Hourglass Cosmetics Launches Empowering Lipstick Campaign, GIRL, With 90s Supermodel Jenny Shimizu

We live in a world of unprecedented reach; it’s a time when anyone can use their influence for good,” – Jenny Shimizu

Hourglass Cosmetics is proud to announce the launch of GIRL, a lipstick collection intended to help recognize the good in others and yourself. At the center of the campaign are 20 shades, from Protector to Activist, Innovator to Visionary, brought to life by model-turned-role-model Jenny Shimizu and the #GIRLFORGOOD social media campaign.

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Jenny Shimizu

Hourglass Cosmetics was founded in 2004 when beauty industry veteran Carisa Janes saw a void in the beauty market. Founded with a commitment to reinventing luxury cosmetics, Hourglass has carved a niche for itself as an innovative beauty brand.

Hourglass exists at the revolutionary intersection of science, beauty and luxury. The brand is acclaimed for its breakthrough formulations, technological innovations and unwavering commitment to reinvention. Complexion products are infused with the most groundbreaking active ingredients available to create unbelievably surreal skin. Distinguished by sensorial textures, modern color collections, and sleek custom packaging—Hourglass puts the art in state-of-the-art.Hourglass-Logo-New

Having launched at Barneys New York in 2004, Hourglass is now available at retailers worldwide including Bergdorf Goodman, Nordstrom, John Lewis, Lane Crawford, Blue Mercury, Harvey Nichols, Mecca, Net-A-Porter, Liberty, Space NK, Urban Retreat at Harrod’s, as well as Sephora stores in the US, Mexico, Brazil, Italy, Canada, Singapore, Malaysia and Thailand. For a list of authorized Hourglass retailers, please visit our online store locator.

Hourglass opened its flagship retail store in 2014, located on Abbot Kinney Blvd, in Venice, California. The 1400-square-foot space features sleek, modern design and sophisticated visuals. The store carries the full Hourglass line, features exclusive merchandise and offers full makeup services.

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The Hourglass Girl Lip Stylo Collection

90s supermodel Jenny Shimizu makes a return to modeling for the launch of GIRL. An iconic image transcends convention and resonates with meaning beyond its surface. No truer words describe the work of Jenny Shimizu. More than a decade after stepping in front of the camera lens, the supermodel, actress and media personality has shined whether dominating the catwalk, working in independent cinema or serving as a judge on the hit Bravo reality show, Make Me A Supermodel.

Born in San Jose, California in June 1967, Jenny grew up in Santa Maria, California and attended California State University, Northridge on a basketball scholarship. She later moved to Los Angeles to open a car garage. Soon after, Jenny was approached by a casting director while saddling her motorcycle outside an L.A. nightclub and introduced to Calvin and Kelly Klein. The designers were looking for a singular, androgynous face to represent their new fragrance, CK One. She landed her first fashion show for Calvin Klein at the Hollywood Bowl, followed by the pioneering black and white ad campaign. After came Banana Republic’s “American Beauty” campaign by Bruce Weber, which cast Jenny front and center on a Times Square billboard. From there, Jenny worked for such designers as Versace, Prada, Jean Paul Gaultier, Yohji Yamamoto, Donna Karan, Anna Sui, Thierry Mugler, Levi’s, J. Crew, The Gap, L.A. Eyeworks and the United Colors of Benetton. In addition, she also modeled in the world renowned Pirelli calendar and was featured in beauty campaigns for Clinique and Shiseido. Throughout the 90’s Jenny appeared in magazine editorials for Italian Vogue, Harper’s Bazaar, Glamour, Allure, Elle, Marie Clare, Italian Glamour, French Glamour and the cover of Australian Vogue. Jenny has shot with fashion’s most celebrated photographers including Richard Avedon, Bruce Weber, Irving Penn, Steven Meisel, Michael Thompson, Mario Sorrenti, Michel Comte, Mario Testino, Ellen Von Unwerth, Paolo Roversi, David LaChapelle, Sean Mortensen, Dusan Reljin and David Sims to name a few.

Likewise, her image is exhibited in museums and books all over the world. Exhibits include The Model as Muse (Metropolitan Museum of Art, 2009) and Catherine Opie: American Photographer, Retrospective (Guggenheim Museum, 2008); as well as a permanent exhibit at the Pirelli Museum. Books include Any Objections? by Mario Testino; Couples by Ellen Von Unwerth; The Art of Makeup by Kevyn Aucoin; Fifty Years of Fashion: New Look to Now by Valerie Steele; and The House of Klein: Fashion, Controversy and Business Obsession by Lisa Marsh.

