:59 PM (PT) that day. Tune in at midnight (ET) and 7 PM (ET) on October 18 for “Martha Stewart – Gourmet Food“, featuring an assortment of gourmet foods and decadent confections. “Mario Badescu Skin Care with Martha Stewart“, a collaboration with Mario Badescu, is scheduled to launch on November 10 at 9 PM (ET) and 10 PM (ET) on Beauty iQ.

Working in new product categories and with QVC—a multi-platform, multi-network shopping experience—has been very exciting,” said Stewart. “I have developed signature collections that reflect my passion for beautiful living and I look forward to expanding our product offerings.

Martha Stewart is the author of 89 books, and America’s most trusted lifestyle expert and teacher. Millions of people rely on Martha Stewart as a source of useful “how-to” information for all aspects of everyday living—cooking, entertaining, gardening, home renovating, collecting, organizing, crafting, holidays, healthy living and pets. Currently, the Martha Stewart brand reaches approximately 100 million consumers across all media and merchandising platforms each month.