Women spend billions of dollars on cosmetics and beauty products each year because they think that a complex beauty routine is the key to them unlocking their beautiful best. Now back on set, Emmy and Golden Globe® Award nominated star of the TV series “Nashville,” Connie Britton, is busier than ever and offers up her top tips for simplifying her routine. Britton’s latest multi-tasking beauty discovery is POND’S® Luminous Finish BB+, a new beauty benefit cream that
provides flawless coverage in seconds plus a more even skin tone in two weeks. Britton is teaming up with the iconic skincare brand for the year to come – to kick off the partnership, she is inviting women to enter the “POND’S®BB+BFF Sweepstakes” to celebrate the two beauty boosters women cannot live without – POND’S® BB+ and their best friend forever (BFF).
New POND’S® Luminous Finish BB+ is the latest addition to the POND’S® Luminous Line. The multi-tasking beauty benefit cream provides flawless coverage in seconds plus more even skin tone in two weeks and has a unique pigment system designed to immediately conceal imperfections for natural-looking coverage. Unlike other BB creams, it is formulated with Tone Perfecting Complex that visibly fades dark spots. The SPF 15 formula contains UVA and UVB sun protection against skin-damaging rays. The BB+ cream has a superior* coverage of imperfections, dark spot reduction and non-greasy feel with a matte finish.
“I have tried many products over the years and have a cabinet full of the latest moisturizers, sunscreens and foundations to prove it,” says Britton. “I was so excited to finally discover POND’S® Luminous Finish BB+, a product that has short and long term benefits – it gives me flawless coverage instantly and evens out my skin tone while brightening and moisturizing my skin. It really does it all and keeps its promise. ”
Four times Emmy nominated, Connie Britton, is an actress who continually receives accolades for her work in television and film. After stand-out roles on series such as “Spin City,” “24,” and “The West Wing,” she starred in one of the best reviewed shows on television, NBC’s “Friday Night Lights” created by Peter Berg, for which she received an Emmy nomination in 2010 and then again in 2011.
Britton returned to the small screen this past fall starring in ABC’s highly anticipated drama, “Nashville,” in which she plays Rayna James, a legendary country music superstar, earning Britton her first Golden Globe nomination and fourth Emmy nomination. Britton most recently starred as the female lead in “American Horror Story,” Ryan Murphy and Brad Falchuk’s Golden Globe and Emmy nominated series for FX for which she received her third Emmy Nomination. She will next be seen in the film, “The To Do List,” alongside Aubrey Plaza and Andy Samberg. She also appeared last summer’s “Seeking A Friend For The End Of The World” with Steve Carrell and Keira Knightley.
The busy TV star and mom has other tried and true tips for simplifying her routine and making sure she looks her best.
— Make up for Lost Time: As a mom, it’s tough to fit in a full eight hours of beauty sleep! But I’m always really amazed at what a difference a couple of coats of volumizing mascara make in the morning. It actually helps me look bright-eyed and well-rested.
— Snacks to Swear By: Busy routines allow for little time to sit down and enjoy a meal. I make sure to carry high protein, healthy snacks like almonds that are great for my skin and help keep it radiant.
— Get Glowing: I love doing exercise that feels like it strengthens and nourishes inside and out, so lately I have been doing a lot of yoga, which incorporates body, mind, and spirit. I always feel great after!
While a single beauty product can be transformative, POND’S® and Britton know that it takes more than great products to keep women looking and feeling great. Support from other women – their best friends forever (BFFs) – can also help women feel confident and look their beautiful best. That is why POND’S® is inviting women to celebrate the BFFs in their lives with the “POND’S® BB+ BFF Sweepstakes“. Women can enter by creating a custom e-card with a photo of them with their BFF to serve as a reminder of the beauty of their friendship. Each e-card will serve as an entry to the sweepstakes which runs through October 31, 2013. Weekly prizes will be awarded, plus one of two grand prize BFF-worthy getaways to the Bahama Beach Club, a luxury ocean-side resort. Women can also enter to win by sharing their review of POND’S® new BB+ Cream on the POND’S® Facebook page.
“We’re thrilled to share our latest and greatest beauty innovation, POND’S® Luminous Finish BB+, to help women discover bright and luminous skin every day,” says Dawn Hedgepeth, Director of Brand Building, Unilever Skincare. “We couldn’t be more excited to partner with a classic beauty like Connie Britton, who also embodies today’s modern woman. Connie is the ultimate multi-tasker – she does it all and looks good doing it!”
First made famous for its Cold Cream more than 100 years ago, POND’S®, the skincare brand is trusted by generations of women for beautiful skin since 1846, and offers an exceptional variety of skincare products that help women look their beautiful best. POND’S® Luminous Line keeps skin looking bright and luminous all day and includes POND’S® Luminous Moisture Day Lotion with SPF 15, POND’S® Luminous Clean Cream Cleanser, POND’S® Luminous Clean Daily Exfoliating Cleanser and POND’S® Luminous Clean Wet Cleansing Towelettes. The towelettes and cleansers are enriched with moisturizing ingredients and soft white Kaolin clay known to act like a magnet, to gently draw out dirt, makeup and deep-dwelling impurities leaving skin bright and luminous. The complete Luminous Line is available at mass retailers, select drugstores and supermarkets nationwide for a suggested retail price of $4.99 – $9.99. Visit www.ponds.com or POND’S® on Facebook for more information.
NO PURCHASE NECESSARY. Void where prohibited. “POND’S® BB+ BFF Sweepstakes” is sponsored by Conopco, Inc., d/b/a Unilever. Open to legal residents of the 50 U.S. & D.C., 18 or older. Begins 3:00 p.m. ET on 9/19/13 & ends 3:00 p.m. ET on 10/31/13. For official rules, visit www.facebook.com/ponds.