Red Bull® Introduces Three New Editions Flavors, Including Zero Calorie, Zero Sugar Options

Red Bull(®) North America announces the expansion of the successful Red Bull Editions product line just in time to give consumers across the nation the wings to successfully push through daylight saving time. The new Editions, which include Red Bull Orange Edition, Red Bull Cherry Edition and Red Bull Yellow Edition, deliver the Wings of Red Bull with the taste of orange, wild cherry and tropical fruits – providing a delicious flavor option for every palate. The Red Bull Orange and Cherry Editions are ripe with flavor and offer zero calories and zero sugar. The expansion demonstrates Red Bull’s commitment to offering consumers more choice whether new to the energy drink category, or currently enjoying Red Bull while working, studying, traveling, playing or juggling the daily demands of life. Red Bull Vitalizes Body and Mind.

After performing exceptionally well as a limited edition in July and August of 2014, the Red Bull Summer Edition is now permanently joining the Red Bull Editions line as the Red Bull Yellow Edition. Orange and wild cherry are among the highest-ranked flavors in U.S. flavor appeal studies and will both provide consumers with great-tasting zero calorie, zero sugar Red Bull options. These new Editions meet the growing consumer demand for zero-calorie flavored energy drink options – which, according to Nielsen data, accounts for 59 percent of overall energy category growth.

Spring Forward with Wings - three new Red Bull Editions flavors now available - including zero calorie, zero sugar options.  Today, Red Bull North America launches an expansion of the successful Red Bull Editions Product line with Red Bull Orange, Cherry and Yellow Editions, offering the Wings of Red Bull with the taste of orange, wild cherry and tropical fruits. The Red Bull Orange and Cherry Editions are ripe with flavor and offer zero calories, zero sugar. (PRNewsFoto/Red Bull North America)

Spring Forward with Wings – three new Red Bull Editions flavors now available – including zero calorie, zero sugar options. Today, Red Bull North America launches an expansion of the successful Red Bull Editions Product line with Red Bull Orange, Cherry and Yellow Editions, offering the Wings of Red Bull with the taste of orange, wild cherry and tropical fruits. The Red Bull Orange and Cherry Editions are ripe with flavor and offer zero calories, zero sugar. (PRNewsFoto/Red Bull North America)

The Red Bull Editions line of Red Bull Red (cranberry), Blue (blueberry), Yellow, Orange and Cherry are sold in single serve 12 fl. oz. (355 mL) cans, line priced with Red Bull Energy Drink, Red Bull Sugarfree and Red Bull Total Zero. Additionally, 8.4 fl. oz. (250 mL) 4-Packs of Red Bull Red, Blue, Yellow and Orange are available.

The caffeine concentration is consistent across the entire portfolio of Red Bull Energy Drink products: 80 mg of caffeine in an 8.4 fl. oz. (250 mL) can and 114 mg in a 12 fl. oz. (355 mL) can – about the same as a similarly sized home-brewed coffee. Red Bull is available in more than 166 countries around the world. Last year, more than 5.5 billion cans were consumed across the globe, with 2 billion of those consumed in the U.S.


Tribeca Film Festival at Spring Studios to be new destination for festivalgoers at 14th Annual TFF, April 15-26. AT&T’s “Film for All” Friday to return with Free Festival Screenings on April 24

The 2015 Tribeca Film Festival (TFF), presented by AT&T, yesterday announced the World Narrative and Documentary Competition film selections, along with the films selected for the Viewpoints section, which recognizes fresh voices in international and American independent cinema. Fifty-one of the 97 feature-length titles were named as part of the film program of the Festival’s 14th edition.


Image courtesy of the Tribeca Film Festival


The Tribeca Film Festival helps filmmakers reach the broadest possible audience, enabling the international film community and general public to experience the power of cinema and promote New York City as a major filmmaking center. It is well known for being a diverse international film festival that supports emerging and established directors. Founded by Robert De Niro, Jane Rosenthal, and Craig Hatkoff in 2001, following the attacks on the World Trade Center, to spur the economic and cultural revitalization of the lower Manhattan district through an annual celebration of film, music, and culture, the Festival brings the industry and community together around storytelling. The Tribeca Film Festival has screened more than 1,600 films from more than 80 countries since its first edition in 2002. Since inception, it has attracted an international audience of more than 4.9 million attendees, and has generated an estimated $900 million in economic activity for New York City.

The Festival (#TFF2015, #TribecaTogether) also announced that AT&T will once again invite audiences to Festival screenings for free on Friday April 24 as part of AT&T’s “Film for All” Friday. TFF will take place from April 15 to 26 at locations throughout downtown Manhattan and will open with the documentary Live From New York!, an exploration of 40 years of American politics, tragedy, and popular culture through the comedic lens of “Saturday Night Live.”

As previously announced, the Festival will be anchored in TriBeCa with a new creative hub and gathering place at Spring Studios, which will provide a home for the Festival community to celebrate storytellers, artists and their work, and allow TFF attendees to interact and collaborate. Spring Studios will host many of the Festival’s special events, conversations, innovation events, Awards Night, and tff_min_300numerous Festival parties. The filmmaker, industry, and press lounges will be based at this creative hub in close proximity to the new press and industry screening venue, Regal Battery Park Stadium 11. Spring Passes are available for purchase and provide entry to Spring Studios, both throughout the Festival or for a given day.

