Macy’s Celebrates The Wonder Of Giving With Annual Believe Campaign Benefitting Make-A-Wish®

Macy’s beloved letter-writing campaign returns, with $1 donated to Make-A-Wish for each letter to Santa placed in the store’s red letterboxes or sent on macys.com/believe

For the 11th consecutive holiday season, Macy’s is partnering with Make-A-Wish® for the annual Believe campaign, giving the gift of joy to children with critical illnesses. By sending a holiday wish list to Santa, shoppers can join Macy’s in celebrating the wonder of giving and help grant the wish of a child with a critical illness. More than three children are diagnosed with a critical illness every hour that Macy’s is open for business and a wish gives these children the physical and emotional strength they need to fight their illnesses.

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Macy’s logo

Macy’s Believe campaign was born in the spirit of kindness and holiday goodwill, illustrated by the true story of 8-year-old Virginia O’Hanlon in 1897. Virginia wrote a letter to the New York Sun newspaper asking if there really was a Santa Claus. She received a spirited response from editor Francis P. Church that has since become an iconic piece of journalism history. “Yes, Virginia, there is a Santa Claus,” Church wrote. “He exists as certainly as love and generosity and devotion exist.” The Believe campaign seeks to capture some of the joy and generosity of Church’s words, bringing the magic of the holiday season to children across the country.

Macy’s will donate $1 to Make-A-Wish Foundation for each letter sent, up to $1 million, from Nov. 2, 2018, to Dec. 24, 2018. Customers can write their letters and drop them off in stores in the red Believe letterboxes or submit them online at macys.com/believe.

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Macy’s celebrates the launch of its 11th annual Believe campaign benefitting Make-A-Wish®. (Photo: Business Wire)

Since 2003, Macy’s has donated more than $112 million to Make-A-Wish, including more than $17 million through its annual Believe campaign, helping grant more than 13,000 wishes and impacting more than 2.6 million people, including wish kids and their families, volunteers, community groups, nurses, doctors, and more. Continue reading

Cointreau Elevates the Holidays with an Exclusive Collection of Designer Cocktails

Celebrating The Art Of The Mix, Cointreau Partners With Four Designers To Curate Modern Cocktail Recipes

Mixing unexpected flavors and their unique style, each designer created a new take on a favorite Cointreau recipe to elevate simple occasions to extraordinary soirées for the season.

Cointreau, the pioneer in crafted spirits for nearly 170 years, is the celebrated orange liqueur, an essential ingredient in countless iconic cocktails including The Original Margarita, The Cosmopolitan and The Sidecar. As friends and families gather for the most festive time of year, Cointreau unveils the first Designer Cocktail Series, a collection of classic libations with an artful twist created by luminaries from the art, culinary and fashion worlds. The ensemble celebrates The Art of the Mix by creating cocktail recipes that can elevate any gathering of something extraordinary. To craft the Designer Cocktail Series, Cointreau enlisted tastemakers including actress, designer, and influencer Olivia Culpo, street artist Bradley Theodore, celebrity pastry chef Elizabeth Chambers, and fashion designer and creative director Marissa Webb.

Cointreau Logo

Cointreau Logo

The Designer Cocktail Series celebrates the creative expression of The Art of the Mix, as well as Cointreau’s exceptional versatility and presence at the heart of classic cocktails,” says Craig Sherman, Senior Brand Director at Remy Cointreau USA. “Cointreau is the incomparable cocktail centerpiece that elevates any recipe, helping to transform an evening into something magical.

The Designer Cocktail Series celebrates The Art of the Mix, a global Cointreau campaign that exemplifies the brand lifestyle and its ability to elevate ordinary occasions into extraordinary ones through a mix of essential elements such as at-home entertaining, art and fashion.

Cocktail connoisseurs can raise their glasses to a medley of festive Cointreau recipes:

  • Red Carpet Cosmo – a stylish take on the Cosmopolitan by Olivia Culpo featuring sweet raspberry garnished with candied ginger.
  • The Gold Street Margarita – a colorful Margarita by Bradley Theodore with a specialty black sesame and gold flake rim inspired by his street art.
  • The Lavender Sidecar – a feminine twist on a Sidecar by Elizabeth Chambers with fresh citrus, accented with a lavender infused sugar rim.
  • The Jalapeño Fizz – a spicy Fizz by Marissa Webb boasting jalapeño infused Cointreau and a cilantro salted rim with jalapeño garnish.

