2014 North American International Auto Show Reveals Evolution and Revolution of Utility, Luxury and Performance

KBB.com’s Jack Nerad Shares Cars and Concepts from Honda, Hyundai and Toyota

2015 Honda Fit introduction at the 2014 North American International Auto Show in Detroit on January 13, 2014.

2015 Honda Fit introduction at the 2014 North American International Auto Show in Detroit on January 13, 2014.

2015 HONDA FIT

  • More powerful, refined and fuel-efficient Fit set to launch this spring
  • All-new U.S. model showcases dynamic styling and upgraded interior packed with class-leading features and technology
  • Earth Dreams™ Technology engine and transmissions deliver heightened fun-to-drive performance and class-leading fuel efficiency
Honda unveiled the all-new 2015 Fit at the North American International Auto Show. Set to go on sale in the U.S. this spring, the new Fit is completely redesigned from the ground up to deliver an unparalleled combination of style, interior space, fun-to-drive performance and fuel efficiency plus leading-edge safety and vehicle connectivity.

The Honda Fit is a small car with big aspirations. Faster, more fuel-efficient and more fun, it’s a subcompact with larger-than-life-capabilities,” said John Mendel, executive vice president of automobile sales for American Honda Motor Co., Inc. “It’s simply the best Fit to date and, we believe, a new benchmark in the small-car category.”

Named a Car and Driver ’10-Best’ vehicle every model year since its introduction to the U.S. market for 2007, the Fit remains one of the best-selling Honda vehicles globally, with cumulative worldwide sales of 4.87 million units1. The Fit is manufactured at ten locations around the world and sold in 123 countries. The new U.S.-market Fit will be produced for the first time in North America at an all-new plant in in Celaya, Mexico

TOYOTA FT-1 Concept

Toyota FT-1 Concept

Toyota FT-1 Concept

  • Company answers Akio Toyoda’s call for design revolution, more heart-pounding design
  • Stunning design draws on Toyota’s rich sports car history
  • Calty Design Research celebrates 40th anniversary with ultimate design concept

Toyota virtually blew the doors off the North American International Auto Show with the reveal of the stunning FT-1 sports car concept. First devised by Calty Design Research in the Sony PlayStation Gran Turismo game environment, FT-1 leapt from the screen to the stage in a race-inspired press conference at COBO Hall.

The name says it all. FT-1 stands for “Future Toyota,” and the number “1” represents the ultimate. According to its designers at Calty Design Research, the FT-1 Concept is the ultimate expression of a Toyota coupe design, building upon Toyota’s rich sports coupe heritage dating back to the 2000GT, Celica, Supra, MR2 and most recently Scion FR-S. The project started nearly two years ago and represents a labor of love by a passionate, dedicated and gifted Calty design team. “

2015 Hyundai Genesis

2015 Hyundai Genesis

2015 HYUNDAI GENESIS
Hyundai introduced its all-new 2015 Genesis at the North American International Auto Show in Detroit, marking the highly-anticipated launch of its second-generation premium sedan. The groundbreaking original Genesis model won the prestigious North American Car of the Year accolade at its introduction in 2009.

The 2015 Genesis represents a bold step forward for Hyundai, continuing to build upon its successful strategy of marketing its premium models under the Hyundai brand umbrella, rather than a costly separate luxury brand sales channel. The new Genesis is incredibly well-equipped in every configuration, offering even more content than the first-generation Genesis, with a compelling starting price below $40,000. This additional content includes a generous suite of standard safety features, unsurpassed in its class. For the first time in a Hyundai sedan, a sophisticated AWD system will be offered, known as HTRAC®, significantly broadening Genesis appeal in Snowbelt regions throughout the U.S. The new Genesis will be built at Hyundai’s Ulsan, Korea plant, with U.S. sales beginning in the spring.

