Commemorating 24 Years of Uniting in the Fight Against Breast Cancer
Tanger Factory Outlet Centers, Inc. will once again offer shoppers great savings in return for supporting the ongoing efforts to end breast cancer during the 24th annual Tanger PINK Campaign. Since 1994, Tanger has contributed more than $17 million to breast cancer research through the PINK Campaign, 5K races, on-site events and other breast cancer-related fundraising initiatives across the U.S.
The Tanger PINK Campaign launched September 29 at Tanger Outlets across the United States and Canada. At participating retailers, every day during the month of October, shoppers using the Shop Pink Card will receive additional savings on the best brand name and design fashions while helping to unite in the fight against breast cancer.
Tanger’s Shop Pink Cards offer shoppers 25% off any item at participating stores, once per day, per store with unlimited use through October 31, 2017. Shop Pink Cards are available in two formats: a mobile card saved on your phone or a physical card to save in your wallet. Tanger’s Shop Pink Cards can be purchased at any Tanger Outlets nationwide, online at www.tangeroutlet.com/pink or on Tanger’s app.
Individual centers will schedule local Pump Up the PINK events, including 5K Walk/Runs, Pink Party Socials, and other Pink activations to enhance the shopping experience and to shine the light on breast cancer awareness. Tanger Outlets is also giving away gift cards and PINK items on their social media channels for fans throughout the month.
“We are proud to continue to support the fight against breast cancer, and to join forces with our valued shoppers and retailers across the United States to raise awareness and much-needed funds for research and prevention,” said Steven B. Tanger, Chief Executive Officer of Tanger Outlets. “We are fully committed to supporting the hardworking scientists and doctors funded by the BCRF, with the goal of finding a cure to a disease that has affected so many families.”
Proceeds from the campaign will support local breast cancer organizations as well as the Breast Cancer Research Foundation (BCRF), the nation’s highest-rated breast cancer organization according to Charity Watch and Charity Navigator. Through BCRF, Tanger donations have directly supported pioneering studies in breast cancer, including research conducted by Dr. Kenneth Offit at Memorial Sloan Kettering Cancer Center, Dr. Katherine Nathanson at The University of Pennsylvania, and Drs. Elizabeth Jaffee and Leisha Emens at Johns Hopkins University.
“Tanger Outlets has been a valued partner in the fight to end of breast cancer,” said Myra Biblowit, President of the Breast Cancer Research Foundation. “In uniting with BCRF and supporting the world’s most innovative research, Tanger is helping to improve breast cancer diagnosis, prevention and treatment—transforming lives every day.”
The Breast Cancer Research Foundation (BCRF) is dedicated to being the end of breast cancer by advancing the world’s most promising research. Founded by the late Evelyn H. Lauder in 1993, BCRF-funded investigators have been deeply involved in every major breakthrough in breast cancer prevention, diagnosis, treatment and survivorship. This year, BCRF has awarded $57 million in grants to support the work of more than 250 scientists at leading medical and academic institutions across 14 countries, making BCRF the largest private funder of breast cancer research worldwide. By committing 91 cents of every dollar directly to its mission, BCRF is one of the nation’s most fiscally responsible nonprofits. BCRF is the only breast cancer organization in the US to hold both an “A+” from CharityWatch as well as the top four-star rating from Charity Navigator. Visit www.bcrfcure.org to learn more.