“THE ART OF PINK” TRANSFORMS THE PENINSULA HONG KONG THIS OCTOBER WITH A HOMAGE TO ALL THINGS PINK

Including A Fundraising Gala To Support The Global Breast Cancer Awareness Campaign

The Peninsula Hong Kong is again thinking pink for a purpose this October, for Breast Cancer Awareness Month. Marking its sixth anniversary in 2015, the annual Peninsula in Pink campaign to raise awareness and funds for breast cancer charities is undergoing a creative makeover to become “The Art of Pink.” All of the Peninsula hotels worldwide will present a month of pink-infused arts, dining and spa experiences for guests to enjoy.

“The Art of Pink” at The Peninsula Hotels, designed to raise awareness and funds for breast cancer charities in the hotels' local communities. (All Images Courtesy of The Peninsula Hotels Communications Department)

“The Art of Pink” at The Peninsula Hotels, designed to raise awareness and funds for breast cancer charities in the hotels’ local communities. (All Images Courtesy of The Peninsula Hotels Communications Department)

In keeping with the global commitment to support innovative art-related initiatives and to encourage the development of an art dialogue in Kowloon, The Peninsula Hong Kong will host a “Pink Tie” Fundraising Gala on Tuesday, 29 September 2015. During the evening, a charity auction will be conducted by Mr François Curiel, Chairman of Christie’s Asia Pacific.

The proceeds of the sale will be donated to the Hong Kong Hereditary Breast Cancer Family Registry (hereinafter called “The Registry”), and include items, experiences and works of art:

A spectacular butterfly brooch centring on a 12.43-carat pink morganite, to wings set with carved greyish blue jadeite, embellished by pink diamonds, blue diamonds, green diamonds, and white diamonds together weighing 8.69 carats, and mounted in 18-karat white gold by Moussaeiff Jewellers

–A unique four hours educational experience at L’École Van Cleef & Arpels in Paris Place Vendôme to explore the secretive worlds of Jewellery and Watchmaking and a private tour at the Maison’s High Jewellery Workshop, twinned with business class flights for two and an exclusive stay at The Peninsula Paris.

A private archeologist-led tour of the Tod’s Group-sponsored Coliseum in Rome restoration, accessing areas not open for public view, together with a pair of Made-to-Order Gommino Club custom men’s driving shoes courtesy of Tod’s,

A collectable handcrafted Alligator Ricky Bag in pink by Ralph Lauren

A pink-themed work of art generously donated by Korean pop artist Dongi Lee and The Sovereign Art Foundation

–A work of art generously donated by Chinese contemporary painter and installation artist Qin Feng

A supremely luxurious one night’s stay in The Peninsula Hong Kong’s Marco Polo Suite, including Rolls-Royce transfer, a 15-minute helicopter flight-seeing tour, a Pink Champagne breakfast for two, and a limited edition “Pretty in Pink” treatment for two at The Peninsula Spa

Other interesting pink-themed lots consigned by generous sponsors

The Art of Pink builds on The Peninsula Hong Kong’s unique heritage, pioneering arts collaborations and storied partnerships with the world’s leading arts institutions and luxury maisons. The Peninsula in Pink campaign has raised a total of HK$ 3.3 million for breast cancer charities worldwide, including HK$ 1.7 million in 2014. In total, Peninsula in Pink at The Peninsula Hong Kong has raised HK$ 1.9 million, including HK$ 278,760 in 2014, which was donated to The Registry.

Pink is the preferred colour at The Peninsula Hotels each October, and to support The Art of Pink initiative, The Peninsula Hong Kong’s fountain in the forecourt and the hotel’s iconic façade will be artfully illuminated in pink with the Peninsula in Pink logo projected onto the hotel Tower each evening from 28 September to 31 October 2015. The hotel’s flower arrangements will adopt vibrant hues of pink, and guests can enjoy pink-infused gourmet dining and spa experiences, with part of the proceeds donated to The Registry.

To mark Breast Cancer Awareness Month, an exclusive Peninsula in Pink pin has been designed for each Peninsula staff member to wear. These will also be available for sale at the Concierge desk in The Lobby. Each pink ribbon pin is priced at HK$ 40 and all donations will be made to The Registry, to fund genetic testing, counselling and public education campaigns.

The Peninsula en Rose Afternoon Tea

The Peninsula en Rose Afternoon Tea

The Peninsula in Pink Classic Afternoon Tea, priced at HK$ 358* for one and HK$ 628* for two, will be served daily in The Lobby from 2:00 pm to 6:00 pm. In addition, The Peninsula en Rose Afternoon Tea, priced at HK$ 548* for one and HK$ 1,008* for two and includes a glass of rosé Champagne, will also be available. For every Pink Afternoon Tea sold, a donation of HK$ 40 will be made to The Registry.

This year, The Bar, Felix and Salon de Ning will offer two pink drinks to honor this meaningful initiative: the “Pink Amour” and the non-alcoholic fruit Bellini, “Pink Dots”. Priced at HK$ 148* and HK$ 108* respectively, a donation of HK$ 40 per pink drink will be made to The Registry.

On the set lunch menu at Gaddi’s, a deliciously refreshing Naturally PeninsulaPink Dessert will be featured: Pink grapefruit salad with strawberry consommé and poppy flower ice cream, priced 252767at HK$ 548* per person for the set lunch menu.

Offering complex layers of depth and flavour, the creamy Fig and Caramel Tart will be available at The Lobby and The Verandah Café and is priced at HK$ 68* per piece; a donation of HK$ 40 per piece will be made to The Registry. The tart will also be sold at The Peninsula Boutique with net proceeds donated to the Hong Kong Breast Cancer Foundation.

In addition, The Peninsula Spa will be offering a signature “Pretty in Pink” Peninsula Ceremony, a two-hour spa journey that begins with welcome tea and Peninsula in Pink macarons, followed by a 25-minute Oriental Scalp Massage with Pink Hair and Scalp Mud and a soothing 90-minute Aromatherapy Body Massage, rounded off by a five-minute Damascus Rose Oxygen Inhalation therapy to clear and revive the senses. Each guest will also receive a complimentary half-bottle of Peninsula in Pink Champagne. The “Pretty in Pink” Ceremony is priced at HK$ 4,400* for two people and 20% of the proceeds donated to The Registry.

To raise awareness about breast cancer amongst the hotel’s 900 staff members and their families, The Peninsula Hong Kong has created “Think Pink”, a series of fundraisers that will be held on Fridays throughout October at the staff restaurant, Chui Dim. The Peninsula Hong Kong staff will also show their support by wearing a specially commissioned pink ribbon pin, and are also undertaking charitable activities outside of the hotel, including “The Race with Pink Heels” event that takes place every November.