2013 New York International Auto Show Preview: Wonder Woman-Inspired Kia Sportage Lassos New York

World’s Most Iconic Female Super Hero Pairs with Kia’s Capable and Stylish Crossover to Raise Awareness for “We Can Be Heroes” Giving Campaign

Wonder Woman-themed Sportage is the seventh of eight customized Kia vehicles representing characters from the Justice League

Super Street brings Wonder Woman’s power, inspiration and sense of equality from comic book pages to Kia’s spirited CUV

Kia Motors America (KMA) has teamed up with DC Entertainment and Super Street magazine to build a head-turning Kia Sportage inspired by Wonder Woman‘s power, inspiration and sense of equality.  Unveiled today in conjunction with the 2013 New York International Auto Show, this uniquely customized Sportage signals the continuation of a 10-month, eight vehicle partnership between Kia and DC Entertainment based on the iconic characters that make up the Justice League – Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg.  An eighth and final vehicle will be an amalgamation of all seven Super Heroes in one.  Influenced by the artistry of comic book visionary, Jim Lee, the Justice League-inspired Kia vehicles serve as a force for good in the world by raising awareness for DC Entertainment’s “We Can Be Heroes” giving campaign, a relief effort to bring help and hope to people affected by the hunger crisis in the Horn of Africa (www.WeCanBeHeroes.org).

Kia Today Unveils Wonder Woman Sportage in New York City.  (PRNewsFoto/Kia Motors America)

Kia Today Unveils Wonder Woman Sportage in New York City. (PRNewsFoto/Kia Motors America)

DC Entertainment‘s We Can Be Heroes (www.WeCanBeHeroes.org) is a giving campaign designed to raise awareness and critical funds needed to fight the hunger crisis in the Horn of Africa.  Using the iconic Justice League characters from DC Entertainment – Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg – We Can Be Heroes aims to raise funds for the three humanitarian aid organizations working in Africa:  Save the Children, International Rescue Committee, and Mercy Corps.  In 2012, the campaign raised almost $2 million.  These funds delivered help and hope to over 5 million men, women, and children in Ethiopia, Kenya, and Somalia whose lives have been severely affected by drought and famine.  In 2013, DC Entertainment will continue to unleash its stories, characters and talent to encourage more people to join the Justice League in the fight against the hunger crisis in the Horn of Africa.

The 2013 Kia Sportage offers value-, image- and safety-conscious consumers a striking design and a standout combination of fun-to-drive performance, the latest in-vehicle technologies, and an abundance of comfort, convenience and safety features all at a tremendous value.  The sleek and modern Sportage is available with either a 2.4-liter, 176 horsepower engine or a 2.0-liter, 260 horsepower Turbo GDI engine.  Inside the cabin, the Sportage offers a host of available technology features, including Kia’s UVO Powered by Microsoft(®1 )hands-free, voice-activated infotainment system.  The 2013 Sportage features a starting MSRP of $19,000(2). Continue reading

2013 New York International Auto Show Preview: All-new 2014 Jeep® Cherokee: No-compromise Mid-size SUV Sets a New Standard

There is a new king of the hill in the mid-size sport-utility vehicle (SUV) segment: the all-new 2014 Jeep® Cherokee. Jeep®  has raised the bar with legendary benchmark capability, world-class on-road dynamics, fuel economy up to 31 mpg, revolutionary Jeep design with world-class craftsmanship inside and out, and an array of advanced safety and technology features.

The renowned Cherokee name returns to the Jeep® vehicle lineup for the 2014 model year. The result – the all-new 2014 Jeep Cherokee completely redefines the mid-size SUV segment, delivering legendary Jeep 4×4 capability, a segment-first nine-speed automatic transmission, fuel economy improvements of more than 45 percent (versus the outgoing Liberty model), superior on-road ride and handling, a cutting-edge, revolutionary design, world-class craftsmanship, class-exclusive technology and more than 70 advanced safety and security features. The Jeep Cherokee is set to delight consumers both on the road and on the trail.

All-new 2014 Jeep Cherokee Limited model.  (PRNewsFoto/Chrysler Group LLC)

All-new 2014 Jeep Cherokee Limited model. (PRNewsFoto/Chrysler Group LLC)

The 2014 Jeep Cherokee boasts numbers that make the difference for the SUV customer that cares about fuel economy and capability in all weather conditions — fuel economy improvements of more than 45 percent, more than 70 safety and security features, numerous industry and segment “firsts,” a nine-speed automatic transmission, a 3.2-liter Pentastar V-6 engine with 271 horsepower and 239 lb.-ft. of torque, a 2.4-liter MultiAir2 Tigershark I-4 engine with 184 horsepower and 171 lb.-ft. of torque, nearly 500 miles driving range on a tank of gasoline and three new, innovative 4×4 systems that deliver legendary Jeep capability including crawl ratios of 56:1 with the 2.4-liter engine and 47.8:1 with the 3.2-liter engine, an improvement of up to 90 percent versus the outgoing model.