In 1993 Jenny became personally involved with Madonna, after making a cameo in the music video “Rain” (1993). Then came Foxfire (1996), Jenny’s first feature film and leading role, cast opposite of former love, Angelina Jolie. Despite the flood of gossip she received, Jenny has never been shy or apologetic of her high profile relationships. While in her early 20’s Todd Hughes cast Jenny in the madcap, John Waters-esque murder mystery Ding Dong (1995) and in the early 2000’s the two reunited in The New Women (2001). Jenny’s recent works includes the award-winning feature film, Itty Bitty Titty Committee (2007) directed by Jamie Babbitt; two short films, Four Steps (2009) and Tools 4 Fools (2009); and the feature film, Bob’s New Suit (2009). Continue reading

NET-A-PORTER and MR PORTER Launch ‘Gifts All Wrapped Up’ Combined Holiday Campaign

Global luxury online retailers NET-A-PORTER and MR PORTER join creative forces for the second consecutive year to reveal this season’s holiday campaign, ‘Gifts All Wrapped Up’. The animated campaign reinforces the world-class service proposition for which both brands are globally renowned, offering a unique and thorough edit of the world’s most stylish gifts for him and her, with service across the globe that is second to none.

The “Gifts All Wrapped Up’ holiday campaign highlights and reinforces the mission of the company’s In-Season business: to deliver exceptional service and style to customers around the globe, making NET-A-PORTER and MR PORTER the ultimate online destinations for luxury gifting each holiday season.NET-A-PORTER and MR PORTER Gifts All Wrapped Up

The campaign was illustrated by Simone Massoni through Dutch Uncle Agency with animation by Animade. The campaign launches in line with NET-A-PORTER and MR PORTER‘s online gift shops across all mediums including desktop, tablet and mobile, and appears with existing media partners and through both brands’ online social media networks. The film will also live on both NET-A-PORTER YouTube (https://youtu.be/rw83-rQ9Wdk) and MR PORTER YouTube (https://youtu.be/rw83-rQ9Wdk) channels throughout the holidays.

The campaign spans print and digital, with the lead medium of a fully animated short film featuring a variety of charming and playful characters that bring to life the NET-A-PORTER and MR PORTER shopping experience during the holidays. The storyline takes the viewer on a ‘behind the scenes‘ journey of how gifts are prepared, packed and wrapped in our signature styling, through to how they are delivered to the homes of NET-A-PORTER and MR PORTER shoppers. The campaign will also be executed via London taxis in which the dual creative will appear in a his and her motif on a fleet of London’s signature black cabs.

Alison Loehnis, President, NET-A-PORTER & MR PORTER said: “We’re so excited to be launching our “Gifts All Wrapped Up” campaign. It’s the second year that NET-A-PORTER and MR PORTER have collaborated to celebrate the holiday season in style. The campaign highlights everything we love about this time of year and supports the key tenets of our brand: to provide the most amazing product, brought to life by beautiful content and underpinned by world-class service. We hope this fun animated campaign will bring a smile to our customers’ faces this season.”

Along with the visual identity of the campaign, NET-A-PORTER and MR PORTER have also produced their first ever printed gift guides this season which will be mailed to existing customers.

NET-A-PORTER YouTube: https://youtu.be/DpHy-y4McVg

MR PORTER YouTube: https://youtu.be/rw83-rQ9Wdk

NET-A-PORTER Gifts: www.net-a-porter.com/gifts
MR PORTER Gifts:
www.mrporter.com/gifts
Continue reading

NET-A-PORTER and MR PORTER Launch ‘All For You,’ The First Ever Combined Campaign From The Luxury Retailers

This holiday season, NET-A-PORTER and MR PORTER join creative forces to reveal their first ever combined campaign. Entitled ‘All For You‘, the short film underscores the world-class service proposition for which both brands are globally renowned, and gives an enchanting behind-the-scenes glimpse into the world of the online luxury retail leaders.