The 2015 film selection includes feature films from 31 countries, including 64 World Premieres, three International Premieres, 13 North American Premieres, five U.S. Premieres, 11 New York Premieres and one restoration. A total of 119 directors will present feature works at the Festival, with 40 of these filmmakers making their feature directorial debuts. The 2015 film slate was chosen from a total of 6223 submissions.

Thirty of the Festival’s feature film directors are women –the highest percentage in the Festival’s history. Nine of these directors (as well as two screenwriters) are eligible to receive the third annual Nora Ephron Award, which recognizes a woman who embodies the spirit and vision of the legendary filmmaker and writer.

We were inspired by, and really admire the ambition and risk-taking of the filmmakers who are striving to capture the emotions and complexities of everyday life in this year’s submissions,” said Frederic Boyer, Artistic Director Tribeca Film Festival.

The films in competition and viewpoints come from all over the world and showcase a wide range of styles, yet have remarkable universality. They exhibit a sophistication in storytelling and a pursuit of truth that we believe will resonate with audiences,” added Festival Director, Genna Terranova.

This year, 12 narrative and 12 documentary features making their North American, International, or World Premieres will compete for cash prizes totaling $225,000, as well as artwork from the Artists Awards program, featuring donated work from contemporary artists.

The films selected for the World Narrative Competition, World Documentary Competition, and Viewpoints are:

World Narrative Feature Competition
This year’s showcase highlights a particularly diverse representation of international cinema, from Iceland and Costa Rica to South Africa and Albania. These are stories with a strong sense of location, whether it’s two brothers surviving the Civil War in rural Kentucky (Men Go To Battle), a spate of mysterious suicides in a Welsh industrial town (Bridgend), or an underworld thriller set in Greece with strong overtones of the financialcrisis (Wednesday 04:45). Yet despite their specificity of locale, an underlying commonality runs through the films making them accessible to diverse cultures and audiences: lone-wolf characters reach out for connection in The Survivalist, Franny and Virgin Mountain. In other films, families grapple with crises: a mother strives to protect her wayward son inDixieland; an estranged father and son collide in The Adderall Diaries; and a couple heals together after tragedy in Meadowland. Titles in this curated selection of 12 international stories and voices compete for the Founders Award for Best Narrative Feature, Best New Narrative Director, Best Actor and Actress, Best Screenplay, Best Editing in a Narrative, and Best Cinematography.

Stephen Elliott (James Franco) and Neil Elliott (Ed Harris) Anna Kooris

Stephen Elliott (James Franco) and Neil Elliott (Ed Harris) Anna Kooris

The Adderall Diaries, directed and written by Pamela Romanowsky. (USA) – World Premiere. Elliott (James Franco, left), a once-successful novelist inflicted with writer’s block and an Adderall addiction strives to escape his problems by delving into the world of a high-profile murder case. Amber Heard, Ed Harris, and Cynthia Nixon co-star in this adaptation of Elliott’s best-selling memoir. Continue reading

Let Your Style Blossom with the New Spring Collection from PANDORA Jewelry

The season blooms with PANDORA Jewelry as the affordable luxury brand celebrates new beginnings and the magic of nature with this year’s spring collection. Mirroring the latest trends seen on the runways, the new collection incorporates the purity of spring with delicate designs and white floras. You can also capture the spirit of the season with the symbol of new beginnings: the butterfly. Abstract butterflies set in glittering cubic zirconia come in a statement ring and pendant necklace. Tiny, delicate butterfly studs in sterling silver or 14K gold add a touch of simple elegance to any occasion.

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This collection introduces a series of new rings in modern, graphic, geometric patterns seen on this season’s catwalks. Sterling silver and 14K gold bands come in a variety of styles, vintage-inspired settings and brilliant cut stones. All the rings are stackable to create a one-of-a-kind look. Wear one for a simplistic shimmer, or stack three or four to create an original statement piece.

Floral pieces in white enamel and dazzling stones embody the blossoming flowers of the new season. The white floral bouquet ring is the perfect addition to any springtime look, creating a statement piece that aligns with the beauty of nature. Dazzling daisies set in sterling silver and cubic zirconia in bands, earrings, a dangle charm and statement rings display the timeless elegance of the dainty flower. Wear the daisies as a delightful bouquet or alone for a hint of shimmering beauty.

This new collection brings to life everything we love about the new season, from the soft spring colors to the fragile beauty of butterflies and blooms,” said Charisse Ford, Chief Marketing Officer, PANDORA Americas. “The modern, contemporary collection has something for every woman, ranging from on-trend statement pieces to subtle hints of spring beauty.”

Add to or start your jewelry collection this March with PANDORA’s bracelet promotion March 19 through March 22. Spend $100 and get a sterling silver Pandora Clasp, Heart Clasp, Bangle, ESSENCE or PANDORA Rose(TM) Bracelet. Spend $500 and receive a two-toned Pandora Clasp Bracelet, two-toned Bangle Bracelet or two-toned ESSENCE Bracelet. The spring collection is available in stores on March 12, 2015. To locate an authorized retailer or view the entire collection, visit