Viktor&Rolf Reveal Their Magic Fragrance Collection

This past Monday, October 10, Viktor Horsting and Rolf Snoeren – the design duo behind the haute couture fashion label, and cult classic fragrance brand, Viktor&Rolf – presented their first fragrance collection, consisting of six addictive potions, each one a paradoxical fusion of natural ingredients and innovative accords. An unexpected twist on niche fragrances, the Magic Collection is a compendium of six magical fragrances “which make the impossible possible.”


Viktor&Rolf Magic Collection Logo (PRNewsFoto/Viktor&Rolf)


Viktor Horsting and Rolf Snoeren with their new Magic Collection (PRNewsFoto/Viktor&Rolf)

The celebration was held at the Upper East Side Academy Mansion, with Horsting and Snoeren playing host to Golden Globe winning actress Taraji P. Henson, SNL actress Sasheer Zamata, Viktor&Rolf Spicebomb model Sean O’Pry, and actress Anna Baryshnikov. Along with other top beauty and fashion friends, guests enjoyed music DJed by Mia Moretti and a magic show by celebrity magician, Dan White.


Taraji P. Henson, Viktor Horsting and Rolf Snoeren at the launch of Viktor&Rolf Magic Collection (PRNewsFoto/Viktor&Rolf)

Viktor&Rolf Magic Collection is a new and compelling olfactory project and a chance for the imaginary to become cleverly intertwined with mystery. Each of the fragrances creates a singular, intriguing and surrealist riddle, leading the way to new sensations and experiences.


Sasheer Zamata at the launch of Viktor&Rolf Magic Collection (PRNewsFoto/Viktor&Rolf)

Viktor&Rolf is the avant-garde fashion house founded by designers Viktor HorstingRolf Snoeren. They are widely recognized and respected for their provocative couture and conceptual glamour. After their graduation from the Arnhem Academy of Art and Design in 1992, Horsting and Snoeren founded their avant-garde design house, Viktor&Rolf. For nearly twenty-five years, Viktor&Rolf have staged their signature collections at spectacular shows in Paris, while their fashion label has grown worldwide.

Viktor&Rolf Magic Collection will be available in February 2017 exclusively at Saks Fifth Avenue retailers within the United States, and online at To share in the magic, visit the designers Instagram page, @viktor_and_rolf, and visit their website at