Originally launched in 2005, Love and Pride is a jewelry brand that ties luxury style with an ethos of unity, love, and respect. Love and Pride is the first of its kind: a premium designer online shopping destination for people who believe in equality, diversity, and tolerance. Founder Udi Behr designs intricate accessories and fine jewelry made with precious metals and gemstones. The jewelry collections include engagement, commitment, wedding and anniversary rings, necklaces, pendants, earrings, watches, and other accessories for women and men. Sometimes romantic, sometimes serious, sometimes whimsical. Styles available on Bloomingdales.com include rings crafted in 14k white, yellow and rose gold, many of which are complete with glittering diamond insignias.
The first LGBTQ jewelry line to be sold at a major department store, the occasion marks a milestone for Behr. “Throughout my long journey building a brand that stands for equality and supports the LGBTQ community, I have had moments of triumph and moments of great challenge,” he says. “Getting Love and Pride into amainstream retailer has been on my list from the moment we embarkedon this journey in 2005. Having my collection in Bloomingdale’s is a triumph for all; for me personally, for Bloomingdale’s as a brand and for the LGBTQ community.”
Despite its only recent entrance into the mainstream market, Love and Pride have long been celebrated for its dedication to supporting the LGBTQ community. Honored with some of the most highly-esteemed industry awards, the brand’s accolades include the Marriage Equality USAAward; Matthew Shepard Foundation Essential Piece Award; and JCKDesigner of the Year Award.
A former paratrooper turned award-winning jewelry designer, Udi Behr is a native of Israel who lived through three wars determined to create things of beauty and promote peace. After learning his trade in theTel Aviv diamond industry, Udi’s fame as an original designer took off upon his arrival in New York City in 1983.
Udi has won acclaim everywhere from The New York Times to People Magazine for his iconic love and pride jewelry, including Designer of the Year honors from Luxury Magazine and the Matthew Shepard Foundation’s Essential Piece Award, recognizing his continued support for the LGBT community in the workplace and beyond. His jewelry collections have been showcased in leading retail stores such as Saks Fifth Avenue, Fortunoff’s and Macy’s, and worn by celebrities including EltonJohn, Ringo Starr, Jay Leno, Paula Abdul, Ludacris, Pam Grier, Gwen Stefani, Cyndi Lauper, Sharon Stone, and Paris Hilton.
Love and Pride also featured collections for television series “The L Word,” “Queer as Folk,” “Dexter,” “True Blood” and “Star Trek.“
Shop Love and Pride now on Bloomingdales.com.