Beauty & Grooming: MopTop Haircare Announces New Products, New Business Relationship

280038MopTop, Inc., an award-winning natural haircare line known for its nourishing shampoos, conditioners, and stylers, launches two new products – MopTop® Co-Wash Cleansing Conditioner and MopTop® Mongongo Oil.

Founded in 2005 by Kelly Foreman, MopTop, Inc. is a global company of award-winning hair care products manufactured in Texas. MopTop is dedicated to providing the finest natural hair care products for all ages, ethnicities, and hair textures, to invigorate confidence and embrace natural beauty.279970

The MopTop® Co-Wash Cleansing Conditioner is an oasis in the desert for the “No ‘Poos” (those who do not use shampoo) or for those with extra-dry hair. The Co-Wash is a conditioner that is used in lieu of a shampoo, and the friction used to work the product into the hair works to both moisturize and clean hair and scalp, without drying hair out. This product is ideal to clean and condition for second- and third-day hair that is wavy, curly, or kinky in texture.

The MopTop® Mongongo Oil is a decadent oil infused with mongongo, a nutty oil rich in protein and Vitamin E, that penetrates the hair follicle to repair hair cells, help retain strength and elasticity, and shield hair from the elements. It has the versatility to act as a styler or a finisher while adding shine and moisture, smoothing fly-aways and frizzies, and can be used as a sealer after styling. This product does not have thermal protection and should not be used for flat ironing. It can be used with leave-ins, custards, or gels to hydrate, regenerate, and restructure hair.

Our Co-Wash and Mongongo Oil are great additions to our natural line and we’re excited to bring these products to market,” said Foreman. “The ‘no poos’ have been pretty vocal about having more options to freshen up their hair without drying it out, and our Co-Wash does just that. There has also been a demand for a finisher that could both add shine and manage frizzy ends. We’re thrilled to give the people what they want!

MopTop also announced a developing partnership during 3rd Quarter 201515 with United Natural Foods, Inc. (UNFI), a leading national distributor of organic and personal care products. UNFI is now selling the MopTop natural haircare line through their natural retail channels in the Mid-Atlantic and Northeast territories.