The House of Cointreau was founded in 1849 in Angers, France, where Edouard Cointreau perfected the recipe which remains the same today. Cointreau’s balanced flavor gives the orange liqueur its unique and delicate taste desired by mixologists and bartenders worldwide.

To learn more about the Cointreau Designer Cocktail Series and The Art of the Mix, visit www.cointreau.com.

Alvin Ailey American Dance Theater’s 60th Anniversary Opening Night Gala Benefit Performance And Party

Honorary Chairs are Iconic Screen Stars Angela Bassett and Cicely Tyson

Evening Features a Piece d’Occasion by Robert Battle, Alvin Ailey’s Revelations Sung by Ledisi, Erica Campbell, Norm Lewis, and Brandie Sutton, and the Premiere of Becoming Ailey – a Multimedia Work that Returns Alvin Ailey’s Presence to the Stage

Celebration Honors Prudential Financial and Launches Ailey’s Five-Week New York City Center Season

As a centerpiece to its yearlong Ailey Ascending 60th Anniversary celebration and a kickoff to its five-week holiday season, Alvin Ailey American Dance Theater will host a star-studded gala benefit on Wednesday, November 28th at 7pm, complete with a performance for the ages at New York City Center and party at the New York Hilton Midtown Grand Ballroom. The Honorary Chairs for the evening are screen icons, Angela Bassett and Cicely Tyson.

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Alvin Ailey American Dance Theater’s Samantha Figgins and Jeroboam Bozeman. Photo by Andrew Eccles

Bassett, a Golden Globe Award winner, stars in the hit television series 9-1-1, and was most recently featured in the 2018 blockbusters Black Panther and Mission: Impossible – Fallout. Tyson – known for a myriad of roles across television and film, including Roots, Fried Green Tomatoes, and most recently How to Get Away With Murder – has received three Emmy Awards, a Tony Award, the Presidential Medal of Freedom, and on November 18th will make history as the first black woman to receive an Honorary Academy Award.

Alvin Ailey American Dance Theater, recognized by U.S. Congressional resolution as a vital American “Cultural Ambassador to the World,” grew from a now-fabled March 1958 performance in New York that changed forever the perception of American dance. Founded by Alvin Ailey, recent posthumous recipient of the Presidential Medal of Freedom – the nation’s highest civilian honor, and guided by Judith Jamison beginning in 1989, the Company is now led by Robert Battle, whom Jamison chose to succeed her on July 1, 2011.

(The Ailey organization also includes Ailey II (1974), a second performing company of emerging young dancers and innovative choreographers; The Ailey School (1969), one of the most extensive dance training programs in the world; Ailey Arts in Education & Community Programs, which brings dance into the classrooms, communities and lives of people of all ages; and The Ailey Extension (2005), a program offering dance and fitness classes to the general public, which began with the opening of Ailey’s permanent home—the largest building dedicated to dance in New York City, the dance capital of the world —named The Joan Weill Center for Dance, at 55th Street at 9th Avenue in New York City. For more information, visit www.alvinailey.org.)

CREDIT_ Photo by Christopher Duggan. CAPTION_ AAADT with live onstage music in Alvin Ailey's Revelations

Alvin Ailey American Dance Theater with live onstage music in Alvin Ailey’s Revelations. Photo by Christopher Duggan

The once-in-a-lifetime program features selections of classic Ailey works including a specially staged excerpt of Memoria, a work he choreographed as an elegy for a dear friend; a piece d’occasion by Battle, set to Nina Simone’s Black is the Color; and culminates with Alvin Ailey’s masterpiece, Revelations, performed with live musicians and special guest singers Ledisi (Grammy-nominated jazz and R&B artist), Erica Campbell (Grammy-winning singer from the gospel duo Mary Mary), Norm Lewis (Tony-nominated baritone known for Broadway’s Porgy and Bess and NBC’s Jesus Christ Superstar live), and Brandie Sutton (critically-acclaimed Metropolitan Opera soprano). The program also features the premiere of Becoming Ailey, a multimedia piece celebrating the continual gift of Alvin Ailey’s presence in our hearts, minds, and stages. Created in collaboration with the award-winning artists Bob Bonniol and Caryl Glabb of MODE Studios, Inc., it will bring the voice and likeness of Alvin Ailey back to the stage at the start of each performance during the New York City Center season.

Cicely Tyson. CREDIT_ Photo courtesy of Ailey, DCP.

Cicely Tyson. Photo courtesy of Ailey, DCP.