THE YEAR OF THE HORSE RIDES INTO LAS VEGAS WITH WORLD-CLASS FESTIVITIES

Unrivaled Cultural Celebrations among Highlights for Ushering in the Chinese New Year

Las Vegas will celebrate Chinese New Year, Jan. 31 – Feb. 16 with a dazzling collection of symbolic décor, traditional Chinese cuisine and activities to commemorate the Year of the Horse.  This year’s Chinese zodiac sign is significant because it is believed to bring fortune and good luck. The Year of the Horse is also an excellent year for travel, making Las Vegas the ideal destination to celebrate.

Chinese-New-Year-2014-Horse-Year (1)

The spirit of the horse is recognized to be the Chinese people’s ethos – making unremitting efforts to improve themselves. It is energetic, bright, warm-hearted, intelligent and able. Ancient people liked to designate an able person as ‘Qianli Ma’, a horse that covers a thousand li a day (one li equals 500 meters).

Strengths
People born in the year of the horse have ingenious communicating techniques and in their community they always want to be in the limelight. They are clever, kind to others, and like to join in a venture career. Although they sometimes talk too much, they are cheerful, perceptive, talented, earthy but stubborn. They like entertainment and large crowds. They are popular among friends, active at work and refuse to be reconciled to failure, although their endeavor cannot last indefinitely.

Weaknesses
They cannot bear too much constraint. However their interest may be only superficial and lacking real substance. They are usually impatient and hot blooded about everything other than their daily work. They are independent and rarely listen to advice. Failure may result in pessimism. They usually have strong endurance but with bad temper. Flamboyant by nature, they are wasteful since they are not good with matters of finance due to a lack of budgetary efficiency. Some of those who are born in the horse like to move in glamorous circles while pursuing high profile careers. They tend to interfere in many things and frequently fail to finish projects of their own.

Festive Décor & Entertainment 

Starting Jan. 11, the Conservatory & Botanical Gardens at Bellagio will display a new exhibit with a fabricated three-tier mountain featuring eight massive stallions – as the number eight represents good luck. The East Garden will feature a prosperous money tree with oversized gold coins hanging from branches. Live performances of traditional folk and pop music with authentic Chinese instruments including the erhu (二胡), ruan (), and pipa (琵琶) will take place in the serene South Garden from 5 p.m. to 6 p.m. daily. The conservatory design will be guided by Feng Shui with the exhibit on display till March 1.

Wynn Las Vegas unveiled three, 800-pound Tang Dynasty horse sculptures on Jan. 9. The 9-foot-tall, 10-foot-long horses were created by master sculptor Sillipachai “Mod” Toonrud of FORTE Specialty Contractors in Las Vegas, and will be painted red and gilded in gold leaf. The sculptures will be on display through Feb. 14.

“PANDA!” takes the stage at The Palazzo Las Vegas, Jan. 7 to Feb. 28 for a limited engagement. Audience members will go on an epic journey as the show follows the heroic quest of LongLong, a warm and caring panda, on an adventurous mission to rescue his beloved Peacock Princess who was kidnapped on their wedding day.

Singer Hacken Lee will perform live at The Colosseum at Caesars Palace, Feb. 7-8. The show starts at 8 p.m., and will feature hit songs from his last decade of music.

Downtown Festivities 

This year, The Smith Center for the Performing Arts offers two special shows that will highlight the spirit of Chinese New Year. On Feb. 16 at 7:30 p.m. “TAO: Phoenix Rising” takes the stage with a night of Taiko drumming and innovative choreography. Then Shen Yun  performs from Feb. 21-23. This show brings to life 5,000 years of Chinese civilization through classical Chinese dance and music in an exhilarating performance you will never forget.

The Fremont Street Experience will host “Chinese New Year In the Desert” Feb. 7-9. Kicking off the weekend of celebration is the opening ceremony on Friday, Feb. 7 at 6:30 p.m., followed by a concert series with special guests Victoria Wei Zhong and Henry Chuc. Other notable events include the Lotus Flowering/Thai Folk Dance, Muay Thai Exhibition and a special concert series on Saturday, Feb. 8. The Chinese New Year parade takes place on Sunday, Feb. 9 at 11 a.m. and starts at 4th Street, from Gass Ave. to Ogden. The festivities continue on Fremont Street Experience with performances by the Tendo Baikoki Cultural Dance Group, Las Vegas Hawaiian Civic Club Choral Group and a dazzling concert featuring Gloria Papin. Fremont Street Experience will host nightly lion dances performed by Lohan School of Shaolin taking place on the 3rd Streed Stage.

