THOMAS SABO Celebrates the Grand CHARM CLUB Anniversary With a Diamond Edition

THOMAS SABO_CHARM CLUB_AW15Since 1984, the name THOMAS SABO has stood for versatile, innovative and trendsetting jewelery and watch designs of the highest quality and for high-end beauty products, including the unmistakable Sterling Silver collection, the Charm Club and the exclusive Fine Jewellery collection. THOMAS SABO is one of the globally-leading jewelery, watches and beauty companies, designing, selling and distributing lifestyle products for women and men. The company, established by Sabo in Lauf an der Pegnitz, southern Germany, operates almost 280 of its own shops across all five continents with a total of around 1,750 employees. THOMAS SABO also collaborates globally with approximately 2,600 trade partners as well as leading airlines.

For ten years the company’s Charm Club collection has been inspiring fans throughout the world to express personal memories with their Charm bracelets and necklaces. Today, the collection has more than 600 motifs and is a globally best-known product range.

The special anniversary edition comprises twelve dazzling Charms – crafted from 925 Sterling silver, each adorned with five white diamonds – includes among others the wise owl, the key to your heart or the cute little teddy bear. All the Charms are reinterpretations of designs with international cult status and can be lined up on the matching anniversary bracelet, adorned with diamond embellishment. From the 2015 Autumn/Winter season onwards, Australian illustrator Kelly Smith will also be complementing the Charm Club look with her personal, soft drawing style. The lovingly-designed protagonist Lucy finds the love of her life, Tom, and discovers an emotional anniversary collection.

The new 2015 Autumn/Winter Charm Club Collection, including the anniversary edition, is available from all THOMAS SABO stores, from the online shop and from selected partners staring in October 2015. For more information, please visit