Talbots Second ‘The Art of the Scarf’ Collection Honors National Breast Cancer Awareness Month

Talbots partners with six internationally renowned female artists to design a limited-edition silk scarf collection with proceeds benefiting their new partner, Susan G. Komen®

Retailing $79.50, 20% of the net proceeds (at least $12) from each scarf benefits Komen’s Breast Care Helpline, with a guaranteed maximum donation of $50,000.

Talbots has created its second “The Art of the Scarf” Collection with six internationally renowned female artists who each designed a limited-edition one-of-a-kind silk scarf that tells a story. Full of colorful metaphors and meaning, the scarves evoke emotion with vibrant symbols of hope, resilience, strength and courage. This collection also celebrates Talbots first partnership with the world’s leading breast cancer organization, Susan G. Komen®, in the fight against breast cancer. The collection was designed by each artist using the silk scarf as a canvas to honor those who have been affected by breast cancer and will be available from Sept. 23, 2019 to Oct. 31, 2019.

Talbots logo

The female artists selected includes:

Lulu DK (Los Angeles, CA) – “Feminine but strong, like all the women I love and admire, particularly my mom who passed from breast cancer six years ago. I love painting flowers because they represent Mother Nature’s greatest gift – color and natural beauty; both symbols of how I remember my mother.”

Libby VanderPloeg (Grand Rapids, MI) – “I’ve seen in my own circle of family and friends that when women work together, support each other, and essentially lift each other up, we all climb to greater heights. This artwork is a celebration of the power of sisterhood in overcoming challenges and achieving our goals.”

Gladys Perint Palmer (San Francisco, CA) – “My inspiration was diverse, strong women who have emerged recently though they have been around for centuries. I think about the best-dressed socialite and writer Pauline de Rothschild who remarked, ‘wit is on the head where it belonged.’ Let us celebrate strong, witty women and over-the-top hats.”

Martha Napier (Chicago, IL) – “My mom is a breast cancer survivor. What I think is so interesting about her journey is she says that the year she underwent treatment was not her worst year by a ‘long shot.’ She credits this to the fact that her friends surrounded her with love, cards, visits, trips to treatment, etc. She says these same friendships have lasted 20 years and are ‘ever strong.’ For my design, you will see a collection of joyous, colorful, strong women. No matter if they look like the illustrations or not, somehow women from all walks of life seem to identify with my strong, colorful fashion girls.”

Nadia Flower (New Zealand) – “My inspiration comes from nature. My design represents the idea of growth, strength and beauty through the intertwining of natural elements. I wanted to represent the diversity of women through different foliage, feathers and colors.”

Carolina Melis (Cagliari, Italy) – “My design represents strength and courage. Just like the Lotus flowers rise out of mud, we need to be strong to persevere and overcome the difficulties in life.”

“The Art of the Scarf” Collection will be available at http://www.Talbots.com and in Talbots stores nationwide and in Canada.

In the spirit of women helping women, Talbots will donate 20% of the net proceeds (at least $12) to Komen from each “The Art of the Scarf” Collection item sold from Sept. 23, 2019, to Oct. 31, 2019, in support of the Susan G. Komen Breast Care Helpline.

Talbots is deeply committed to making a difference in the fight to end breast cancer. We are thrilled to join forces with our new partner, Susan G. Komen, for our Art of the Scarf collection that celebrates strength and resilience. Six renowned, female artists have created vibrant, emotional works of art that can be worn, collected or gifted. We are confident that our scarf collection will resonate with all women, while also knowing that their purchase will make a difference to those affected by breast cancer,” said Deborah Cavanagh, SVP, Marketing and CMO of Talbots

Susan G. Komen® is the world’s leading nonprofit breast cancer organization, working to save lives and end breast cancer forever. Komen has an unmatched, comprehensive 360-degree approach to fighting this disease across all fronts and supporting millions of people in the U.S. and in countries worldwide and advocate for patients, drive research breakthroughs, improve access to high-quality care, offer direct patient support and empower people with trustworthy information. Founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy’s life, Komen remains committed to supporting those affected by breast cancer today, while tirelessly searching for tomorrow’s cures.

We are so honored to be part of this collection with Talbots, as these beautifully designed scarves are meaningful to anyone who has been touched by breast cancer. As Komen continues to fight for a world without breast cancer, we look forward to the beginning of a long, impactful relationship with Talbots,” said Christina Alford, Senior Vice President of Development at Susan G. Komen®.

Talbots is a proud sponsor of the Susan G. Komen Breast Care Helpline. The helpline is staffed by a team of caring and compassionate specialists and oncology social workers who provide education, psychosocial support and information about needed resources in local communities to nearly 15,000 people a year. People can call the helpline at (1-877-GO KOMEN) (1-877-465-6636) to speak to someone in English or Spanish, Monday through Friday from 9 a.m. to 10 p.m. ET, or they can email helpline@komen.org.

The Art of the Scarf” Collection will be available at www.Talbots.com and in Talbots stores nationwide and in Canada.

