Christian Louboutin has announced an exclusive capsule collection, a first-of-its-kind collaboration, with SportyHenri.com, the newly launched e-concept store founded by former professional handball player Henri Tai.
The reason behind the e-concept store, as personified by Tai (and as told to WWD in April), is “to show that people can practice sport while being elegant.” SportyHenri.com offers a carefully curated edit of active-wear and lifestyle clothing, footwear and sporting accessories (all selected by Tai personally) for discerning athletes and stylish men the world over. The site features a diverse mix of international sports brands as well as innovative and emerging lifestyle labels all hand-selected by Tai. The edit is complemented by editorial content, mixed with advice and top tips from “The Gang”, world-renowned athletes and passionate friends of Tai’s who share thoughts and experiences on their sport and the goal to elevate their day-to-day sporting life.
Taking inspiration from the Sporty Henri motto, “Mettre Le Sport En Valeur,” Christian Louboutin created four limited edition styles, each based on beloved and highly collectible sneaker silhouettes in his men’s collection including a classic high top in the SH Bip Bip Flat and low rise SH Louis Junior. The trainers leverage the Sporty Henri brand’s clean color palette of white, cobalt blue and black, as well as the distinctive logo – a playful and elegant profile inspired by Tai. SH One Flat and SH Blue Flat feature Maison regular spike detailing whilst all the designs are finished with the signature Christian Louboutin red sole, here in relaxed rubber.
Of the limited edition collection, Christian Louboutin says, “It’s a real pleasure for me to touch and create some exclusive designs which, I think, represent the values that are dear to Henri: sport mixed with style in a fun and colourful way. I am thrilled to be part of the new adventure of SportyHenri.com, and I wish their team and their clients all the best in a sporty and stylish world.”
The collaboration with Christian Louboutin marks the first exclusive capsule created for the site.
Of the collaboration with Christian Louboutin, Tai says“For me, clothes are an extension of myself, they let me express something about who I am, about my personality, but also they let me explore it. It is this vision that I want to bring to life with SportyHenri.com, and here it takes form through this wonderful capsule collection of trainers by Christian Louboutin, which I feel very privileged to offer our clients exclusively,”
This exciting new collaboration is the second project for the friends, Louboutin and Tai having teamed up to support the Cuban National delegation as Official Supplier of the Celebratory Outfit in the recent Olympic Games in Rio. In consultation with the athletes themselves, they created an elegant uniform befitting the glorious celebratory moments of their Olympic journey, created solely for use of the Cuban National delegation to celebrate their participation which were not sold.
The capsule collection of Christian Louboutin for SportyHenri.com limited edition trainers is now available online at www.SportyHenri.com exclusively, and at select Christian Louboutin flagship boutiques including New York, Los Angeles, Hong Kong, Seoul, Dubai, Tokyo and Beijing.
See more of the limited edition collection by Christian Louboutin @LouboutinWorld @LouboutinHomme and @SportyHenri, #ClxSportyHenri.