Lion & Dragon Dances 

Traditional Dragon and Lion Dances will take place throughout the destination to celebrate the Year of the Horse. Performances will include:

  • Jan. 31 – 3 p.m. at The Venetian Las Vegas: A traditional Dragon dance and eye painting ceremony with firecrackers and festive decorations to celebrate the Chinese New Year
  • Jan. 31 – 6 p.m. at MGM Grand: Lion-dancing pioneers Yau Kung Moon will perform a traditional Chinese lion dance that starts at the main lobby and carries through the casino
  • Feb. 1 – 4 p.m. at Bellagio: A lion and dragon will prance their way through Bellagio’s Porte Cochère welcoming guest.
  • Feb. 1 – 6 p.m. at Wynn Las Vegas: Guests can experience the traditional dragon dance, which will start at South Valet at Wynn. The parade will wind through the Wynn Casino before making its way to Encore. The procession will feature a 90-foot-long-dragon, eight lions, firecrackers and special acrobatic performance
  • Feb. 1 – 5 p.m. at Flamingo Las Vegas: Traditional lion dance through the casino floor.
  • Feb. 1 – 6 p.m. at The Quad Resort & Casino: Traditional lion dance through the casino floor.
  • Feb. 1 – 7 p.m. at Harrah’s Las Vegas: Traditional lion dance through the casino floor.
  • Feb. 3 – 6 p.m. at ARIA: Traditional lion dance that will start at the main porte cochère and head through the casino.
  • Feb. 5 – 7:30 p.m. & 10 p.m. at Gold Coast: Traditional dragon dance through the casino floor. Guests will also enjoy trees filled with candy and tangerines.
  • Feb. 8 – 12 p.m. at Planet Hollywood Resort & Casino: Traditional lion dance through the casino floor.
  • Feb. 8 – 1 p.m. at Paris Las Vegas: Traditional lion dance through the casino floor.
  • Feb. 8 – 2 p.m. at Bally’s Las Vegas: Traditional lion dance through the casino floor.
  • Feb. 8 – 5 p.m. at Caesars Palace: Traditional lion dance through the casino floor.
  • Feb. 12 – 7 p.m. at Rio All-Suite Hotel & Casino: Traditional lion dance through the casino floor.

Decadent Menus

This year’s impressive array of exquisite décor and lively entertainment will be joined by a number of restaurants on and off Strip that are preparing special menus and dishes for the holiday celebration. Some of this year’s festive Asian menus include Dragon Noodle Co. & Sushi Bar at Monte Carlo, which will feature a lucky $29.00 dinner with three dishes.  The meal includes gong hei fat choy 恭喜發財 (braised dried oyster and black moss with oyster sauce), ha ha smile 呵呵笑 (manila clam with black bean sauce), and Budda delight 羅漢齋 (Chinese Napa, bean thread, black fungus, black moss, snow peas and Chinese mushroom).

Rice & Company at Luxor Hotel and Casino will tempt your taste buds with a four-course meal that features signature selections, including the wicked roll, egg drop soup, kung pao chicken, beef and broccoli, and garlic shrimp with vegetables. The meal ends with the dessert duo of  exotic fruits and berries with chocolate passion.

Guests looking for authentic Asian fare may visit Wynn Las Vegas’ Wing Lei, for a dim sum lunch buffet from Jan. 30 to Feb. 9. The newly remodeled restaurant will allow guests to indulge in dozens of small delicacies, daily from 11 a.m. to 3 p.m.

Tea lovers will be excited to hear that Mandarin Oriental Las Vegas is celebrating Chinese New Year in their stunning Tea Lounge. Chinese New Year-inspired pastries, handmade fortune cookies and the traditional Chinese coin in an authentic red envelope will be the highlights of the traditional tea ceremony. Afternoon tea service will be served by staff trained in the art of the traditional Chinese Tea Ceremony and are delighted to share the history of Chinese New Year with guests. Specialty menus are also available at MOzen Bistro and Mandarin Bar.