NET-A-PORTER and MR PORTER launch 'All For You,' the first ever combined campaign from the luxury retailers (PRNewsFoto/NET-A-PORTER,MR PORTER)

NET-A-PORTER and MR PORTER launch ‘All For You,’ the first ever combined campaign from the luxury retailers (PRNewsFoto/NET-A-PORTER,MR PORTER)

The campaign spans print and digital, with the lead medium of film taking the viewer on a insiders’ journey of a package, re-imagined through a magical lens: models in chiffon gowns pluck garments from gliding rails, multicolored butterflies become pocket squares and products are meticulously, individually hand-wrapped before embarking on the final stretch of their journey to our customer and the gift recipient. The film showcases the ultimate luxury services provided by both brands, and it’s #AllForYou.

The campaign was directed by creative duo Us, comprised of renowned British creative directors Christopher Barrett and Luke Taylor. The film will premier across all mediums including a first-ever broadcast on television and select cinemas, as well as existing media partners and online social networks. The film will also live on both NET-A-PORTER YouTube and MR PORTER YouTube channels throughout the holidays.

Alison Loehnis, President of The Net-a-Porter Group said: “Our first joint campaign, ‘All For You,’ highlights the year-round mission of our businesses: to deliver exceptional service and style to our customers around the globe, making NET-A-PORTER and MR PORTER the ultimate online destinations for luxury gifting this holiday season.”

LIONSGATE PARTNERS WITH NET-A-PORTER.COM TO LAUNCH EXCLUSIVE FASHION COLLECTION INSPIRED BY “THE HUNGER GAMES: CATCHING FIRE”

NET-A-PORTER Presents “Capitol Couture by Trish Summerville” – A New Fashion Collection Designed by The Film’s Award-Winning Costume Designer

Lionsgate and NET-A-PORTER, the foremost premier online luxury fashion and beauty retailer, today announced an exclusive fashion partnership for “The Hunger Games: Catching Fire,” the highly anticipated second film of the global blockbuster “The Hunger Games” franchise. The first installment of “The Hunger Games” was the 14th highest-grossing

Trish Summerville on the set of "The Hunger Games"

Trish Summerville on the set of “The Hunger Games”

North American release of all time on its way to grossing nearly $700 million at the worldwide box office. “Capitol Couture by Trish Summerville” will be available exclusively at NET-A-PORTER in November.  You can sign up to be notified of the arrival of the collection at www.net-a-porter.com/capitolcouturecollection.

The luxury clothing line “Capitol Couture by Trish Summerville” consists of 16 ready-to-wear pieces as well as jewelry and leather goods inspired by “The Hunger Games: Catching Fire” and designed by Trish Summerville, the film’s Costume Designer.  The collection will be available exclusively on NET-A-PORTER (www.net-a-porter.com) this fall in time for the film’s worldwide release on November 22, 2013.

I am extremely proud of the designs that we created for ‘The Hunger Games: Catching Fire’ and there’s no partner more appropriate for ‘Capitol Couture’ than the world’s most cutting-edge luxury retailer,” Summerville said.  “I can’t wait to share it with the public through this exclusive partnership with Lionsgate and NET-A-PORTER.”

Holli Rogers, Fashion Director, NET-A-PORTER.COM, stated, “When we were approached by Lionsgate to offer the collection by Trish Summerville to our customers exclusively, we jumped at the chance.  Our customers take their style cues from myriad sources, from the latest runway shows and street trends to TV and film.  Fashion plays an important role in ‘The Hunger Games’ series and is especially prevalent in ‘Catching Fire’, and fans of the franchise will see the film reference in the collection.  This is also brilliant fashion in its own right, and we’re delighted to provide our customers with the chance to purchase limited-edition pieces designed by one of the most original costume designers in the industry today.”

Tim Palen, Lionsgate’s Chief Marketing Officer, said, “In the world of ‘The Hunger Games,’ one of the ways the Capitol defines itself is through fashion.  When we launched Capitol Couture online (www.capitolcouture.pn), it took off and quickly became an out-of-world experience for both fans of the franchise and those obsessed with the future of fashion. Trish Summerville’s Capitol Couture collection for NET-A-PORTER is a brilliant, elegant and chic extension of this effort.”

Summerville has won the Costumer Designer’s Guild Award for her work on director David Fincher’s 2011 film “The Girl with the Dragon Tattoo.”  She has designed award-winning costumes in music videos from top recording artists including Justin Timberlake, Pink, Janet Jackson and The Black Eyed Peas. Her work can also be seen on Showtime’s “Ray Donovan” as well as in commercial campaigns for Apple, Nike, Heineken, Tanqueray, Volkswagen, Diet Coke and Chevrolet.