Jourdan Dunn is Tapped as the New Face for Maybelline New York

Maybelline New York announced today that London bred beauty Jourdan Dunn is their newest spokesmodel and will be joining an elite group of Maybelline models which includes Christy TurlingtonEmily DiDonato and a host of others.

Maybelline New York Announces Jourdan Dunn as Newest Spokesmodel.  (PRNewsFoto/Maybelline New York)

Maybelline New York Announces Jourdan Dunn as Newest Spokesmodel. (PRNewsFoto/Maybelline New York)

Jourdan’s look, style and positive energy are perfect for the Maybelline New York brand,” said Jerome Bruhat, Global Brand President of Maybelline New York.  “She truly reflects Maybelline’s vision of global beauty.”

Jourdan was first discovered by a model scout while out with friends.  She was signed soon after and made her runway debut during the 2007 Fall New York Fashion Week.  As a featured model in British Vogue, labeled as a “new star” and named “Top 10 Newcomer” by later that same year, Jourdan was on the road to success very early in her career.

Jourdan has since walked the runways for Prada, Christian Dior, Chanel, Alexander McQueenOscar de la Renta,Miu Miu, Balenciaga, Calvin KleinRalph LaurenLouis VuittonTom FordMarc JacobsAlexander Wang, Burberry, Lanvin, Hermes, Givenchy, Valentino, Jean-Paul Gaultier, and Balmain to name a few. She has appeared in the American, British, Paris, Italian, Japanese and Russian editions of Vogue. She has graced the pages of notable fashion magazines W, Numero, Allure, i-D, V, POP, and Dazed & Confused. She has been a part of various campaigns for ck Calvin Klein, CK1 fragrance, Yves Saint Laurent, Burberry, Burberry Beauty, Gap, DKNY, H&M, Express, Aldo, Banana Republic, Tommy Hilfiger, Rag & Bone, Topshop, John Galliano and Benetton among others.

It is an honor to be a spokesperson for such an iconic brand,” said Jourdan. “I am proud to say that I am a Maybelline girl and hopefully I can make people feel the same way I did when I saw the advertisements growing up. The brand imagery is always beautiful and positive. To now be a part of that is a dream come true!”

When she is not modeling, Jourdan is a proud mother to her son Riley who was diagnosed with sickle cell anemia.  This has led to Jourdan’s active involvement as the Parent Ambassador for the Sickle Cell Disease Association of America.  In addition to being a mother and philanthropist, Jourdan is a self-taught cook and hosts a lifestyle and cooking program titled “Well Dunn with Jourdan Dunn.”  The show is available through Jay Z’s YouTube channel, Life+Times, and features a different celebrity guest each episode.

Jourdan will make her Maybelline New York debut in print and television advertising campaigns in April 2014.

Spring 2014 Preview: Makeup Trends From Maybelline New York

Straight from backstage at the 2014 spring/Summer RTW Runway shows, Maybelline New York reports the latest beauty trends you’ll want to wear this spring

Maybe she’s born with it, maybe it’s Maybelline

Just days after completing its ninth season as the official cosmetics sponsor of Mercedes-Benz Fashion Week in New York, Maybelline New York is sharing the latest trends – straight from the Spring/Summer 2014 runways. This season, the brand and its bevy of talented makeup and nail artists, collaborated with some of the industry’s most sought-after designers including DKNY, Mara Hoffman, Rachel Zoe, Tibi, Richard Chai, SUNO, Lacoste and Wes Gordon. The result? Show-stopping beauty looks that will grace the faces and nails of fashionable women everywhere come spring.

Orange lips at DKNY

Orange lips at DKNY


Orange Lips and Tips

Bright, almost neon shades of orange will be the go-to hue for spring. Backstage at DKNY, Maybelline New York’s Color Sensational Vivids Lipcolor in Electric Orange was applied to models’ lips, then blotted for a matte, almost stained finish. Brows were groomed and shaped using the brand’s Master Shape Brow Pencil. The rest of the face was left bare. “A flawless complexion is the perfect canvas for standout lips and clothes that steal the show,” said makeup artist Charlotte Willer.

The Look at DKNY

The Look at DKNY

At SUNO, it was all about an electric pop of citrus on the nails. Models wore Maybelline New York’s Color Show Nail Lacquer in Orange Fix, a bright tangerine shade. Backstage at Mara Hoffman, the same vivid hue was used to create a spectrum design on models’ nails.

Vivids played a huge role in DKNY’s runway look. Neon Red was used to create a gorgeous statement lip

Vivids played a huge role in DKNY’s runway look. Neon Red was used to create a gorgeous statement lip

White Eyes

Backstage at Tibi, white eyes stole the show. Makeup artist Alice Lane used an angled shadow brush to draw Color Tattoo Cream Gel Shadow in Too Cool in a smooth, straight line across the upper lashline and out toward the temples. The shimmery white shade was also applied to the inner corners of the eyes, for an ethereal, fairy-esque look. Continue reading

Mercedes-Benz Fashion Week Announces Preliminary Schedule for the new York Spring/Summer 2014 Collections

Summer may be almost over, but the fashion industry is kicking into high gear as the 2014 Spring/Summer New York Fashion Shows are just a few weeks away from their debut. Mercedes-Benz Fashion (New York) Week draws hundreds of thousands of fashion fans to New York City, and today IMG Fashion, owners and producers ofMercedes-Benz-Fashion-Week_06 the Event, announced the preliminary line up of designers who will take center-stage at Lincoln Center, September 5-12, 2013.

Mercedes-Benz Fashion Week truly embodies the global scale of the fashion industry and highlights the limitless boundaries of design. A leader in the global fashion event circuit; Mercedes-Benz Fashion Week in New York has the highest number of international designers who choose to make this Event the home for their Collection debuts,” says Christina Neault, Executive Producer, IMG Fashion Events and Properties. “As well, with three fashion schools and numerous emerging designers presenting alongside their established colleagues, Lincoln Center is the place to discover the next rising star.”

Mercedes-Benz Fashion Week in New York is internationally recognized as the world’s stage to premier the latest744px-mercedes-benz_logo_svg developments in cutting-edge fashion to the global fashion industry,” said Stephanie Zimmer, Manager of Brand Experience Marketing for Mercedes-Benz USA. “The excitement is building in anticipation of what will hit the runways from both the well-known designers and emerging talent showing this season.”

Over 100,000 guests, journalists, buyers and members of the industry make Lincoln Center become the heartbeat of the city for the 8 days of shows and events. Title sponsor Mercedes-Benz is joined by DHL, American Express®, Maybelline New York, TRESemmé, Samsung, Reel Code, Style Network, WGSN, Beck’s Sapphire, The New York Times, as well as Women’s Wear Daily and Getty Images.

September 5th

  • 2:30-3:30PMC ANDELA at BOX
  • 5PM MARISSA WEBB at STUDIO Continue reading