Delectable Chinese New Year menus will also be available at FIN at The Mirage, The Grand Wok and Sushi Bar and Pearl at MGM Grand.

A special Lunar New Year menu is also being planned at Ming’s inside Harrah’s Las Vegas Hotel & Casino, Nobu at Nobu Hotel inside Caesars Palace along with Beijing Noodle No. 9 and Express Court at Caesars Palace.

Poppy Den Asian Bistro by Chef Angelo Sosa at Tivoli Village will offer a specialty five-course prix-fix meal on Jan. 31. Guests will enjoy a sugar snap pea and water chestnut salad, steamed fish made with black mushroom and ginger, soy braised pork belly with bok choy, peking duck served with scallion pancakes, pickles and hoisin.

Concerned about how to get around town? The Las Vegas Monorail will be offering a $24 3-day pass discount, allowing you to celebrate Chinese New Year and navigate the destination with ease. Just use the promo code: “CNY14” at their station kiosks or at their website at http://www.lvmonorail.com/.

2014 Valentine’s Day: Las Vegas Ignites Passion with Destination-Wide Valentine’s Day Specials

Cupid’s Arrow Helps Fuel Romance And Transforms Las Vegas Into Retreat For Sweethearts And Lovers

Welcome to Las Vegas sign on the Las Vegas Strip. 11/13/09

Image courtesy of Las Vegas News Bureau

Las Vegas is the place to love and be loved this February. The destination’s romantic world-class restaurants, blissful spas, unique exhibits and picturesque wedding chapels will set the mood for the perfect lovers’ rendezvous. As love fills the air this Valentine’s Day, Las Vegas has all of the answers to help you and your beloved soar to cloud nine.

LOVE MAKES THE WORLD GO ‘ROUND
With love floating in the air during February, Titanic: The Artifact Exhibition at Luxor Hotel and Casinoinvites guests to share the most romantic day of the year with passengers of the RMS Titanic. Guests can relive stories of marriages that ended before they could develop and unconditional love that never dies with true accounts from people aboard the legendary Ship of Dreams.

Unique experiences await couples at Siegfried & Roy’s Secret Garden and Dolphin Habitat inside The Mirage Hotel and Casino. The Dolphin Habitat will offer a special Valentine’s Day package, Feb. 14-16, which includes interaction with bottlenose dolphins.

Rekindle the passion at The Eiffel Tower Experience at Paris Las Vegas Hotel. The replica Eiffel Tower creates the perfect romantic atmosphere and is an exact reproduction rendered at half scale of one ofEurope’s most famous landmarks.

YOU COMPLETE ME
Couples looking to seal their vows can do so in the wedding capital of the world. Wynn Las Vegascommemorates Valentine’s Day with its Eternally Yours Valentine’s Day Wedding Ceremony Package for$1,390. The package includes everything from a professional photo session to a Champagne toast to commemorate the special day.

Those looking to get married in an elegant setting reminiscent of Paris in the 1930s can visit Joel Robuchon Restaurant at MGM Grand Hotel & Casino. Surrounded by a lavish venue designed by award-winning Pierre-Yves Rochon and delectable cuisine created by Chef of the Century Joel Robuchon, couples can experience a once-in-a-lifetime all-inclusive moment for $5,895.

Visitors can also tie the knot at Caesars Palace Las Vegas Hotel & Casino. In honor of Valentine’s Day, Caesars Palace is offering special perks to couples who book a Roman Wedding Package. Couples who book are eligible to receive a $50 food and beverage credit and 15 percent off of additional nights stayed at the hotel.

Lovers can say “I do” at Bellagio. Bellagio’s Valentine’s Day Package includes everything from wedding photography and videography to gourmet truffles and rose petals for $5,000.

