THE ACADEMY LAUNCHES “ACES” AS GLOBAL DIGITAL PRODUCTION AND ARCHIVING STANDARD

Color management and image interchange system targets production, mastering and long-term archiving of motion pictures. ACES Logo Program encourages industry-wide adoption.

The Academy of Motion Picture Arts and Sciences announces the launch of the Academy Color Encoding System (ACES), a free, open, device-independent color management and image interchange system that offers a critically needed global industry standard for motion picture and television production.

From image capture through editing, VFX, mastering, public presentation, archiving and future remastering, ACES enables a consistent color experience that preserves the filmmaker’s creative vision.  It addresses and solves a number of significant production, post-production and archiving problems that have arisen with the increasing variety of digital cameras and formats in use, along with the surge in the number of productions that rely on worldwide collaboration using shared digital image files.

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ACES Logo. Image courtesy of the Academy

 

A decade ago, the Academy recognized the need for a new set of infrastructure standards as the industry moved from film to digital,” said Richard Edlund, Academy governor and founding member of the Academy’s Science and Technology Council.  “We made a deep commitment to the effort – coordinating hundreds of top industry scientists, engineers and filmmakers on years of research, testing and field trials – so we’re both proud and excited to launch ACES 1.0 as the first production-ready release of the system.”

The Academy is simultaneously launching the ACES Logo Program to encourage consistent, high-quality implementations of ACES concepts and technical specifications throughout the industry.  Initially focused on production and post-production equipment such as cameras, color correctors, displays and visual effects and animation software, the Logo Program is the first step toward enabling facilities and productions to take full advantage of ACES benefits.  There are 22 leading companies already in the Logo Program: ARRI, Assimilate, Autodesk, Canon U.S.A., Codex, Colorfront, Deluxe Media Creative Services, Digital Vision, Dolby Laboratories, FilmLight, FotoKem, The Foundry, FUJIFILM North America, Light Illusion, MTI Film, Panasonic, Pomfort, Quantel, RED Digital Cinema, SGO, Shotgun Digital and Sony Electronics.

ACES has been used on scores of film and television productions to date, including such features as “Chappie,” “The Lego Movie,” “Big Eyes,” “Elysium,” “Oblivion” and “Chasing Mavericks.”

As part of the ACES launch, the Academy will be exhibiting at the 2015 NAB (National Association of Broadcasters) Show, April 13–16 at the Las Vegas Convention Center, in booth C9132.  The Academy also will make two ACES presentations: the first as part of the Technology Summit on Cinema, and the second in conjunction with NAB’s Creative Master Series Science and Technology Council Managing Director Andy Maltz will make the Summit presentation “The Academy Color Encoding System (ACES): A Digital Production Infrastructure Standard,” covering the science, engineering and practical application of ACES, on Saturday, April 11, at 4:15 p.m.  The panel session “Coming to You Live: ACES 1.0,” with top industry professionals discussing how ACES helped them successfully manage complex cinematography, visual effects and color correction issues on a variety of motion picture and television projects, will take place on Tuesday, April 14, at 3 p.m. For more information about ACES or the ACES Logo Program, visit Oscars.org/ACES.

Kenneth Cole Taps ABC’s Dancing With The Stars Contestant Noah Galloway For MANKIND Ultimate Campaign

Galloway Stars in Ad Campaign for the Brand’s Newest Fragrance

For the first time, Kenneth Cole and fragrance manufacturer and distributor Parlux LTD., will feature a real guy in a Kenneth Cole fragrance advertising campaign. The campaign for MANKIND Ultimate by Kenneth Cole, the brand’s newest limited edition fragrance, stars Noah Galloway, an Iraq war veteran, double amputee, personal trainer and motivational speaker.

Kenneth Cole Taps ABC's Dancing With The Stars Contestant Noah Galloway For MANKIND Ultimate Campaign (PRNewsFoto/Parlux LTD.)

Kenneth Cole Taps ABC’s Dancing With The Stars Contestant Noah Galloway For MANKIND Ultimate by Kenneth Cole Campaign (PRNewsFoto/Parlux LTD.)

In the campaign, shot by Robbie Fimmano, Galloway is depicted as the ultimate man through an impactful portrait and a collage representing Noah’s life and routine, highlighting how he got to where he is today. The campaign will debut in the May issue of Men’s Health and the MANKIND fragrance collection will once again sponsor the Ultimate Men’s Health Guy Search this year.

Cole was introduced to Galloway through the brand’s partnership with the Ultimate Men’s Health Guy Search in 2014 and was deeply inspired by his story.  Galloway went on to win the contest and as a result, was also featured on the cover of the November 2014 issue of the magazine.

According to Cole, “Noah is a true representation of the modern man. He is a remarkable guy with an inspiring story.  I believe people will be drawn to and inspired by him, in the same way we were.

MANKIND Ultimate by Kenneth Cole is the newest addition to the MANKIND fragrance collection.  The fragrance opens with citrus accord mixed with cucumber and a splash of watery effervescence on the top. Middle notes include cashmere woods and vetiver root wrapped in an aromatic floral. The bottom notes hold the strength and foundation of the fragrance using sandalwood, oak moss, tonka crystals and a trail of addictive musk to captivate the senses. MANKIND Ultimate by Kenneth Cole will be available at major department stores nationwide for $72 (3.4 fl. oz) through October 2015, or while supplies last.