CES 2016: Whirlpool Unveils Revolutionary, Pantry-Inspired Smart Home Refrigerator

Award-Winning French Door Refrigerator is the Industry’s[i] Easiest to Organize with Unique Shelving System for More Storage

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Photo Courtesy of Whirlpool

For more than one hundred years, the Whirlpool brand has been inspired by how people care for their families and the brand is known for designing home appliances that are focused on improving how families give and get the care they need with the latest technologies and innovations – whether that means most flexible refrigerator storage for all types of family needs, induction technology for efficient cooking and easier cleaning, or laundry pairs that sense and adapt to clothes with the latest in connected technologies.

Completely and intuitively re-imagined on the inside, the pantry-inspired layout in the re-designed WHIRLPOOL® SMART FRENCH DOOR REFRIGERATOR ($3,800.00) is designed to use space more efficiently with a unique shelving system for families to fit and find all their edible favorites, making it the easiest refrigerator to organize.¹

With pantry shelves that store 30 percent more¹, the refrigerator won top honors with two 2016 CES Innovation Awards in the Smart Home and Home Appliances categories.

The market has traditionally provided stagnant, similarly spaced interiors, and has not been responding with new designs that account for which items people reach for most often,” said Shannon Blakely, brand manager, Whirlpool brand. “Based on global food trends and family observations about how they store food, a team of Whirlpool consumer researchers, designers and product engineers helped design an interior space that moves the least-used, small items out of the way to create easier access to larger items, improves visibility of all items and reduces the need for re-shuffling.”

The Industry’s¹ Easiest to Organize Refrigerator Based On A Radically New Interior Configuration,

Whirlpool® designers considered everything from the grocery store produce aisle to the modern kitchen pantry in developing this refrigerator that does more than keep food cold.

Every section, every shelf, every bin in the French Door Refrigerator was re-designed to deliver smart organization with greater access and better visibility to change the way families think about storing food. Key innovations include:

INFINITY SLIDE SHELVES line the perimeter of the fridge, so families can move small items to the edges and make room for big, high-use items front and center. The shelves are precisely spaced apart based on common sizes of food packaging so that yogurts, spaghetti jars, 12-pack soda boxes and egg cartons fit perfectly. And, they glide just as far as needed to accommodate taller items like corked wine bottles and pitchers.

INDUSTRY-FIRST “FLIPPERS” allow families to adjust the shelves up or down without having to clear the shelves completely.

— With an understanding of what families buy most, the PERFECTPLACES(TM) SYSTEM has just the right spot reserved for every item, so the refrigerator and freezer spaces no longer become a dumping ground with overflowing bins.

GALLON DOOR BINS give families the most gallon door bin storage in the industry.[ii]

— From chocolate to cheese to kid’s snacks, a SMALL ITEMS BIN and TREASURE(TM) BIN help keep the little items in clear sight.

ASYMMETRICAL CRISPERS are designed with dividers to display fresh produce like bell peppers up front, and store bags of apples in the back. The biggest crispers in the market³ were thoughtfully designed to hold common foods and packaging like unwieldy long and wide celery stalks and large plastic lettuce containers.

— A full-width “PLATTER POCKET” SHELF, which slides out entirely to get to favorite foods easier. It’s spaced from the other shelves at a height specifically for wide, flat items so families have a special spot for brownie pans, lasagna dishes and pizza boxes.

BRIGHT LED UNDERSHELF LIGHTS in the EASYVIEW(TM) SYSTEM boast 40 percent more brightness under the shelf to help illuminate even those far-back corners where half-filled condiment jars have been known to hide for years.

— The STORERIGHT(TM) SYSTEM‘s dual cooling allows for fresh and frozen foods to be maintained at the perfect temperatures using sensor technology. Dual cooling also measures humidity levels and adjusts the temperature automatically, without the need to manually adjust.

— Always be ready for unexpected guests with the ReadySet(TM) system with dual icemakers that make more than twice the ice.[iii] Continue reading

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