Skechers Performance™ Launches the New Spring 2017 GO GOLF Footwear Collection at the 2017 PGA Show

Skechers Performance Elite Athletes Team Up for the 2017 GO GOLF Campaign

Skechers Performance™, a division of Skechers USA, Inc., debuted the first in a series of new GO GOLF commercial spots at the 2017 PGA Merchandise Show. The new campaign stars Skechers GO GOLF’s roster of elite athletes including Matt Kuchar, Billy Andrade, Wesley Bryan, Russell Knox, Ashlan Ramsey, Belén Mozo and Brooke Henderson in various comedic settings.

The new campaign plays off of the fun, tongue-in-cheek tone of the previous “GO GOLF Tips with Matt Kuchar” campaign, but with fresh, new angles and new athletes. The new GO GOLF commercials will roll out several spots throughout 2017 in which viewers will hear what Kuchar really thinks about while gearing up for his final putt at a Major (hint, hot dogs). They will also see a playful argument between Belén Mozo and Brooke Henderson (comfort vs. style) with Ashlan Ramsey refereeing. Additionally, Wesley Bryan will make his Skechers GO GOLF commercial debut, as will Russell Knox, as he tests out the new GO GOLF Focus in less than favorable wind conditions.

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Skechers GO GOLF athletes from left to right – Russell Knox, Wesley Bryan, Matt Kuchar and Billy Andrade. (Photo courtesy of Business Wire)

We’ve been eagerly anticipating the launch of our new spring 2017 GO GOLF collection and the feedback has been incredible,” said Rick Higgins, SVP of Merchandising/Marketing, Skechers Performance. “We’ve combined comfort with cutting-edge technology to create the best-in-class performance footwear that golfers will enjoy wearing. Our new marketing campaign for 2017 brought together our roster of elite golfers to highlight the comfort and functional footwear story and you will see from the commercial spots that we also had a lot of fun.”

The footwear featured in the new commercial spots includes the 2017 Skechers GO GOLF Focus (a new stability shoe), the GO GOLF Pro 2, GO GOLF Elite 2 and the GO GOLF Birdie for women. All styles have the innovative performance technologies and comfort that Skechers Performance is known for, such as the lightweight and responsive 5GEN midsole cushioning.

The new 2017 spring line is now available. Learn more about Skechers Performance at GOSkechers.com and follow us on Facebook (facebook.com/SkechersPerformance), Twitter (twitter.com/skechersGO) and Instagram (instagram.com/skechersperformance).

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Musicl Salute Of The Bee Gees” Set to Take Place Feb. 14 at Microsoft Theater

Andra Day, Celine Dion, DNCE, Nick Jonas, Tori Kelly, John Legend, Little Big Town, Demi Lovato, Pentatonix, And Keith Urban Will Pay Tribute To The Five-Time GRAMMY®-Winning Group

Bee Gees Legendary Co-Founder Barry Gibb Also To Take The Stage

Just two days after the 59th Annual GRAMMY Awards®, The Recording Academy®, AEG Ehrlich Ventures, and CBS will celebrate the 40th anniversary of the landmark soundtrack to the film Saturday Night Fever by presenting “Stayin’ Alive: A GRAMMY® Salute To The Music Of The Bee Gees.”new_grammy_logo_with_recording_academy_hi_res

“Stayin’ Alive: A GRAMMY Salute To The Music Of The Bee Gees” continues the tradition of previous Emmy®-winning TV specials: “Stevie Wonder: Songs In The Key Of Life—An All-Star GRAMMY Salute,” “The Beatles: The Night That Changed America—A GRAMMY Salute,” and “Sinatra 100—An All-Star GRAMMY Concert.”

Previous GRAMMY® nominee Andra Day, five-time GRAMMY winner Celine Dion, multi-platinum pop-funk band DNCE, previous GRAMMY nominee Nick Jonas, previous GRAMMY nominee Tori Kelly, 10-time GRAMMY winner John Legend, current GRAMMY nominee Demi Lovato, two-time GRAMMY winners Little Big Town, two-time GRAMMY winners and current nominees Pentatonix, and four-time GRAMMY winner Keith Urban, will pay tribute to five-time GRAMMY winners and Recording Academy Lifetime Achievement Award recipients the Bee Gees.

