Kate Hudson Stars as Leading Lady in 2016 Campari Calendar, the ‘Bittersweet Campaign’

Campari®, the iconic red Italian bittersweet apéritif, today reveals Hollywood actress and entrepreneur Kate Hudson as the star of its 2016 Calendar, with the full unveil taking place on 18th November.

Campari 2016 Calendar The Bittersweet Campaign starring Kate Hudson. Behind The Scenes images by Francesco Pizzo

Campari 2016 Calendar The Bittersweet Campaign starring Kate Hudson. Behind The Scenes images by Francesco Pizzo

The BitterSweet Campaign theme for the 2016 Campari Calendar is multi-faceted: first, it is inspired by the instantly recognizable iconography of a presidential election, using the classic theme as a metaphor for the duality of two opposing sides. The Calendar capitalises on the nature of any election, asking people to take a stand, express an opinion and vote for a side. With Campari’s unique taste serving as the epitome of duality, the Calendar cleverly asks people which aspect of the classic apéritif they identify with more: Bitter vs Sweet.

Campari Calendar 2016 The BitterSweet Campaign (Behind the scenes photographer: F. Pizzo)

Campari Calendar 2016 The BitterSweet Campaign (Behind the scenes photographer: Francesco Pizzo)

This positive duality is brought to life in the Calendar’s images through a collaboration between Kate Hudson, who will embody and personify the two souls of Campari: the captivating bitterness versus a more subtle, intriguing sweetness and fashion photographer, Michelangelo Di Battista.

A unique and unmistakable recipe has characterized Campari, the aperitif par excellence, for over 150 years. The inimitable Campari recipe, used as the basis of many cocktails served worldwide, has been kept the same since its inception and remained a closely guarded secret, passed down over the years.

Campari 2016 Calendar starring Kate Hudson. Behind The Scenes  images by Francesco Pizzo

Campari 2016 Calendar The Bittersweet Campaign starring Kate Hudson. Behind The Scenes images by Francesco Pizzo

Campari was the result of Gaspare Campari’s experiments in concocting new beverages. It is still produced today with the same ingredients and following the confidential recipe which remains a secret known only to the very few people in charge of the production process.

Campari is the result of the infusion of herbs, aromatic plants and fruit in alcohol and water; these last two being the recipe‟s only known ingredients. Many have guessed simply at the number of ingredients: some say there are 20 or 60, but others list the ingredients at 80.

Over time, appreciation and respect has grown for this historic and unique brand, which is now recognised and appreciated worldwide.

The history of Campari began in Novara in 1860. About forty years later, Campari’s first production plant was opened in Sesto San Giovanni and the company began to export the brand overseas. It was the beginning of a success story that today still has no sign of stopping.11949294_10153030677571440_6055920904781604556_n

In continuous evolution, an image of fashion, international, and constantly cutting-edge, with a style that defines and precedes trends and fashions. Campari persistently follows sophisticated atmospheres that are stylish and emotional. Campari has always been distinguishable thanks to its style, class and elegance.

On starring in the 2016 Campari Calendar, Hudson comments, “I was honored to be invited to shoot the 2016 Campari Calendar. This year’s theme plays off the upcoming election, which is the perfect metaphor for the many Campari flavour choices. I loved working with Michelangelo to create two distinctive characters embodying bitter and sweet.

2016 Campari calendar Photographer Michaelangelo Di Battista with Kate Hudson. Behind The Scenes  images by Francesco Pizzo

2016 Campari Calendar Photographer Michaelangelo Di Battista with Kate Hudson. Behind The Scenes images by Francesco Pizzo

Michelangelo Di Battista also comments on his involvement in this year’s project, “Campari is a brand that has always had a clear sense of aesthetic and well-defined style, which is exactly what I pride myself on. Kate’s enthusiasm and ability to switch between the two personalities allowed me to create images I hope are fresh, inspiring and imaginative.”

