H&M is proud to reveal the first KENZO x H&M campaign images by the iconic fashion and music image maker Jean-Paul Goude, featuring Chance The Rapper, Iman and rapper Suboi.
The campaign stars seven globally celebrated personalities from fashion, music, arts and activism, with Chance, Iman and Suboi as the first campaign ambassadors revealing pieces from the KENZO x H&M collaboration. For the campaign, Goude has used his signature hand-made cut-up style, slicing and reassembling the prints to express the exuberance and character of the collection.
Accompanying the first revealed campaign images are three films by Swedish director Max Vitali, featuring interviews with the campaign ambassadors:
KENZO x H&M interview with campaign ambassador Chance The Rapper – https://youtu.be/gROQ4RYDNps
KENZO x H&M interview with campaign ambassador Suboi – https://youtu.be/tuxt5ZkdEHU
KENZO x H&M interview with campaign ambassador Iman – https://youtu.be/D3kO4Iz65tU
Behind the scenes at the KENZO x H&M campaign shoot – https://youtu.be/C63YZtMLy6Q
The full KENZO x H&M campaign will debut from October 17, starring the complete campaign cast, which includes Rosario Dawson, Ryuichi Sakamoto, Chloë Sevigny and Xiuhtezcatl Martinez. The KENZO x H&M collection will be available in over 250 H&M stores worldwide, as well as online, starting November 3, 2016.