Hard Rock International Marks 20 Years Of Support For Breast Cancer Awareness And Research Through Annual PINKTOBER® Campaign

2019 Campaign Raises Funds for Breast Cancer Research Through the Hard Rock Heals Foundation®

Hard Rock International continues its support for PINKTOBER® as the brand celebrates two decades of its annual PINKTOBER campaign, supporting breast cancer awareness and research. Throughout the month of October, Hard Rock® Cafes, Hotels, Casinos and Rock Shops® will be participating in the campaign through fundraising efforts supporting the Hard Rock Heals Foundation®, the charitable arm of Hard Rock, with proceeds benefiting national and local breast cancer charities. This year’s program has plenty of pink to go around with a limited-time pink cocktail, an exclusive merchandise collection and events around the globe that will benefit local breast cancer charities, from community driven local activations, to hands-on property activities.

Hard Rock INternational Logo

For 20 years, Hard Rock International has been a proud supporter of breast cancer awareness and research efforts around the globe, raising over $7 million through our annual programming,” said Jon Lucas, Chief Operating Officer of Hard Rock International. “The work our Cafes, Hotels, Casinos and Rock Shops do on a global and local level to support this cause and spread a message of strength, hope and awareness is important to our brand, philanthropic partners around the world and the family and friends affected by this disease.”

Sleep in Pink

Hard Rock Hotels & Casinos are going pink across the globe as the brand continues its worldwide support of PINKTOBER®, with one-of-a-kind branded events and activations across the brand’s International hotel and casino portfolio. From community driven local events to immersive on-property activations – here’s a glimpse at Hard Rock International’s PINKTOBER® programming: Visit Hard Rock Hotel Desaru Coast and jam out with a custom pink Fender® Player Series Stratocaster when you stay in their pink suite with proceeds going to the Breast Cancer Support Group (Johor Bahru). Both Seminole Hard Rock Hotel and Casino Hollywood and Tampa will be sponsoring their local American Cancer Society – Making Strides Against Breast Cancer Walk and Hard Rock Hotel & Casino Biloxi has a team in their local walk. Visit here to donate to your local team. Please visit https://www.hardrockhotels.com/search and contact your local hotel to join their cause.

Pink is the Color for Fall

Hard Rock’s Rock Shop® locations and the brand’s online retail site will help guests show their pink pride with exclusive PINKTOBER merchandise including limited-edition pins, t-shirts, bracelets, keychains, hats and more. The exclusive items will display “BRAVE” written on the front with a pink ribbon accompanied by the Hard Rock PINKTOBER logo. Proceeds from the PINKTOBER collection will be donated to the Hard Rock Heals Foundation in support of breast cancer awareness causes around the globe. Those looking to shop PINKTOBER merchandise can visit the Rock Shop at participating Hard Rock Cafe locations or the online Rock Shop at https://shop.hardrock.com.

Participate in PINKTOBER

Guests wanting to show their support and participate in the pink party can visit Cafes around the globe and take part in fundraising activations benefiting local breast cancer charities from Oct. 1 to Oct. 29, 2019. Events include live music performances, craft nights and other fundraisers. To find out what your local Cafe has planned to support their local charity partners, visit http://www.hardrockcafe.com/locations.aspx.

The Flavors of Pink

Participating Hard Rock Cafe® locations will feature a limited-time cocktail called “Drink Pink Punch” to generate awareness for breast cancer. The delicious Drink Pink Punch cocktail includes Beefeater Pink Gin, the tropical flavors of guava, banana, pineapple and strawberries finished with a house-made guava foam and rainbow candies.

Those looking to dine at Hard Rock Cafe can find their local Cafe and make a reservation by visiting www.hardrockcafe.com/locations.aspx. To purchase Hard Rock Cafe merchandise, visit the online Rock Shop at https://shop.hardrock.com. For additional information on the Hard Rock Cafe brand, visit www.hardrockcafe.com/.

The Hard Rock Heals Foundation is a registered 501(c)(3) charitable organization and oversees all philanthropic outreach for Hard Rock International and exists to improve lives through the power of music. Since its inception in 1971, Hard Rock International has brought people together through the power of music and have developed partnerships with artists ranging from emerging to iconic in support of charitable efforts around the world. The Hard Rock Heals Foundation provides grants and assistance to individuals whose goal is to heal through the power of music. Partnerships with like-minded, music-centric organizations allow Hard Rock Heals Foundation the opportunity to improve lives and promote wellness.

With venues in 75 countries spanning 259 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops® and Cafes – Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most valuable collection of music memorabilia at more than 83,000 pieces, which are displayed at its locations around the globe. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. In 2019, the company was honored as one of Forbes Magazine‘s America’s Best Large Employers, Forbes Magazine’s Top Employers for Women and No. 1 in J.D. Power’s 2019 North America Hotel Guest Satisfaction Study among Upper Upscale Hotel Chains. Hard Rock destinations are located in the world’s greatest international gateway cities, including its two most successful flagship properties in Florida and home to the world’s first Guitar Hotel® in South Florida, where its headquarters are located. The brand is owned by HRI parent entity The Seminole Tribe of Florida. For more information on Hard Rock International visit www.hardrock.com or shop.hardrock.com.