PAMPER YOUR LOVE
Couples looking to be primped and polished for date night can spend the day at the Grand Spa insideMGM Grand Hotel & Casino. The spa offers sweet Valentine’s Day treatments and specials throughFeb. 28. Guests can indulge in couples “Whoopie Pie” manicures and pedicures, white chocolate raspberry facials, sweet body sugar scrubs and more.

Visitors can also feel the love at Spa Bellagio. In honor of the romantic holiday, Spa Bellagio offers specialty treatments throughout February. Spa-goers can experience a daring Massage á Trois, chocolate and coconut body treatment, Valentine Keratin Express blowout treatment, and sugar and spice manicure and/or pedicure.

Lovebirds can take flight at JW Marriott Las Vegas Resort & Spa with the Valentine’s Day Spa Couple’s Package. The hotel package features a deluxe guestroom, red rose turndown, Champagne and chocolate-covered strawberries. Valentines will continue the romantic celebration with a breakfast buffet for two at Ceres Restaurant and one 50-minute Couple’s Sampler Massage at Spa Aquae.

YOU HAD ME AT HELLO
Looking to tickle the taste buds? TENDER Steak & Seafood at Luxor Hotel and Casino has crafted a tantalizing four-course menu for two that is sure to captivate the senses of any food aficionado. Visitors hoping for something naughty can venture over to Rice & Company also inside the Luxor Hotel and Casino. The “Naughty and Spice Roll” is sure to heat things up, and comes with a special Wakatake Onikoroshi sake pairing.

Stop by the Monte Carlo Resort and Casino for the ultimate date night. Blue Man Group offers dinner and show packages for starry-eyed lovers. The packages include tickets to Blue Man Group’s exhilarating show, dinner at one of the property’s delectable restaurants and cocktails at Ignite Lounge. The lounge will be offering two exclusive cocktails on Valentine’s Day. The “Raspberry Kiss” and “Elderflower Piscine Fizz” are the perfect potions to any romantic evening.

Couples interested in relaxing and spending an evening in the comfort of their own room can find the perfect match at NOBU Hotel at Caesars Palace. Guests can reserve a special Valentine’s Day rate for$275 and indulge in Nobu’s exclusive in-room dining for two. The high roller bento box ($220) includes salmon shichimi, Wagyu with truffles, foie gras and spinach dry miso with king crab. Secret off-menu items such as Toro Carpaccio are also available.

End the evening with a slice of delectable tofu cheesecake to share. More exclusive libations can be found at TREVI Italian Restaurant inside The Forum Shops at Caesars Palace. The “Love Potion Number 9” cocktail will be served on Feb. 14 for only $9.

Couples can also check out LAVO Italian Restaurant at The Palazzo Las Vegas for a unique four-course meal that includes special heart shaped lobster ravioli. Special romance-themed menus will also set the mood at Tao Asian Bistro inside The Venetian, Fu at Hard Rock Hotel & Casino, Hofbrauhaus Las Vegas and Pampas Churrascaria Brazilian Grille.

Lovers looking to satisfy a sweet tooth can call “Just a Bite of Cheesecake” for its special Valentine’s Daypromotion. The package contains an assortment of cakes and cheesecakes with red velvet, chocolate, chocolate mousse and more. The treats are delivered in a unique rose display for $25. Deliveries are free of charge and “Just a Bite Cheesecake” is happy to deliver to guests staying on the Las Vegas Strip. Orders can be placed by calling, 702.683.1171.

To learn more about Valentine’s Day in Las Vegas, or to purchase the perfect gift symbolizing love and affection rather than a stale box of chocolates, book an unforgettable trip by visiting www.LasVegas.com

Anheuser-Busch Announces Super Bowl XLVIII Ad Lineup

Bud Light Debuts New Creative Campaign; Budweiser Clydesdales in the Game

Anheuser-Busch announced it will debut five new ads during the Super Bowl XLVIII broadcast on FOX on Sunday, Feb. 2. Iconic brands, Bud Light and Budweiser will represent Anheuser-Busch in 3.5 minutes of creative.

