The Word is Out: Lancôme Introduces NEW Grandiôse

Lancôme introduces Grandiôse: the First Ever Swan-NeckTMMascara for the Ultimate in LengthLift and Volume. Professional makeup artists bend mascara stems to coat every lash. With Grandiôse, Lancôme brings this expert application technique to women everywhere thanks to the world’s first Swan-NeckTM Wand.Curved at a 25 degree angle, the Swan-NeckTM Wand mimics the curves of your face, grabbing lashes at the base to fan them out and avoid any unnecessary smudging.

 Grandiôse: the First Ever Swan-NeckTM Mascara for the Ultimate in Length, Lift and Volume

Grandiôse: the First Ever Swan-NeckTM Mascara for the Ultimate in Length, Lift and Volume

The result? Ultimate Coverage – from corner to corner and root to tip. One more detail: the wand’s three dimensional curve seals air into the bottle and automatically mixes the formula in from the sides every time you open the bottle, so it always stays fresh.

Grandiôse: the First Ever Swan-NeckTMMascara ($32) will be available August 6, 2014 at Lancome.com and Lancôme counters nationwide.

Lancôme Announces Lupita Nyong’o as Brand Ambassadress

Maison Lancôme is delighted to announce Academy award winning actress Lupita Nyong’o as its new brand ambassadress.

With her instinctive and sophisticated talent and one of a kind beauty, both delicate and exuding strength, 31-year-old Lupita Nyong’o has taken the world by storm. She received an Academy Award® in the category of “Best Supporting Actress” for her moving portrayal of Patsey in Steve McQueen’s acclaimed film 12 Years a Slave–making her the fourth Academy Award® winning Lancôme ambassadress. Her performance also won her many other prestigious awards worldwide, including the Screen Actors Guild® Award, the Independent Spirit Award, NAACP Award, as well as the 2013 Hollywood Film Awards’ “New Hollywood Award.”

Lupita

Lupita Nyong’o, a recent graduate from the Yale School of Drama, has an eclectic artistic repertoire, having performed on stage as well as having directed the award-winning feature-length documentary, In My Genes, about the reality of living with albinism in Kenya. She was recently seen in the action thriller Non-Stop, opposite Liam Neeson and Julianne Moore. The Mexican-born, Kenyan actress is an outstanding example of a natural beauty. Confident and simply true to herself, she embraces life with freshness, citing happiness as the most attractive form of radiance.

“I am truly honored to join the Maison Lancôme, a brand with such a prestigious history that I have always loved. I am particularly proud to represent its unique vision for  women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself,” confided Lupita Nyong’o. Joining Julia Roberts, Kate Winslet, Penélope Cruz, and the recently appointed young actress Lily Collins, Lupita Nyong’o will be seen this summer in campaigns shot by star photographers Mert Alas and Marcus Piggott.

Oscar®-nominated actress Lupita Nyong'o arrives for the live ABC Telecast of The 86th Oscars® at the Dolby® Theatre on March 2, 2014 in Hollywood, CA.

Oscar®-nominated actress Lupita Nyong’o arrives for the live ABC Telecast of The 86th Oscars® at the Dolby® Theatre on March 2, 2014 in Hollywood, CA.

“Both talented and committed, true to her African beauty, and showing a great curiosity and open-mindedness in her career choices, Lupita is by essence the Lancôme woman.” stated Françoise Lehmann, General Manager of Lancôme International. “A strikingly beautiful and intelligent woman, serenely but strongly living her life her own way, Lupita has this special kind of aura both enlightening and deep.”

Xavier Vey, President of Lancôme USA added, “Lupita’s authentic inner and outer beauty, her exquisite grace, and true confidence represent today’s modern woman.  Having Lupita as a Lancôme ambassadress will help support our mission in the U.S. market which is to speak to all women.  Her rising star status is like a blooming rose; she is elegant and has an undeniable brilliance.”

