The Council Of Fashion Designers Of America And Fabletics Join Forces For the 2016 Fashion Targets Breast Cancer Initiative

Actress and Fabletics Co-Founder Kate Hudson is the Fashion Targets Breast Cancer Ambassador for Fashion Targets Breast Cancer 2016.

The Council of Fashion Designers of America (CFDA) is partnering with the stylish, high-quality and accessible activewear brand Fabletics for Fashion Targets Breast Cancer (FTBC) 2016. Iconic actress, fashion tastemaker, mother of two and Fabletics co-counder Kate Hudson is serving as the FTBC ambassador for October.413198logo-1

As part of the partnership, Fabletics launched an FTBC-branded outfit on September 28, “National Women’s Health & Fitness Day,” which will dovetail into October’s Breast Cancer Awareness Month. The 3-piece look will feature a tank, sports bra and capri, with proceeds benefitting Fashion Targets Breast Cancer. Fabletics also hosted an FTBC event at all its locations that day with a percentage of sales donated to FTBC. Hudson follows an impressive list of previous FTBC Ambassadors including Naomi Campbell, Christy Turlington, and Karolina Kurkova among others.

Fabletics Kate Hudson

Kate Hudson Pictured in the FTBC Branded Outfit (PRNewsFoto/Fabletics)

The Fashion Targets Breast Cancer® (FTBC) name and symbol were created by Ralph Lauren and subsequently entrusted to the CFDA Foundation. In 2011, FTBC began working with The New York Community Trust to develop a focused grantmaking program covering the critical areas of breast cancer screening, treatment, and survival. It established the Fashion Targets Breast Cancer Fund, which is guided by an advisory committee of fashion industry representatives, experts in the content area, and Trust staff, to make grants to New York City organizations that assist women with breast cancer. Specifically, grants from the FTBC Fund help low-income, minority, and immigrant women, with screening, treatment, and support services to help them cope with their cancer.

Fabletics Logo

(PRNewsFoto/Fabletics)

Fabletics is a high-performance lifestyle brand co-founded by Kate Hudson in 2013. Established to offer high-quality activewear at an accessible price, Fabletics was designed with the modern woman’s busy lifestyle in mind; every piece is intended to fit seamlessly into every moment of her day—from desk to dinner and workout to weekend. The brand offers a full selection of apparel and accessories to over one million VIP members across eight countries via its eCommerce website www.fabletics.com and thirteen U.S.-based retail stores.

Hudson has a passion for motivating and supporting women to lead healthy and active lives, and being the face of FTBC allows her to further her passion. “I feel so honored to be an ambassador for Fashion Targets Breast Cancer. As a longtime supporter of the cause, I believe being given the opportunity to lend your voice and creativity to empower, support and spread awareness is a beautiful thing,” she said.

The Council of Fashion Designers of America, Inc, (CFDA) is a not-for-profit trade association founded in 1962 with a membership of over 500 of America’s foremost womenswear, menswear, jewelry, and accessory designers. In addition to hosting the annual CFDA Fashion Awards, the organization owns the Fashion Calendar and stages New York Fashion Week: Men’s. It also offers programs which support professional development and scholarships, including the CFDA {Fashion Incubator}, the CFDA/Vogue Fashion Fund, the Geoffrey Beene Design Scholarship, the Liz Claiborne Design Scholarship Award, the Kenneth Cole Footwear + Accessory Innovation Award, and the CFDA/Teen Vogue Scholarship. Member support is provided through the Strategic Partnerships Group, a group of high-profile companies offering designers strategic opportunities. The CFDA Foundation, Inc. is a separate, not-for-profit organized to mobilize the membership to raise funds for charitable causes. Through the Foundation, the CFDA manages the worldwide Fashion Targets Breast Cancer initiative and raises funds for HIV/AIDS organizations, among others programs.

We couldn’t be more excited to have Kate join the history and legacy of Fashion Targets Breast Cancer. It’s a meaningful cause to the CFDA and one that we work year-round to help fundraise for. With Fabletics‘ focus on health and fitness, Kate is a perfect Ambassador to the cause and understands the importance of how fashion can support philanthropic endeavors,” said CFDA President and CEO Steven Kolb.

For more information, please visit www.CFDA.com, www.facebook.com/cfda, www.twitter.com/cfda, www.cfda.tumblr.com, and www.youtube.com/cfdatv

Advertisements