Anheuser-Busch will feature 3.5 minutes of advertising for iconic beer brands Bud Light and Budweiser during Super Bowl XLVIIII, including a spot from Budweiser titled "Puppy Love" that continues the story of 2013's celebrated "Brotherhood" spot with the introduction of a new, young star -- a 10-week-old puppy that forges a bond with the Budweiser Clydesdales. (PRNewsFoto/Anheuser-Busch)

Anheuser-Busch will feature 3.5 minutes of advertising for iconic beer brands Bud Light and Budweiser during Super Bowl XLVIIII, including a spot from Budweiser titled “Puppy Love” that continues the story of 2013’s celebrated “Brotherhood” spot with the introduction of a new, young star — a 10-week-old puppy that forges a bond with the Budweiser Clydesdales. (PRNewsFoto/Anheuser-Busch)

The Super Bowl is the biggest moment in sports and advertising,” said Paul Chibe, vice president, U.S. marketing. “With the largest television audience of the year, it’s an unprecedented opportunity and we make the most of it. We have a game plan in place this year to deliver creative that celebrates Bud Light and Budweiser while reaching loyal beer drinkers and new generations.”

Super Bowl XLVIII marks the launch of Bud Light’s new creative campaign, “The Perfect Beer for Whatever Happens.” The campaign kicks off with two corresponding “Epic Night” units— totaling 90 seconds and telling one cohesive story across two ad blocks—featuring top celebrity surprises when they are least expected. The Bud Light “Epic Night” spots were created by BBDO.

“‘The Perfect Beer for Whatever Happens’ will be the most robust and digitally integrated campaign in Bud Light history,” said Rob McCarthy, vice president, Bud Light. AKQA is the lead agency for Bud Light digital.

Bud-Light-So-Cool-Image

The official beer sponsor of the NFL will also use advertising’s biggest stage to debut the new Bud Light reclosable aluminum bottle with a 30-second spot title “So Cool.” Holding the coveted 1A position in the game, “So Cool” will feature the world debut of a new song from a well-known artist. The spot was created by Cannonball.

Budweiser will be in the game with a 60-second and a 30-second spot—both featuring the world-famous Budweiser Clydesdales. Budweiser will continue its long-standing support of the U.S. military and celebrate returning troops with “Hero’s Welcome.”

The Budweiser Clydesdales are an icon of the brand and have become an icon of the Super Bowl as well,” said Brian Perkins, vice president, Budweiser. “These majestic horses represent the values of the brand and universal values of trust, quality and nobility that appeal to audiences of all ages.

The beloved Budweiser Clydesdales will also be featured prominently in “Puppy Love,” which continues the story of 2013’s celebrated “Brotherhood” spot and focuses on the connections animals share with one another at Warm Springs Ranch, Budweiser’s Clydesdale breeding ranch. The ad features Don Jeanes reprising his role as Budweiser Clydesdale trainer and introduces a new, young star – a 10-week old puppy that forges a bond with the Clydesdales and, through tenacity, ultimately earns a place on the team. The creative agency for these spots is Anomaly, with AKQA as the lead agency for Budweiser digital.

Adriana Lima, Alessandra Ambrosio, Brooklyn Decker and Bar Refaeli Host The 11th Annual “Leather & Laces” Two-Night Party At Super Bowl XLVIII

Supermodels and actresses Adriana Lima, Alessandra Ambrosio, Brooklyn Decker and Bar Refaeli will host the 11th annual “Leather & Laces” party presented by Axxis Sports & Entertainment during Super Bowl XLVIII in New York on Friday, January 31 st and Saturday, February 1 st, 2014. The star-studded two-night event will be hosted by Brooklyn Decker and Bar Refaeli on Friday night, and Adriana Lima and Alessandra Ambrosio on Saturday night with live Cirque performances and celebrity DJs throughout the affair. Since its inception in Houston in 2004, the “Leather & Laces” party has quickly become the most sought-after event of the Super Bowl weekend with thousands of guests attending the annually sold-out fete.

We are incredibly thrilled to bring the ‘Leather & Laces’ party to New York this year,” said William Ekeroth, President of Axxis Sports & Entertainment. “This is our 11th year and it will surely be one of the most lavish parties of Super Bowl weekend. Our host line-up is the best we have ever had.”