Campari 2016 Calendar starring Kate Hudson. Behind The Scenes  images by Francesco Pizzo

Campari 2016 Calendar The Bittersweet Campaign starring Kate Hudson. Behind The Scenes images by Francesco Pizzo

Campari 2016 Calendar starring Kate Hudson. Behind The Scenes  images by Francesco Pizzo

Campari 2016 Calendar The Bittersweet Campaign starring Kate Hudson. Behind The Scenes images by Francesco Pizzo

Bob Kunze-Concewitz, CEO of Gruppo Campari sums it all up by adding, “Celebrating and personifying the flavor complexity of Campari and building on the bittersweet trend makes this year’s calendar unique. Each month embodies the different profiles Campari embodies, alongside Kate Hudson’s incredible talent and ability to switch from approachable, welcoming and sensual to audacious and seductive. Michelangelo’s beautiful photography and strong styling brings to life all of the different elements with ease and elegance. With all this in mind, we’re very much looking forward to unveiling it later in the year.

Jlab Audio Debuts Flex Over-Ear Studio Headphones

JLab Audio, an award-winning designer of personal audio (Earbuds, headphones and Bluetooth speakers), has released a revolutionary new design for studio-style headphones – the Flex Headphones – featuring Form-Fit™ Earcups ergonomically shaped to the natural outline of the ear that twist and swivel to the whims of DJs, gamers and audiophiles. With a perfectly molded stainless steel metal headband lined with an ultra-plush 1/2-inch wide Cloud Foam™ cushion these headphones can be worn non-stop for hours and hours. The inside of the earcups are molded impeccably to the ear and reinforced on the outside with iodized alloy for ultimate resilience and vigorous use. This one-of-a-kind shape, combined with a 3/4-inch thick cushion earcup is so comfortable that JLab Audio is offering a 100 percent satisfaction money-back guarantee as well as a lifetime warranty on these rocking headphones.

Jlab Audio Debuts Flex Over-Ear Studio Headphones

Jlab Audio Debuts Flex Over-Ear Studio Headphones

The Flex Earcups swivel 100 degrees so DJs can flip the earcup to one ear for spinning tracks, while listening to the crowd in the other ear. The earcups also tilt 20 degrees for a plush, customized fit suited for long-term studio use. The Flex Headphones are ideal for audiophiles, gamers, or for anyone wearing headphones for long periods of time.

Form-Fit™ Earcups ergonomically shaped to the natural outline of the ear that twist and swivel to the whims of DJs, gamers and audiophiles.

Form-Fit™ Earcups ergonomically shaped to the natural outline of the ear that twist and swivel to the whims of DJs, gamers and audiophiles.

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JLab Audio incorporated premium materials within an affordable price of $ 69.99 for the Flex Headphones. Weighing approximately a half-pound, the Flex Headphones are lighter than most over-the-ear headphones and have industrial grade hinges to collapse the headphones into the palm of the hand or to store in the included carrying case. JLab Audio’s award-winning sound completes the package. C3™ (Crystal Clear Clarity) technology delivers a clean, crisp, immersive sound with vibrant highs, mids and drop-it-like-it’s-hot bass through pristine high performance neodymium backed 40mm drivers.

A blend of a DJ-inspired and studio headphones, Flex is the most comfortable, versatile pair of headphones we’ve ever made,” said Win Cramer, President, JLab Audio. “The custom shape of the Form-Fit Earcups is different than any of the round shaped headphones out there.”

JLab Flex Over-Ear Studio Headphones Product Specifications includes:

Stainless Steel Metal Headband with 1/2 inch Plush Cloud Foam™ Cushion

3/4 inch Cloud Foam™ Earcups with Eco Leather™

Universal Mic with Track Control

Carrying Case

.52 pounds, 7.25 inches x 7 inches

Patented C3™ (Crystal Clear Clarity) sound technology

40mm neodymium drivers

JLab Audio’s world-class service and

JLab Audio’s Limited Lifetime Warranty

To see a side-by-side competitor comparison of the FLEX Headphones and more info visit: http://www.jlabaudio.com/FlexHeadphones. The new JLab Audio Flex Headphones are now available at www.jlabaudio.com.