On this historic night we will mark 60 groundbreaking years and carry Alvin Ailey’s pioneering legacy onward and upward with a performance featuring renowned guest performers, cutting-edge innovation, and the artistry and inspiration that has made Ailey one of the world’s most beloved dance companies,” said Artistic Director Robert Battle. “It is also fitting that we take this occasion to honor Prudential Financial, a company that has helped Ailey reach so many milestones and was instrumental in creating the New Jersey Performing Arts Center where Ailey is the Principal Resident Affiliate and has performed annually for two decades. We welcome everyone to join the celebration and share in the joy during this milestone season.”

Ailey’s 60th Anniversary Holiday Season of premieres by renowned choreographers Rennie Harris, Ronald K. Brown, and Wayne McGregor, and returning favorites also features special programs, including “Timeless Ailey,” “All New,” “Three Visionaries,” “All Ailey,” and “All Battle,” plus a sparkling Season Finale on Sunday, December 30th. Click here for more information.

This historic evening also honors Prudential Financial for its generous support and commitment to Ailey for over three decades, especially its educational and community programs.

As one of our longest-standing corporate benefactors, Prudential Financial has played a vital role in Ailey’s success for more than half of the Company’s lifetime,” said Executive Director Bennett Rink. “Prudential has been indispensable in funding our outreach programs in Newark, AileyDance Kids and AileyCamp – a free summer program in Newark and 10 cities nationwide that helps guide inner city youth to their full potential. We thank them for their strategic planning and leadership support, as well as their commitment to advancing young people through education, and we applaud them for the tremendous work they’ve done to elevate the city of Newark.”

Prudential Financial is honored to have worked alongside Alvin Ailey to help achieve his vision to bring dance to all people,” said Lata Reddy, senior vice president, Diversity, Inclusion, and Impact at Prudential Financial. “His belief that the arts give voice to our shared humanity is one that we share. It’s with great joy that we at Prudential congratulate the Alvin Ailey American Dance Theater on their 60th Anniversary.

Christopher Taylor, an alumnus of the inaugural AileyCamp Newark (2011) and a current scholarship student at The Ailey School, will join Artistic Director Robert Battle in presenting Prudential Financial with the Ailey Legacy Honor.

Prominent figures in the worlds of entertainment, business, philanthropy, and politics will join Robert Battle and the Company for dinner and dancing to live music in the New York Hilton Midtown’s Grand Ballroom following the performance. The Gala benefits the creation of new works, scholarships to The Ailey School, and Ailey’s educational programs for young people. Emily & Len Blavatnik, Paulette & Howard Bradnock, Mellody Hobson & George Lucas, Debra L. Lee, Stephen Meringoff & Kim Charlton, Lata N. Reddy, Daria L. & Eric J. Wallach, and Joan & Sandy Weill serve as Co-Chairs for the Gala. (Call 212-405-9031 or visit alvinailey.org/support/60th-anniversary-gala for tickets.)

(Opening Night Gala Benefit Sponsors are Emily & Len Blavatnik, BNY Mellon, Debra L. Lee, The Meringoff Family Foundation, Prudential Financial, Daria L. & Eric J. Wallach, The Weill Family Foundation.)

Ailey is also proud to announce the Ailey Ascending Honorary Committee, a distinguished group of individuals across industries who will join the organization in celebrating 60 years of artistry and excellence: Gbenga Akinnagbe, Christiane Amanpour, Jon Batiste, Harry Belafonte, Colman Domingo, André Holland, LaTanya & Samuel L. Jackson, Jane Krakowski, Audra McDonald, Naturi Naughton, Yvonne Orji, Robin Roberts, Anika Noni Rose, Jussie Smollett, Lorraine Toussaint, and Fredricka Whitfield.

Tickets for season performances start at $29, and are now on sale at the New York City Center Box Office, through CityTix® at (212) 581-1212, or online at www.alvinailey.org or www.nycitycenter.org.

Lead support for Alvin Ailey American Dance Theater‘s 60th Anniversary is provided by Emily and Len Blavatnik. Major support for Alvin Ailey American Dance Theater’s 60th Anniversary is provided by the  Ford Foundation, Howard Gilman Foundation, and Pamela D. Zilly & John H. Schaefer. Delta Air Lines is the Official Airline of Alvin Ailey American Dance Theater’s 60th Anniversary Season in New York. American Express is the Official Card of Alvin Ailey American Dance Theater. Alvin Ailey American Dance Theater gratefully acknowledges the support of Diageo North America during the 60th Anniversary Season. The 60th Anniversary Season is supported, in part, by public funds from the New York State Council on the Arts with the support of Governor Andrew Cuomo and the New York State Legislature, and the New York City Department of Cultural Affairs in partnership with the City Council.

