Tourneau, the nation’s leading luxury watch retailer for over a century, announced that its flagship New York TimeMachine location and www.Tourneau.com will be the first to carry a premier selection of diamond jewelry from Forevermark, with plans to expand to other locations in the future, beginning with Copley Place in Boston, slated for early 2016. This partnership will offer Tourneau customers additional product and gifting options, while providing Forevermark diamonds at the coveted Madison Avenue location, synonymous with luxury.
Tourneau, the largest luxury watch retailer in the United States, is celebrating its 115th Anniversary. Renowned for its unparalleled customer service and extensive selection of new and Certified Pre-Owned watches, Tourneau offers more than 8,000 unique styles from over 100 world-famous brands, including Rolex, Patek Philippe, Cartier, Breitling, Vacheron Constantin, Jaeger-LeCoultre, IWC, Panerai, TAG Heuer, and Longines. In addition to expert service and repairs facilities, Tourneau also purchases and trades timepieces online and in stores nationwide.
“Tourneau’s 115 years of service coupled with Forevermark’s rich heritage as part of The De Beers Group of Companies make this a perfect partnership,” says Ira Melnitsky, CEO of Tourneau. “We are excited to be able to add Forevermark diamonds to our world-class portfolio of luxury timepieces, further enhancing our customer experience just in time for the holiday season.”
The Forevermark Collection at Tourneau will include a selection of earrings, rings, pendants, and bracelets, as well as statement and red carpet pieces from the Forevermark Classics, fashion, high-end jewelry and bridal collections. Ranging from the classic solitaire ring to the two and three-stone ring, solitaire necklace and line bracelet, each unique piece will feature Forevermark diamonds set in platinum, 18K yellow or white gold. Each Forevermark diamond is beautiful, rare and responsibly sourced. Less than one percent of the world’s diamonds are worthy of the Forevermark inscription. At 1/5000 the width of a human hair, each inscription is invisible to the human eye, and only discernible with a Forevermark viewer.
Forevermark is the diamond brand from The De Beers Group of Companies and benefits from over 125 years of diamond expertise. Forevermark diamonds are carefully selected and come from sources committed to high standards; they are beautifully crafted by a select group of diamantaires and exclusively available from select authorized Forevermark Jewelers. Every Forevermark diamond undergoes a journey of rigorous selection. Less than one percent of the world’s diamonds are worthy of the Forevermark inscription. The unique inscription is an assurance that every Forevermark diamond meets the exceptional standards of beauty and rarity, and is responsibly sourced.
“Forevermark is thrilled to be the first diamond brand offered in Tourneau’s iconic TimeMachine location on Madison Avenue,” says Charles Stanley, President of Forevermark, US. “This exciting partnership builds upon both of our strengths. Tourneau’s long established reputation for selling the finest luxury watches and servicing clients’ individual needs combined with Forevermark’s diamond expertise will provide customers with the reassurance that they are purchasing the highest quality diamonds, which they can feel proud to own and wear forever.“
To shop the extensive selection of Forevermark diamond jewelry as well as Tourneau’s inventory of new and Certified Pre-Owned timepieces or find a local Tourneau store, visit www.tourneau.com.