Cole Haan Joins the World Trade Center Community with a New Design Concept Store
Cole Haan, the American lifestyle footwear and accessories brand and retailer, announces the opening of its newest global flagship at Westfield World Trade Center. Located at the World Trade Center‘s Oculus (located at 185 Greenwich St., New York, NY 10007), the store features a series of rooms, which is inspired by a residential layout that showcases the brand’s new innovative lifestyle products. This marks the first Northeast location to open with the new Cole Haan store design concept, second in North America following Dallas NorthPark
“The Oculus of the World Trade Center is the 21st Century Grand Central Station,” said Jack Boys, CEO of Cole Haan. “To be a part of a space that holds significant meaning to New Yorkers and the world is incredible for Cole Haan.“
Natural light will filter throughout the space, creating an inviting shopping experience only to be matched by the décor. Each room will have unique finishes of black, white, grey, with hints of navy, brass and hot-rolled steel. A neutral color palette incorporates a blend of traditional and modern design aesthetic with a large scale marble mosaic pattern in the front foyer and herringbone wood floors and paneling throughout. The rooms will also feature custom lighting, millwork and fixtures to highlight the full expression of merchandise including men’s and women’s footwear, apparel, handbags and accessories.
“The Oculus is modeled after an image of a child releasing a dove,” explains David Maddocks, Chief Marketing Officer and General Manager of Business Development at Cole Haan. “For us to be able to have a place that is so infused with meaning in the lives of every single human being in this city is an honor beyond imagination,” he continued.
To coincide with the opening, Cole Haan will make Uber easily available via the Cole Haan store locator page. With this feature, customers can request an Uber to take them directly to the store by simply pressing the Uber button on the store page. There will also be an option to utilize UberRUSH to deliver products purchased from the store to anywhere in New York City. Customers can receive delivery alerts and track their package in real time. Additionally, the store will execute more than half of all transactions on Mobile POS, which will assist with making the checkout process seamless and expeditious.
“Cole Haan continues to expand its store fleet globally,” added Michael Prince, Cole Haan President and Chief Operating Officer. “This location will be our most prominent new global flagship and will serve as a calling card to the rest of the world. As we continue our global expansion, this store will introduce millions to the Cole Haan brand and lifestyle. It will be our most technically advanced store to-date. With the added convenience of UberRUSH and the elimination of a traditional cash wrap, our team is able to focus solely on our customers’ experience,” he concluded.
Hours of operation will be from Monday – Friday 8am – 9pm, Saturday 10am – 9pm and Sunday 11am – 7pm; phone number: 212.732.4635. Visit ColeHaan.com to learn more.
Destined to become one of the world’s most visited retail destinations and a landmark instantly identifiable in Lower Manhattan and New York City, Westfield World Trade Center celebrated its Grand Opening on Tuesday, August 16th 2016, with a majority of retail stores opening for the first time at 12 noon that day.
The new port of entry to Lower Manhattan, Westfield World Trade Center is located at the site where 60,000 neighborhood residents, 300,000 daily commuters, 13 subway/PATH trains, multiple ferry lines, and an additional 15 million annual global travelers converge within one landmark setting. This new New York City experience brings together commerce, community and culture in a destination integrating the Santiago Calatrava-designed Oculus, street-level space in WTC Towers 3 and 4, as well as the galleries that run underground across the World Trade Center campus (including to 1 WTC, now the tallest building in the Western Hemisphere).
Westfield World Trade Center is the home to one of the most diverse retail collections in New York City, restaurant concepts created by world-class chefs, high-profile events and entertainment, cutting-edge technology showrooms, as well as sponsorships and media activations for global brands such as Ford, Pepsi, and JP Morgan Chase.
Encompassing 365,000 square feet of retail space, the center offers an engaging variety of more than 100 global and local fashion, beauty, lifestyle and technology brands showcasing the very best New York has to offer— all in one place. From luxury and high-end concepts to trendsetting designers and everyday essentials, this shopping experience is designed to offer something great for everyone.
The list of brands at Westfield World Trade Center includes Apple and Bose in technology; Boss Hugo Boss, H&M, Kate Spade, John Varvatos, LK Bennett, Lacoste, and Banana Republic in apparel; Under Armour in the athletic category; Sephora, Caudalie, Kiehl’s, MAC, and Dior Cosmetics in beauty; (the above-mentioned) Cole Haan, Stuart Weitzman, Aldo, and Vince Camuto in footwear; Breitling, London Jewelers, Links of London, and Swatch in jewelry; as well as Disney and Kingkow in the children’s category.
Bold chefs also take center stage at Westfield World Trade Center. Alongside Eataly‘s newest marketplace which celebrates authentic Italian flavors, the art of fine food preparation and the joy of eating well— the property includes fresh food/gourmet grocer Market Lane, the renowned London steakhouse Hawksmoor (slated for future opening), bakeries and sweets from Lady M. and Epicerie Boulud, plus artisanal coffees, pop-ups, and first-to-market restaurateurs. (A full listing can be found at https://www.westfield.com/westfieldworldtradecenter/stores/all-stores.)