Leading Shoe Retailer DSW Debuts Compilation Book with Launch Party in the Shoe Obsessed City of Angels, October 10, 2013
No matter how bad the day is going, none of it seems to matter with the perfect pair of shoes. Do You Speak Shoe Lover? Style and Stories from Inside DSW, a new softcover gift book from leading shoe retailer DSW, delves into the national obsession with shoes.
To celebrate the October 8th national release of the book, DSW will host a red carpet and launch cocktail party (October 10) for celebs (Giuliana Rancic, Mimi Rogers, Marcia Cross, Jennifer Grey, Calista Flockhart), media, and fashion influencers who will be attending the Los Angeles event at The Annenberg Community Beach House, Santa Monica to celebrate the book, and naturally, SHOES. Party highlights will include a Fabulous shoe gifting lounge, food by Thyme Cafe catering, music by dj Cheila spinning hot tracks, and speical “Shoe Lover” cocktails.
With cover shoe by fashion footwear mogul and visionary Steve Madden, this chic book filled with photos also features a compilation of compelling stories and confessions of Shoe Lovers including actress Jennifer Grey. Readers will garner fashion advice from DSW style gurus and get behind-the-scenes movie and TV shoe nostalgia from their favorite characters in Sex in the City, Forrest Gump and The Wizard of Oz.
The book uncovers shoe truths, trends and beautiful shoe portraits:
— According to Marshal Cohen, Fashion Industry Expert at NDP Group, women in the U.S. are the number one shoe addicts in the world, buying an average of seven to eight new pairs a year.
— Fashion bible Harper’s Bazaar magazine reports, “One in two women own more than 30 pairs of shoes“.
— Portraits of Sex & the City Carrie Bradshaw’s custom blue Manolos, Forrest Gump’s iconic Nike sneakers and Rene Russo’s sexy biker boots from The Thomas Crown Affair.
“DSW Shoe Lovers, customers and employees share passion for life and shoe shopping,” says Cook. “Do You Speak Shoe Lover? is the perfect gift for women who understand how the right shoes can make all the difference at important moments in their lives.”
Do You Speak Shoe Lover? is available for sale now at www.dsw.com and in DSW stores and will be available in retailers nationwide on October 8th.
At DSW, customers experience a breathtaking assortment of designer shoes and bootsat everyday value prices in a convenient assisted self-select shopping environment. Aisles are filled with the latest trends in men’s and women’s shoes – including flats, pumps, boots, booties, sandals, wedges and athletic shoes. DSW also features a variety of styles for special occasions –perfect for a wedding or party. For an even larger selection, www.dsw.com offers more styles, extended sizes, kids’ shoes and Luxe810 which offers top luxury brands up to 50% off.
As of October 4, 2013, DSW operates 385 stores in 42 states, the District of Columbia and Puerto Rico, and operates an e-commerce site, www.dsw.com, and a mobile website, www.m.dsw.com. DSW also supplies footwear to 347 leased locations in the United States under the Affiliated Business Group. For store locations and additional information about DSW, visit www.dswinc.com. Follow DSW on Twitter at www.twitter.com/DSWShoeLovers and like DSW on Facebook at www.facebook.com/DSW.
— Phillip D. Johnson