Introducing French Ballerine: The 2014 Spring Collection from Lancôme

LANCOME-French-Ballerine-Spring-Collection-2014-Lily-Collins

This spring, Lancôme has captured the timeless beauty of tulle and roses, the hush of the orchestra, and the thrill of a flawless performance in a classic yet contemporary new ballerina-inspired collection, French Ballerine. Whether you crave center stage with a flash of fuschia, or prefer to be remembered simply for a demure final reverence in elegant taupe, this new collection explores every facet of feminity to highlight your natural glow. With satin ribbon-inspired offerings for your lips, eyes and fingertips, French Ballerine pays homage to a timeless grace.

Lily-Collins-Lancome-French-Ballerine-Spring-2014-makeup-collection

French Ballerine is the debut collection for the newest Lancôme ambassadress Lily Collins. A delicate yet confident beauty, she embodies Lancôme’s effortlessly chic look and joie de vivre.

LIP

  • Rouge In Love, $28.50—Create encore worthy lips with bright, vibrant shades of this divinely feminine lip color: Violet Valentine, Peony Pucker, Peche Passion, Rosy Rouge
  • Gloss In Love, $27—For smooth, ultra glossy lips that stay moisturized for hours, fall in love with the perfect,prima ballerina worthy lip gloss: Rose Oscar, Pink Posh, Glittermania, Under the Spotlight

EYE

  • Color Design Eye Brightening All-In-One 5 Shadow & Liner Palette, $50 —Create expressive eyes to showcase each emotion and make your life a stage with this ultimate satin pink pallette shadow: Dancing Rose, Romeo and Violette
  • Khôl in Love, $26—Define eyes with a sophisticated sweep of kohl with pure, intense, waterproof color that stays put from rehearsal to the last curtain call: Final Bow Brown, Twirling Purple

PRIMER

  • La Base Pro, $42—prime your skin to achieve picture-perfect makeup. La Base Pro will give you a smooth, radiant canvas for a flawless makeup look.

NAIL

  • Vernis in Love, $15—Create a nail ritual as immaculate and strengthening as barre exercises. Start with Color Booster Undercoat, the first-ever color-optimizing base to make color brighter and longer lasting.  Top with calcium-enriched Vernis in Love in this season’s newest trend shades: Jolie Rosalie, Rose Satin, Pearl Grey, Lilac Love

The Lancome Spring 2014 collection debuts in January 2014 is now in all Lancôme counters and lancome.com

Macy’s Herald Square Beauty and Fragrance Department Unveils Its Biggest and Boldest Makeover Yet

Beauty Starts From the Inside with New Cosmetics, Skincare and Fragrance Brands, Fully Re-Designed Counters, All-New Shop-In-Shop Installations, And Salon Services

All Images Courtesy of Macy’s Inc.

A state-of-the-art and sophisticated shopping experience awaits shoppers as Macy’s Herald Square unveils a striking new look for its signature world of beauty and fragrances today. The long-awaited reveal has been months in the making, culminating with the most dramatic makeover of a beauty department in modern retail history. Re-fashioned within a brand-new 24,000 square-foot space and re-imagined within the grand architectural setting of the majestic Main Floor, the new Cosmetics and Fragrances department at Macy’s Herald Square will be the pre-eminent retail showcase for beauty brands and salon services. New luxury and prestige brands in color, treatment and skincare collections, as well as brand new counters, shops and bars for brows, blow-outs and nails will elevate the macys_on_black_se_8540customer experience and exceed their expectations. Beauty will truly be in the eye of the beholder as Macy’s Herald Square restyles the world’s ultimate beauty destination.

Beauty is always one of the most dynamic businesses and departments at Macy’s Herald Square,” said Muriel Gonzalez, executive vice president/general merchandise manager for cosmetics, fragrances and shoes. “With the renovation of our flagship store, we were able to completely re-imagine the space devoted to all things beauty, allowing us to bring in luxury brands such as Dolce & Gabbana, Hermes, La Mer, Laura Mercier, Jo Malone London and Tom Ford, and for the first time, layer in salon services for nails, brows and hair all in one location. Macy’s Herald Square undeniably has the most powerful presentation for beauty in New York City.”