The Liberty Theater, located in the heart of New York City in the Times Square District, will host both nights of the “Leather & Laces” party, bringing old world style, sophistication and history to New York’s most famous neighborhood. The 2014 “Leather & Laces” party is sponsored by Barracuda Networks, Copy, Sign Now, EMC2 and Apollo Jets. For more information and to purchase tickets, visit www.leatherandlaces.com

 

Red Hot Chili Peppers To Join Bruno Mars During PEPSI SUPER BOWL XLVIII HALFTIME SHOW February 2 On FOX

BRUNO MARS and the RED HOT CHILI PEPPERS will share the playbill during the PEPSI SUPER BOWL XLVIII HALFTIME SHOW on FOX in MetLife Stadium in East Rutherford, NJ on Sunday, February 2, 2014. Mars first announced his Super Bowl Halftime performance during an unprecedented live announcement on FOX NFL SUNDAY in New York City’s Times Square just before kickoff of the first Sunday of the 2013 season.

Billboard’s 2013 Artist of the Year, Bruno Mars is a critically acclaimed singer, songwriter, producer and musician. The 18-time Grammy Award nominee and Grammy winner has sold over 130 million singles worldwide. His current album Unorthodox Jukebox and his debut album Doo-Wops & Hooligans have a combined certification total of 60-plus platinum worldwide. According to Billboard, Mars scored his first five “Hot 100” No. 1s faster than any male since Elvis Presley. As a singer, songwriter and producer, Mars has an impressive catalog of 22 “Hot 100” hits. Mars is nominated for multiple major categories at this year’s Grammy Awards including both “Record” and “Song of the Year” for his hit “Locked Out Of Heaven,” in addition to “Best Pop Vocal Album” for Unorthodox Jukebox and “Best Pop Solo Performance.” Bruno and his eight-piece band The Hooligans are set to launch the second leg of their sold-out Moonshine Jungle world tour in North America this summer.

One of the most successful acts in rock history, Red Hot Chili Peppers, which is singer Anthony Kiedis, bassist Flea, drummer, Chad Smith, and guitarist Josh Klinghoffer, have sold more than 60 million albums, including five multi-platinum LPs, and won six Grammy Awards, including “Best Rock Album” for Stadium Arcadium, “Best Rock Performance By a Duo or Group” for “Dani California,” “Best Rock Song” for “Scar Tissue,” and “Best Hard Rock Performance With Vocal” for “Give It Away.”  The band was inducted into the Rock and Roll Hall of Fame in April 2012. The Red Hot Chili Peppers’ latest studio album, I’m With You, was released by Warner Bros. Records on August 29, 2011.

The Pepsi Super Bowl halftime show is the most-watched musical event of the year. More than 110.5 million viewers in the U.S. watched last year’s show.  The Super Bowl and halftime show will be broadcast worldwide.

Bruno Mars joins an esteemed list of recent halftime acts that includes Beyonce, Madonna, The Who,Bruce Springsteen & The E Street Band, Tom Petty and the Heartbreakers, Prince, the Rolling Stones,Paul McCartney and U2. The PEPSI SUPER BOWL XLVIII HALFTIME SHOW is an NFL NETWORK PRODUCTION and will be executive produced by RICKY KIRSHNER and directed by HAMISH HAMILTON .

Toys”R”Us® Celebrates the Super Teams With a Blitz of Personal Appearances, Events and Collectible Merchandise at Its NYC Flagship Store Located Adjacent to “Super Bowl Boulevard”

Toys”R”Us Times Square Kicks Off Weeklong Football Fun for the Family Beginning Wednesday, January 29

Toys”R”Us ® is ready to take it to the gridiron, as the world’s leading dedicated toy retailer today announced a series of family-friendly events in the days preceding “the big game.” The activities will be held at the company’s flagship store, Toys”R”Us Times Square, located on Broadway at 44th Street in the heart of New York City. The store is centrally adjacent to the 13-block SUPERBOWL LOGOstretch of what will be the epicenter of interactive fan and entertainment experiences, aptly called, “Super Bowl Boulevard.” From Wednesday, January 29 to Saturday, February 1, The World’s Greatest Toy Store® will provide thousands of football fans of all ages with touchdown-tastic opportunities, including an appearance and autograph signing by famed comic artist, Todd McFarlane, among others.

