Gap Launches its 2018 Limited-Edition Collection with GQ Featuring the ‘Coolest Designers on the Planet’

Balmain, Dsquared2, MSGM, No Vacancy Inn, Officine Générale, OpeningCeremony, Stampd, and Surf is Dead Create Limited-Edition Sweatshirts, Available at Select Gap Stores and Gap.com

Gap + GQ Balmain Pullover Hoodie

Gap, with GQ Magazine, launched the new exclusive menswear collection of GQ’s ‘Coolest Designers on the Planet.’ The program, which recognizes menswear designers, has expanded to feature international talent from around the globe. This year, Gap invited Balmain, Dsquared2, MSGM, No Vacancy Inn, Officine Générale, Opening Ceremony, Stampd and Surf is Dead to design their take on the classic Gap sweatshirt.

Gap + GQ dsquared Crewneck Pullover Sweatshirt

This year, we took a fresh approach to our GQ for Gap collaboration,” says John Caruso, Gap VP of Men’s Design. “Our Gap hoodie and crewneck sweatshirts are iconic American staples that have appeared in countless ad campaigns and editorials. We are so excited to show our customers how each designer re-invents this classic.”

GQ’s Best New Menswear Designers in America project, which was established in 2007, works to advance and bring attention to emerging American menswear designers. The recognized designers were selected by GQ editor-in-chief, Jim Nelson, creative director-at-large Jim Moore, and the magazine’s fashion editors, and took part in a mentoring program led by GQ and Gap.

“This year’s collection spotlights the iconic Gap sweatshirt, with collaborations from menswear’s most exciting names,” says Neilson. “It represents the very best of the Coolest Designers on the Planet program and the global influence of menswear in the thing we all really want to wear: a classic sweatshirt.”

Gap + GQ Surf is Dead Pullover Hoodie

The GQ for Gap collection consists of eight sweatshirts, one crewneck and seven hoodies, created by the eight designers. Designed to their brand aesthetic, each designer incorporated their own logo alongside the Gap logo with custom color palette, graphics, and silhouette. For example, the MSGMfor GQ for Gap x MSGM is oversized, featuring a double hood in a red and white color palette while GQ for Gap x Surf is Dead is a boxy silhouette in gray with neon graphics and dolman sleeves. The collection is available starting today, at selectGap stores in the United States, Canada, China, Hong Kong, Japan, and throughout Europe. It will also be available online atwww.gap.com/gq. The collection prices range from $78 to $148.

As part of this year’s program, GQ will be making donations on behalf of each designer to the following organizations:

  • Balmain: (RED), working to eradicate HIV/AIDS
  • Opening Ceremony: Destination Tomorrow, a non-profit for LGBTQ+ youth in the Bronx
  • STAMPD: Ride2Revive, provides ill children with memorable and adrenaline-filled driving experiences meant to distract them from their health related struggles and revitalize their senses
  • Surf is Dead: Miracle Babies, devoted to providing financial assistance and supportive services to parents of sick newborns
  • No Vacancy Inn: Flint Kids Fund, working to help the children of Flint, Michigan who have been exposed to lead in their drinking water
  • DSQUARED2: The Center, the heart and home of NYC’s LGBT community
  • MSGM: Pane Quotidiano, an over 100-year-old Italian-based organization that provides free food to the poor on a daily basis
  • Officine Générale: The Bibi Fund, dedicated to curing cancer in children

For more information on ‘The Coolest Designers on the Planet,’ visit www.gap.com.

Lightbox Lights Up New York With A Holiday Pop-Up

Lightbox, the laboratory-grown diamond jewelry company from the DeBeers Group, kicked off CyberWeek 2018 with the opening of their first pop-up activation, now through December 2,  at The Oculus, Westfield World Trade Center on Monday morning.

The innovative new laboratory-grown diamond jewelry company from De BeersGroup gives consumers an interactive experience for Cyber Week

Lightbox is the innovative new company offering consumers fashion jewelry featuring high-quality pink, white and blue laboratory-grown diamonds at transparent and accessible prices. The company is the only brand that sources lab-grown diamonds from Element Six, the world’s leading lab-grown diamond producer, based in Oxford, England, and built on more than 50 years of groundbreaking innovation. Lab-grown diamonds share the same physical, chemical and optical characteristics as rare, natural diamonds. But the process needed to create them is different from nature, so while they are neither as valuable or precious, they are just as sparkly. A tiny piece of lab-grown diamond, rather like a seed, is placed into a plasma reactor. Then heat that plasma to 4000 Kelvin (over 6000 degrees Fahrenheit).

Guests at The Lightbox pop Up at The Oculus, Westfield World Trade Center 

Gradually the tiny crystal grows. After around 400 hours, it’s big enough to cut into a polished stone. And if they desire a bigger stone, they simply run the process for longer. They can now play with chemistry, time and temperature to make a lab-grown diamond in different colors. The very same lab-grown diamond can then be used in many cutting-edge technologies, from today’s finest audio systems to tomorrow’s quantum computers. Element Six have pioneered the use of lab-grown diamond in multiple applications, from the sharpest surgical blade to the unrivaled speaker ‘tweeters’ used in Abbey Road studios.(*Learn more at www.lightboxjewelry.com.)

Lightbox is the innovative new company offering consumers fashion jewelry featuring high-quality pink, white and blue laboratory-grown diamonds at transparent and accessible prices.

For Cyber Week, shoppers will have the opportunity to experience the launch collection from Lightbox (currently only available online) featuring pretty pendants and stud earrings with sparkly lab-grown diamonds in blush pink, pale blue and traditional icy white. The jewelry is set in either silver or rose gold and Lightbox’s easy-to-understand linear pricing model is highlighted within the space, making purchasing a lab-grown diamond easier than ever. Prices start at just$200 for a quarter carat and range up to $800 for one-carat total weight, plus the cost of the setting.

The Lightbox Pop Up at The Oculus, Westfield World Trade Center 

Visitors to the pop-up can engage with a customized styling display and try on jewelry from the collection. Brand ambassadors will be on hand to facilitate online orders through the Lightbox website and all orders placed at the pop-up will receive free expedited shipping. The pop-structure also features an interactive selfie video wall where visitors can share a moment.

Lightbox General Manager Steve Coe and Head of Marketing Sally Morrison were joined by models from the brand’s advertising campaign for a lighting ceremony at the 20′ x 20’light-filled structure.