Alvin Ailey American Dance Theater has performed for an estimated 25 million people in 71 countries on 6 continents – as well as millions more through television broadcasts, film screenings, and online platforms – promoting the uniqueness of the African‐American cultural experience and the preservation and enrichment of the American modern dance tradition. In addition to being the Principal Dance Company of New York City Center, where its performances have become a year‐end tradition, the Ailey company performs annually at Lincoln Center for the Performing Arts, the John F. Kennedy Center for the Performing Arts in Washington, DC, the Auditorium Theatre in Chicago, the Adrienne Arsht Center for the Performing Arts of Miami‐Dade County in Miami, The Fox Theatre in Atlanta, Zellerbach Hall in Berkeley, CA and at the New Jersey Performing Arts Center in Newark where it is the Principal Resident Affiliate), and appears frequently in other major theaters throughout the United States and the world during extensive yearly tours.

Condé Nast Traveler Announces The Winners Of The 2018 Readers’ Choice Awards

The World’s Best Hotels, Resorts, Cities, Islands, Airlines, Airports and Cruise Lines Rankedawards-conde-traveller

Condé Nast Traveler has unveiled the winners of its 31st annual Readers’ Choice Awards, ranking the best hotels, resorts, cities, islands, airlines, airports, and cruise lines in the world. The Readers’ Choice Awards are the longest-running and most prestigious recognition of excellence in the travel industry. This year, we received a recording-breaking number of responses from nearly half a million readers who rated their travel experiences to provide a full snapshot of where and how we travel today.

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Condé Nast Traveler November issue cover. Captured on a Google Pixel 3.

The full list of winners, including more than a dozen galleries and web-only exclusives of the 50 Best Hotels in the World and 50 Best Resorts in the World, can be found here.

The 2018 results are all about comfort. Readers stayed closer to home than ever Lansdowne_Conde_Nast_2018_RCA_2018 _white SZ100before, pushing more cities like Chicago, Charleston, and Nashville to the top of our lists. They favored the Caribbean and domestic islands in the southeast, like Hilton Head, Amelia, and Kiawah. The properties that impressed them most were smaller and less flashy than in years past, and our small-cruise-ship list is longer than it’s ever been, suggesting that the right kind of less is more. The world has changed in ways no one could have predicted, and so it stands to reason that how we get away from it all would, too. 

The 2018 Readers’ Choice Awards are celebrated in Condé Nast Traveler‘ November issue on newsstands October 16 and on online at www.cntraveler.com/rca.

‘Let’s Go Gifting’: Nordstrom Launches its 2018 Holiday Campaign Celebrating the Joy of Gifting

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(Courtesy: Nordstrom PR)

This holiday season, Nordstrom wants to make shopping fun with Gifts That Do Good, Gifts That Inspire, and innovative services that help make the holidays completely stress-free in-store and online. The marketing campaign was produced by Nordstrom and directed and photographed by Theo Wenner, who has worked on original campaigns for Chanel, Chloe, and Topshop/Topman, as well as editorials for Vogue and Rolling Stone. The cast includes Guinevere Van Seenus, who began her modeling career walking a Nordstrom fashion show as a teenager, as well as longtime Nordstrom customer and model Jan De Villeneuve, who has been gracing runways for over 50 years.

NORDSTROM LOGO

NORDSTROM LOGO (Courtesy: Nordstrom PR)

The campaign includes a colorful, cheerful video that will run on Nordstrom.com and on the retailer’s social and digital platforms, print and out of home. A national TV commercial will launch on November 5.

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Campaign visuals from the 2018 Nordstrom ‘Let’s Go Gifting!” Holiday campaign to run in O: The Oprah Winfrey magazine  (Courtesy: Nordstrom PR)

GIFTS THAT DO GOOD

Giving back feels good any time of year, but particularly during the holidays. From gift cards that give back, to gifts that do good, Nordstrom is making it easier than ever for customers to find the perfect gift.

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Campaign visuals from the 2018 Nordstrom ‘Let’s Go Gifting!” Holiday campaign to run in InStyle magazine (Courtesy: Nordstrom PR)

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Campaign visuals from the 2018 Nordstrom ‘Let’s Go Gifting!” Holiday campaign to run in US Harpers Bazaar magazine (Courtesy: Nordstrom PR)

  • Gift Card Give Back Nordstrom donates 1% of all gift card sales to nonprofits across the U.S. and Canada. This year alone, the company has donated over $7.5 million to more than 600 organizations.