Macy's Herald Square, New York City

Macy’s Herald Square, New York City

She added, “In addition to the new color, skincare and fragrance collections being introduced, all of our existing vendors embraced the spectacular changes at Macy’s Herald Square with their own state-of-the-art installations that are unique, interactive and the most exciting cosmetics counters in the city.

Beauty indeed does start from within. Located in the heart of the store and at the crossroads of the Main Aisle and the newly opened Memorial Door Entrance off of 34th Street, the new Cosmetics and Fragrances department at Macy’s Herald Square is the crowning moment of the extensive Main Floor renovation begun last year. Redesigned with new architectural accents and structural elements, two sets of sweeping marble staircases along both the 34th and 35th Street sides of the store frame the stunning new department and create a spectacular arena for shopping. For the first time, show windows along 34th Street have been opened to provide vistas from the street into the store. Passersby can now experience the energy and excitement of the city’s most popular beauty destination as they travel along the bustling thoroughfare.

Once inside, shoppers enter a world of breathtaking beauty accented by modern design aesthetics and a sleek, modern sensibility. A brand-new Kiehl’s shop complete with its signature motorcycle display is offset by Macy’s award-winning Impulse Beauty concept. Steps away from 34th Street, an outpost for Blow, the New York Blow Dry Bar Express and everyone’s favorite trend-setting brands including Bare Escentuals, Benefit, butter LONDON, essie, Inglot, Lipstick Queen, Smashbox, Tarte, Too-Faced, and Urban Decay await the shopper inside. Providing express services and views from 34th Street, Blow’s new outpost will be first stop for fast blow-outs, up-dos and quick re-styles and then it is off to Benefit’s Brow Bar for a quick re-shape. Continue reading

Lancôme Announces Lily Collins as its Latest Brand Ambassadress

Lancôme is thrilled to announce the arrival of young actress Lily Collins as its newest brand ambassadress. As a talented actress with infinite potential, she will be bringing her freshness and captivating allure to Lancôme as of January 2014, starting with the Spring make-up collection, French Ballerine.

Lily Collins

Lily Collins

Rising Hollywood star Lily Collins, a delicate yet confident beauty who embodies Lancôme’s effortlessly chic look and joie de vivre, is the granddaughter of a ballerina and the daughter of musician Phil Collins. She made her breakout film debut years ago in critically adored The Blind Side. Now, she transforms seamlessly from wide-eyed ingénue in 2012’s Mirror Mirror (alongside Julia Roberts, another Lancôme face) to vampy demon-slayer in 2014’s The Mortal Instruments: City of Bones.

“It’s an absolute honor and privilege to have been chosen to represent the Maison Lancôme.  I have always admired the brand’s unique and distinctive appreciation for inner beauty and grace, elegance and utter radiance.  I feel incredibly lucky to be included among the most inspirational women ambassadresses for one of the most prestigious brands in the world.  It’s truly a dream come true,” confided Lily Collins.

“With her charm, gracefulness, modernity and lively wit, Lily Collins is the perfect embodiment of femininity according to Lancôme. We are delighted to begin this collaboration with Lily, who brings a renewed sense of radiance and youthfulness to Lancôme,” stated Françoise Lehmann, General Manager of Lancôme International.

NEIMAN MARCUS UNVEILS THE 2013 SPRING ART OF FASHION CAMPAIGN FEATURING ARTIST WALTER CHIN

Neiman Marcus Art of Fashion Alexander McQueen.  (PRNewsFoto/Neiman Marcus)

Neiman Marcus Art of Fashion Alexander McQueen. (PRNewsFoto/Neiman Marcus)

Neiman Marcus announced WALTER CHIN as the photographer of THE ART OF FASHION campaign for SPRING 2013. The campaign, featuring models KARLIE KLOSS and VIKA FALILEEVA, includes twenty-two images of spring fashions and will appear in the March edition of the Neiman Marcus publication, the book.  The campaign is presently running in the March 2013 issue of Vogue.

Neiman Marcus Art of Fashion Christian Louboutin.  (PRNewsFoto/Neiman Marcus)

Neiman Marcus Art of Fashion Christian Louboutin. (PRNewsFoto/Neiman Marcus)

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