Seven-time GRAMMY winner and Bee Gees co-founder Barry Gibb, who released a solo album late last year, will also be on hand to perform a selection of hits from Saturday Night Fever Soundtrack, which won Album Of The Year at the 21st Annual GRAMMY Awards and was inducted into the GRAMMY Hall Of Fame® in 2004. Additional performers will be announced soon. The live concert taping will be held Tuesday, Feb. 14, 2017, at Microsoft Theater in Los Angeles. To purchase tickets, starting at $25, visit www.axs.com or contact ticketing@grammy.com. VIP packages and group sales are also available at 877.234.8425 or tickets@aegworldwide.com. The special will broadcast on the CBS Television Network later this year. Continue reading

Essence Magazine Presents 10th Anniversary “Black Women in Hollywood Awards & Gala”

Oscar-Week Event to Honor Hollywood’s “Next Generation”: Janelle Monáe, Issa Rae, Aja Naomi King and Yara Shahidi

Time Inc.’s Essence, the preeminent brand for African-American women, will commemorate the 10th anniversary of its esteemed “Black Women in Hollywood Awards”—the annual Oscar-week celebration at the forefront of spotlighting Hollywood’s most creative and accomplished visionaries. Shifting from a daytime luncheon to a resplendent evening gala for the first time, the red carpet ceremony will be held at the Beverly Wilshire in Beverly Hills, CA, on Thursday, February 23, 2017.2801496_essence

The Awards & Gala will honor Hollywood’s “Next Generation”—young women who are excelling and elevating their crafts—including triple-threat actress/musician/entertainer Janelle Monáe (Breakthrough Award); groundbreaking actress/writer/producer Issa Rae (Vanguard Award); standout actress Aja Naomi King (Lincoln Shining Star Award); and dynamic actress Yara Shahidi (Generation Next). Actress/Producer Gabrielle Union will serve as the program’s host.

For the past decade, the “Essence Black Women in Hollywood Awards” have paid homage to our modern image-makers—both in front of the camera and behind the scenes,” said Essence Editor-in-Chief Vanessa K. De Luca. “This past year has been an exceptional one for diversity in film and television, and with the incredible contributions of Janelle, Issa, Aja and Yara, it is fitting that our 10th anniversary will honor the future of Hollywood and its continued steps on the path to inclusion.”

Also for the first time, internationally acclaimed visual artist and filmmaker Mickalene Thomas will be infusing the event with her elaborate imagery celebrating the power of female beauty as a facet of women’s empowerment.

Since its inception in 2008, the “Essence Black Women in Hollywood Awards” have honored some of the most cherished figures in the industry, including Oprah Winfrey, Lupita Nyong’o, Ava DuVernay, Halle Berry, Viola Davis, Jada Pinkett-Smith, Angela Bassett, Queen Latifah, Naomie Harris, Octavia Spencer, Taraji P. Henson, Jennifer Hudson, Zoe Saldana, Alfre Woodard, Regina King, Gabrielle Union, Tracee Ellis Ross, Debbie Allen, Nina Shaw, Mary J. Blige, Gabourey Sidibe, Quvenzhané Wallis, Jurnee Smollett, Ruby Dee, Diahann Carroll, Cicely Tyson, Loretta Devine, Mara Brock Akil, Gugu Mbatha-Raw, Ruth E. Carter, Nina Shaw, Gina Prince-Bythewood and Suzanne de Passe. Continue reading

Paula Hian Launches Pre-Order For Spring/Summer 2017 Collection

Collection Available Online Now

Knitwear designer Paula Hian is proud to announce that pre-order is now open for the Spring/Summer 2017 Collection: “We’re Dreaming of Spring“.

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Kari Dress from The Paula Hian Spring/Summer 2017 Collection, now available for Pre-Order Online.

This collection is youthful and airy yet still very much grounded in the classic silhouettes Miss Hian utilizes within her designs.

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Aubrey Gown from The Paula Hian Spring/Summer 2017 Collection, now available for Pre-Order Online.

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Stephanie Jacket from The Paula Hian Spring/Summer 2017 Collection, now available for Pre-Order Online.

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Galia Sleeveless Top and pants from The Paula Hian Spring/Summer 2017 Collection, now available for Pre-Order Online.

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