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  • Children’s Miracle Network Hospitals™ In partnership with its customers, Nordstrom is supporting Children’s Miracle Network Hospitals™ (CMNH) to make a difference in the lives of children. Now through December 24, Nordstrom invites customers to support CMNH through the purchase of $10 giving cards at any Nordstrom full-line store in the U.S. and Canada. All donations will stay local to the community in which they were given, including 55 network hospitals in regions with Nordstrom stores. The donations will fund critical treatments, pediatric medical equipment and charitable care for children and their families across the U.S. and Canada.

  • Nordstrom Signature Nordstrom is introducing a new cashmere collection featuring beautiful designs for women, men, and children. Select products within the collection are produced in factories where Nordstrom has partnered with BSR’s HERproject to implement workplace training programs on topics like health, finance, and gender equality. Since 2007, Nordstrom has partnered with BSR to launch worker empowerment programs in 27 factories around the world, reaching more than 18,000 workers.

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    Campaign visuals from the 2018 Nordstrom ‘Let’s Go Gifting!” Holiday campaign to run in US Elle magazine (Courtesy: Nordstrom PR)

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    Campaign visuals from the 2018 Nordstrom ‘Let’s Go Gifting!” Holiday campaign to run in US Marie Claire magazine (Courtesy: Nordstrom PR)

  • Treasure & Bond Nordstrom donates 2.5% of net sales from this exclusive, private-label brand to programs that empower young people to make a difference in their community. To date, the company has donated $2.5 million. This year, Treasure & Bond is supporting WE Charity, which provides educators and students with curriculum and educational resources that help them gain an understanding of the root causes of pressing social issues and provides the tools necessary to take action and make an impact. Treasure & Bond features laid-back wardrobe staples with an Americana aesthetic for women, men, children, as well as home, a new category that launched this year.

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GIFTS THAT INSPIRE

Nordstrom aims to be THE destination for unique holiday gifts at a range of price points, from a chic Topshop faux fur shoulder bag for $48 to showstopping Gucci boots for $1,790, including emerging brands and exclusive items.

November 27 - Treasure & Bond Patterned Pullover

November 27 – Treasure & Bond Patterned Pullover

  • Daily Drops Beginning November 27 through December 18, Nordstrom will release exclusive, limited products each day called ‘Daily Drops,’ to create a sense of discovery in-store and online throughout the shopping season. Products will be added to Nordstrom.com/holidaygifts at 6:00am PST, as well as on the @Nordstrom Instagram. ‘Daily Drops’ will feature exciting, new-to-market items and styles from brands like Something Navy, Christian Louboutin, Charlotte Tilbury, Rothy’s, Treasure & Bond, Le Labo, Sant & Abel, Hugo Boss x Jeremyville, and Rag & Bone x Mickey.

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  • Gift Guides Based on top-demanded categories and search terms by Nordstrom customers, the company is introducing a persona-based gift guide featuring curated and unique ideas for 11 customer personalities. Examples include The Tech Collector, The Luxe Lover, The Traveler, The Witty One, and the Do-Gooder, among others, and can be found on Nordstrom.com/holidaygifts.

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Nordstrom Holiday Gift Guide Continue reading

2018 Holiday Gift Guide: Lands’ End Makes It an Easier and Merrier 2018 Holiday Season Filled with Great Gifts, Traditions, and Warmth

Look to Lands’ End for a social, snuggable, shoppable and smart holiday seasonLands End Heritage Logo

There are gifts, and then there are gifts from Lands’ End. Each item is thoughtfully designed, meticulously crafted and made-to-order with ease so that the gift giver and recipient alike can experience the delight of quality, the heart of five-star customer service and the integrity of a company that cares. Lands’ End today unveils its 2018 Holiday and Christmas Collection filled with something special for everyone on the list. The complete collection can be found in the Holiday Shop at landsend.com.

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With its new Scientific Warmth Ratings Guide Families on Outerwear Choices, Lands’ End Offers a Coat for Every Level of Warmth this holiday season

There’s a quality at Lands’ End that permeates everything we do. From our designers to the pickers and packers in the warehouse, we carry with us the heart of first-rate customer service. We strive to make the holiday season easier for busy families with quality gifts that they’ll be proud to present,” said Gill Hong, EVP, chief merchant and head of international at Lands’ End.