As the countdown to the big game begins, Toys”R”Us Times Square will transform into a football fan haven with themed apparel, winter weather gear, collectible sports figures and more,” said Mindy Clements, Vice President, Flagship Stores, Toys”R”Us, U.S. “We are thrilled to be located so close to the action along ‘Super Bowl Boulevard,’ so fans of all ages can visit our store to take a break from the cold and participate in activities that the whole family can enjoy.”

Families Invited to Take a Time-Out for Kid-Friendly Fun
From Wednesday, January 29 to Saturday, February 1, customers visiting the flagship store can enjoy a variety of events and activities for the whole family. Each day, the store will host product demos of Madden NFL 25 by EA Sports on Xbox One kiosks, NFL sticker album collections by Panini and NFL RUSH ZONE “Kickoff Trading Card Game by PAMCO Studios, LLC., as well as football-themed cookie decorating and photo opportunities with Geoffrey the Giraffe. Scoops”R”Us, the flagship store’s in-house ice cream shop located on the Lower Level, will also offer ice cream flavors inspired by the Super Teams throughout the week.

NFL Costumed Character Logo

NFL RUSH ZONE Challenge

Saturday, January 25 and Sunday, January 26, 12 noon – 5pm, Level Two

The NFL RUSH ZONE team would like to challenge young fans to a one-on-one NFL RUSH ZONE Trading Card Game! Kids who participate in the trading card game in-store will receive an exclusive, limited edition set of Rusher Cards!*

Additionally, the store will hold scheduled activities, including visits from ISH and ASH of the NFL’s animated series, NFL RUSH ZONE: Guardians Unleashed on nicktoons, as well as the PEEPS mascot, who will be on-hand to distribute complimentary t-shirts and tasty treats to customers. And, football fanatics can show team pride by participating in trivia contests, designing a rally towel or having their faces painted with team colors.

Crayola® Rallies Team Spirit
On Friday, January 31 from 12pm to 2pm, Crayola will host a special event where pint-sized fans can make their very own rally towel to cheer on their favorite team. Using Crayola Marker Airbrush and Crayola Fabric Markers, kids can create a complimentary, personalized team towel to show their spirit at every game.

Topps® Team Trivia
On Friday, January 31 from 3pm to 5pm, sports aficionados can put their skills to the test with a series of themed trivia games hosted by Topps®. Football buffs who can answer questions about past and present NFL players and notable games, as well as the current Super Teams will have the opportunity to win prizes, while supplies last.

Toys”R”Us Drafts Legendary Comic Superstar for In-Store Signing Event On Saturday, February 1from 11am to 3pm , Grammy/Emmy-winning Producer/Director Todd McFarlane, best known as the creator of Spawn and the creative visionary behind McFarlane Toys, will visit Toys”R”Us Times Square to meet with fans of the artist’s popular collectible figures. The first 400 customers to purchase either the new, exclusive McFarlane Toys Joe Namath NFL Legends or Eli Manning NFL Super Bowl figure at Toys”R”Us Times Square, while supplies last, will obtain a ticket to meet McFarlane and receive his autograph (no rain checks).

Todd McFarlane

Todd McFarlane

Toys”R”Us Times Square Gears Up with Fan-tastic Product Assortment
Visitors to the Big Apple and New York residents alike will find all their favorite NFL accessories and apparel at Toys”R”Us Times Square. Fans of all ages looking to get their hands on collectible merchandise, such as footballs, baseball caps, jerseys, t-shirts, sweatshirts, pillows and throws, will find these items in dedicated feature shops throughout the store. And, fans preparing to brave the cold for the big game can keep warm with cold-weather gear, including knit hats, gloves, scarves, headbands, fleece blankets, travel coffee mugs and hand warmers, among other items. Continue reading