Live Beautifully With QVC and Martha Stewart
Make your world a more beautiful place this fall with the help of QVC and Martha Stewart. The Emmy® Award-winning television show host, entrepreneur and best-selling author have long dedicated her career to teaching and inspiring people to live more beautiful, more functional and more meaningful lives. And now she is bringing that devotion to her signature QVC collection, spanning multiple categories including fashion, skin care, garden and food, all inspired by her impeccable taste and incomparable passion. Stewart made her QVC debut on August 13 with “Martha Stewart’s Slow Cooker” cookbook.
“We were blown away by the tremendous response to Martha’s cookbook, which sold out in its first airing,” said Doug Howe, Executive Vice President of Merchandising for QVC. “Our customers welcomed Martha back with open arms, and we can’t wait to impress them with Martha’s full product assortment. At QVC, we are constantly striving to bring our customers not only the newest and most innovative items but products that are designed to solve everyday problems and make life easier. Martha shares this philosophy and has worked with us to develop a collection that will truly inspire people to live more beautifully, in all aspects of their lives.”
QVC viewers and Martha Stewart fans can tune in to QVC® on September 7 during “Inspired Style® – Live from New York City” at 10 PM (ET) for a first look at select items from Stewart’s fashion collection, and check back on September 25 for the premiere of “Martha Stewart – Fashion” at 6 PM (ET), featuring items ranging from knit and woven tops to denim essentials, designed for easy, everyday living. On September 19 at 10 AM (ET), Stewart will unveil all the tools and tips needed to beautify any backyard or outdoor space in the first “Martha Stewart – Garden” show.
To assist with holiday meal planning and preparation, She will return to QVC on October 18 with the Today’s Special Value®, scheduled to debut at midnight (ET). Each day, QVC picks one special item it believes shoppers will love and offers it at an exceptionally low price from midnight (ET) until 11:59 PM (PT) that day. Tune in at midnight (ET) and 7 PM (ET) on October 18 for “Martha Stewart – Gourmet Food“, featuring an assortment of gourmet foods and decadent confections. “Mario Badescu Skin Care with Martha Stewart“, a collaboration with Mario Badescu, is scheduled to launch on November 10 at 9 PM (ET) and 10 PM (ET) on Beauty iQ.
“Working in new product categories and with QVC—a multi-platform, multi-network shopping experience—has been very exciting,” said Stewart. “I have developed signature collections that reflect my passion for beautiful living and I look forward to expanding our product offerings.“
Martha Stewart is the author of 89 books, and America’s most trusted lifestyle expert and teacher. Millions of people rely on Martha Stewart as a source of useful “how-to” information for all aspects of everyday living—cooking, entertaining, gardening, home renovating, collecting, organizing, crafting, holidays, healthy living and pets. Currently, the Martha Stewart brand reaches approximately 100 million consumers across all media and merchandising platforms each month.