The Glenlivet® Pays Homage to its Pioneering Founder with the Launch of its Latest Innovation: The Glenlivet® Founder’s Reserve

Almost 200 Years in the Making, The Glenlivet’s Newest Release in the United States Sets New Standards and Embodies the Spirit and Vision of its Founder

The Glenlivet re-introduces the world to its founder, George Smith, with the US release of Founder’s Reserve, a new, permanent benchmark expression in the brand’s core range. Founder’s Reserve is the ultimate tribute to George Smith’s original vision to craft the definitive, smooth single malt whisky: the single malt known as the original standard setter. (The Glenlivet Founder’s Reserve will be available at selected retailers at a suggested price of $44.99.)

THE GLENLIVET® FOUNDER'S RESERVE Single Malt Scotch Whisky

THE GLENLIVET® FOUNDER’S RESERVE Single Malt Scotch Whisky

To truly celebrate the spirit of George Smith’s vision, The Glenlivet Founder’s Reserve has been created using the time-honored distillation methods that he introduced almost 200 years ago.  In the early 1800’s the whisky category was produced without age statements, and distillers like Smith selected the liquid from a variety of aged casks. The Glenlivet Founder’s Reserve replicates this freedom of choice.

With Founder’s Reserve, The Glenlivet’s perfectly-balanced and fruity house style is skilfully complemented with a creaminess and sweetness from the addition of First Fill American oak casks. The result is a single malt Scotch whisky of exceptional smoothness; the very quality for which George Smith’s The Glenlivet was widely admired and appreciated for in his day.

This expression is presented in a clear glass bottle that draws attention to the quality of the pale gold whisky inside. The Georgian Blue carton is both classic and contemporary in style and features George Smith’s signature, which provides stand-out appeal on shelf and honors Smith’s original style of whisky. Inclusion of the new The Glenlivet signifier, featuring the Packhorse Bridge that crosses the River Livet, appears on both the bottle cartouche and on the lid of the carton, demonstrating the brand’s rich provenance as ‘the single malt that started it all’.theglenlivet campaign

Founder’s Reserve is the ultimate tribute to George Smith, while also remaining true to the quality that Scotch-lovers expect from The Glenlivet,” said Laurent Cutier, Director of Scotch Portfolio at Pernod Ricard USA. “We are very proud to introduce this new expression and celebrate the man who pioneered our vision as being a brand that is the original standard setter in the single malt category and beyond.”

With George Smith’s original vision in mind, current Master Distiller Alan Winchester has chosen aged oak casks and American first-fill oak casks in the process of making The Glenlivet Founder’s Reserve. Selective use of these unique casks helped provide a smooth, creamy sweetness that mingles pleasantly with the subtle flavors and complex fruity tones already present in this one-of-a-kind single malt. 

The Glenlivet Founder’s Reserve can be enjoyed neat, with either a splash of water or an ice cube added to taste. The Glenlivet is proud to introduce its first-ever branded cocktails, featuring Founder’s Reserve, setting a new standard for the single malt scotch category.

SPEYSIDE SPRITZER
1 1/2 parts The Glenlivet Founder’s Reserve
½ part simple syrup
½ part lemon juice
Build in a Collins over ice and top with Prosecco. Garnish with lemon slice and mint sprig (optional).

1824
1 ½ parts The Glenlivet Founder’s Reserve
1 part Lillet® Blanc or Cocchi® Americano
Dash of orange and Angostura® bitters
Serve in a highball glass, over ice topped with soda and garnished with an orange twist.

RIVER LIVET
1 ½ parts The Glenlivet Founder’s Reserve
1 part fresh grapefruit juice
¼ part fresh lemon juice
½ part honey syrup
3-4 raspberries

Muddle raspberries and honey syrup together in a shaker tin.  Combine remaining ingredients and shake with ice. Fine strain into a chilled cocktail glass and garnish with a fresh raspberry.

 

For additional information please visit www.TheGlenlivet.com.