Courtyard New York Manhattan/Midtown East Supports The Battle Against Breast Cancer With Unique Package

One Of The Premier Hotels In Midtown New York Will Donate $100 To Susan G. Komen® Greater NYC Every Time Select Suites Are Booked Throughout October

Highlighting Marriott’s Spirit to Serve, Courtyard by Marriott Courtyard New York Manhattan/Midtown East (at 866 Third Avenue in New York, New York) has pledged to donate $100 to Susan G. Komen Greater New York City each time a special pink-themed suite is booked at the hotel any day in October, National Breast Cancer Awareness Month.

Along with the hotel’s charitable donation on their behalf, guests will receive deluxe overnight accommodations for prices starting at $359 a night with a choice of two Susan G. Komen promotional items. Promotional items are chosen upon guests’ arrival and will be delivered to their homes following checkout.

Courtyard New York Manhattan/Midtown East pledges to donate $100 to Susan G. Komen Greater NYC each time a guest books one of their pink-themed suites, offered throughout October, Breast Cancer Awareness Month. For information, visit www.marriott.com/MYCME or call the hotel directly at 1-212-644-1300.  (PRNewsFoto/Courtyard New York Manhattan/Mi)

Courtyard New York Manhattan/Midtown East pledges to donate $100 to Susan G. Komen Greater NYC each time a guest books one of their pink-themed suites, offered throughout October, Breast Cancer Awareness Month. For information, visit http://www.marriott.com/MYCME or call the hotel directly at 1-212-644-1300. (PRNewsFoto/Courtyard New York Manhattan/Mi)

Started in 1982, Susan G. Komen is the world’s largest nonprofit source of funding for the fight against breast cancer. To date, Komen has invested more than $2.6 billion in groundbreaking research, community health outreach, advocacy and programs in more than 30 countries. Komen’s efforts have helped reduce death rates from breast cancer by 34 percent since 1990; and have helped improve five-year relative survival rates for early stage cancers from 74 to 99 percent. The hotel has decided to partner with the local Affiliate, Komen Greater NYC, as a way to continue Marriott‘s tradition of community service and to help support those outside the hotel walls.

The hotel features 18 floors with 313 rooms, 4 suites, 1 meeting room with 420 square feet of space, a state-of-the-art fitness center and Table 866, open for breakfast. Positioned in the heart of Manhattan’s Midtown East, the hotel seeks to serve the surrounding community with which it shares a home. Visitors of all kinds will love the hotel’s convenience to top destinations including Radio City Music Hall, MoMA (Museum of Modern Art), Grand Central Station, Rockefeller Center and much more. Guests can also explore nearby restaurants, Times Square, Fifth Avenue or New York Botanical Gardens, as well as order tickets to an unforgettable Broadway show, just a short taxi ride away.

After action-packed days in the city, travelers will return to contemporary accommodations that are 40 percent larger than average NYC hotel rooms. Guests will enjoy sinking into Marriott’s signature bedding while connecting to complimentary wireless Internet access, available in each of the rooms, and watching their favorite shows on flat-panel TVs. Business travelers will additionally appreciate private workspaces with large desks and ergonomic chairs for a comfortable and convenient place to prepare for their next meeting.

In the mornings, visitors are invited to fuel up with healthy selections and specialty Starbucks beverages at Table 866, located on the 12th floor of the hotel, which features inspiring skyline views of the city. The Market is also available in the lobby for guests to buy on-the-go snacks and toiletries forgotten at home.

No matter what brings them to the Big Apple, October travelers are encouraged to join the hotel’s care for the cause and book a special pink-themed suite today.


Complimentary Wi-Fi is available throughout the hotel. For information, visit www.marriott.com/NYCME or call directly at 1-212-644-1300.