Lands’ End offers timeless, classic style and is a part of many family traditions with gifts such as fine cashmere sweaters and our handstitched, personalized Needlepoint Stockings. But we’re also modern, with gift ideas that are social media friendly, easy to shop and heartwarming during this busy season, making Lands’ End the smart stop for all our customers’ holiday shopping.”

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Lands’ End Makes It an Easier and Merrier 2018 Holiday Season Filled with Great Gifts, Traditions, and Warmth

Social Snapshots

‘Tis the season for sharing memorable moments on social media. Soon, pages and profiles will be lit up with holiday scenes including favorite gift ideas. Lands’ End offers gifts ideas for social media mavens that will look great when scrolling on smartphones and tablets.Hol_hires_1

For a primo family photo “op,” family Christmas pajamas in the same Rich Red Multi Plaid will look fantastic for the Christmas day around-the-tree shots. Kids’ graphic tees in holiday themes including snowflakes, a Christmas tree and snow plows bring personality to holiday baking pics. For outdoor snow play shots, consider colorful down coats and jackets with faux fur trim around the hood along with vivid, cold-weather accessories including the Fair Isle Stripe Scarf, Beanie Hat and Convertible Mittens. Buffalo Check in red and navy can be seen throughout the Lands’ End gift collections in sweaters, wraps, slippers, accessories and more. This pattern stands out in just about any photo and brings the holiday spirit. Felt Animal Slippers for women with delightful creatures such as a sheep, polar bears, and even a cow will pop on the page when shown photographed alongside the Kids Critter Slippers with a snowman, a penguin and more.

Even the family dog has a place at Lands’ End. Look for a complete collection of dog vests, dog beds, collars, leashes and even dog treats and a new Pup Tent at Lands’ End. Since pets are special, plus make the most adorable photos, customers are encouraged to tag their dog sporting the latest looks from Lands’ End with #LandsEndPets. Continue reading

Gap Celebrates Spreading Love with the ‘Meet Me in the Gap’ Holiday Campaign starring Leon Bridges

Bridges lead Gap into the holiday season to create an uplifting moment with his rendition of “Now That We Found Love”

Gap, the iconic American clothing brand, today announces the holiday ‘Meet Me in the Gap’ campaign starring Grammy Award-nominated R&B artist and songwriter Leon Bridges doing what he does best by capturing the holiday spirit in song and dance alongside a group of individuals drawn to his magnetic energy. The Gap Holiday 2018 campaign is meant to transcend the edgy climate of today by spreading love and driving positive change to demonstrate that feeling good and doing good go together.

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Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good (with Leon Bridges (center)

The hero campaign video features Bridges moving to the rhythm in a blank space that is brought to life with oversized Gap crazy stripes that come together to form a path, leading him and the rest of the cast on a journey of good and generosity. Directed by accomplished music video director Emil Nava, the video embraces the magic of the holidays with the entire cast outfitted in classic Gap denim paired with colorful knits and bright stripes. Through a soulful rendition of Heavy D & The Boy’s original version of “Now That We Found Love,” Bridges creates a feel-good moment that is perfectly accompanied by choreographed moves of the entire cast.

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Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good

Meet Me In The Gap, See The Good

Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good

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Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good

Music, dance, fashion, and personal style are my big passions in life, so getting to work with Gap on this campaign that ties all of those elements together is epic,” said Bridges. “I grew up watching all of their diverse, music based commercials, and they were just the coolest. Getting to be in one myself is wild and it’s a dream to lead the brand into the season, especially with a song that has a message of love.”

Launching on November 1, the campaign spans television, mobile, social, in-store and digital. The television spots will air on major networks and be incorporated into high impact moments, including digital takeovers on Vevo, Hulu, and Spotify with priority on live viewing moments within the NFL and the season’s top-rated programs.

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Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good

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Gap Holiday 2018 Meet Me in the Gap

Gap Holiday 2018 Meet Me in the Gap: Meet Me In The Gap, See The Good

For Gap, holiday is all about the feeling of giving and coming together to celebrate the season with loved ones. This year especially, we want everyone to feel the love by lifting spirits with Leon’s harmonious take on this ’90s anthem,” said Gap chief marketing officer Craig Brommers. “Leon’s soulful voice and charismatic rhythm, styled in Gap’s signature crazy stripes, created an undeniable energy brought to life in this moment of positivity and cheer, bound to spread love.

For more information on ‘Meet Me in the Gap,’ visit gap.com.