The 2014 Jeep Cherokee competes in the mid-size SUV segment, the largest SUV segment in North America, with roughly 2 million sales in 2012. The all-new 2014 Jeep Cherokee is available in four different models in the United States and will arrive in volume in dealer showrooms in the third quarter 2013. Customers can choose from the 2014 Jeep Cherokee Sport, Cherokee Latitude, Cherokee Limited and the rugged, Trail Rated 2014 Jeep Cherokee Trailhawk. The Jeep Cherokee mid-size SUV will offer consumers 11 different exterior colors from which to choose: Bright White Clear Coat, Brilliant Black Crystal Metallic Clear Coat, Billet Silver Metallic Clear Coat, Deep Cherry Red Crystal Pearl Coat, Eco Green Pearl Coat, Mango Tango Pearl Coat, Auburn Pearl Coat, Cashmere Pearl Coat, Granite Crystal Metallic Clear Coat, True Blue Pearl Coat, and Anvil Clear Coat. The Cherokee is built in the United States at Chrysler Group’s Toledo (Ohio) Assembly Plant. Continue reading

DEWAR’S® Launches New DEWAR’S Highlander Honey

New Innovation – DEWAR’S Blended Scotch Whisky Infused with Natural Flavors; Perfect for “The Drinking Man”

The House of DEWAR’S® has the spirits industry buzzing with the U.S. launch of DEWAR’S Highlander HoneyDEWAR’S

The House of DEWAR'S(R) has the spirits industry buzzing with the U.S. launch of DEWAR'S Highlander Honey-DEWAR'S Blended Scotch whisky infused with natural flavors.  This unique innovation is crafted by the infusion of hand-selected Scottish honey along with natural flavors into the original DEWAR'S WHITE LABEL(R) blend, the #1 selling premium Blended Scotch whisky in the United States. DEWAR'S Highlander Honey will be available nationwide in April 2013 at fine wine and spirits retailers with a suggested retail price of $23.99 per 750 mL bottle. More information is available via www.Dewars.com.  (PRNewsFoto/DEWAR'S)

The House of DEWAR’S(R) has the spirits industry buzzing with the U.S. launch of DEWAR’S Highlander Honey-DEWAR’S Blended Scotch whisky infused with natural flavors. DEWAR’S Highlander Honey will be available nationwide in April 2013 at fine wine and spirits retailers with a suggested retail price of $23.99 per 750 mL bottle. More information is available via http://www.Dewars.com. (PRNewsFoto/DEWAR’S)

Blended Scotch Whisky infused with natural flavors.  This unique innovation is crafted by the infusion of hand-selected Scottish honey along with natural flavors into the original DEWAR’S WHITE LABEL® blend, the #1 selling premium Blended Scotch whisky in the United States(1). DEWAR’S Highlander Honey brings delectable sweetness with a pleasing bite to a new, urban and modern consumer and  is the first offering in a strikingly modern and new “Highlander” range of products that will include unique expressions of DEWAR’S Blended Scotch whisky infused with natural flavors and include innovations showcasing traditional and indigenous Scottish ingredients. From the eyes to the nose to the palate, consumers will find a captivating blend of sweetness and bite with DEWAR’S Highlander Honey.

Using Scottish honey harvested near the DEWAR’S distillery in Aberfeldy, Scotland, DEWAR’S Master Blender Stephanie Macleod has taken a uniquely local approach to crafting the first expression of the “Highlander” range.  The composition and taste of honey is terroir-driven. Macleod uses honey from local bees, which draw their honey profile from the rugged terrain of the Scottish Highlands and the warm, silky texture of Scottish plants. Scottish honey gives DEWAR’S Highlander Honey a unique smooth, buttery composition.

To create the taste of DEWAR’S Highlander Honey, Macleod places Scottish honey into a mesh pouch then infuses it with other natural flavors into DEWAR’S WHITE LABEL.  The blend is then filtered through oak cask wood chips. Beyond enhancing the treasured characteristics of DEWAR’S WHITE LABEL, the DEWAR’S Highlander Honey infusion process also maintains the desired 40% alcohol by volume.

DEWAR’S Highlander Honey delivers fantastic notes of honey, but still retains the treasured characteristics of the original blend, which is renowned for its complex taste profile and its unparalleled smoothness,” says Macleod. “By using DEWAR’S WHITE LABEL as the core for DEWAR’S Highlander Honey, the infusion process builds on the already present honey aromas found in the blend and creates an exceptionally well-rounded and harmonious taste profile that “The Drinking Man”  has come to expect from DEWAR’S.

The launch of DEWAR’S Highlander Honey and the new DEWAR’S “Highlander” range of products also demonstrate DEWAR’S pioneering innovation and its commitment to raising the standard within the industry. The House of DEWAR’S has established a wide range of historic accolades.  DEWAR’S is the most awarded blended Scotch whisky in the world and was one of the first distilleries to double-barrel age, also known as “marrying,” its Scotch whisky blends. This process first created by Master Blender AJ Cameron and still followed today, involves placing newly created blends back into vintage oak casks for a second period of maturation, creating remarkable smoothness and depth of character.

DEWAR’S WHITE LABEL has been stung by Scottish honey bees near Aberfeldy, Scotland, and the result is alluringly smooth, revealing a velvety, mellow character with influences of juicy citrus fruits. 

DEWAR’S Highlander Honey is a welcome addition to The Drinking Man’s portfolio and continues DEWAR’S long history of pioneering innovation within the spirits industry,” says Arvind Krishnan, VP Brand Managing Director for the DEWAR’S brand.Consumers are turning to brown spirits for their fullness of flavor and the rich taste they deliver. DEWAR’S Highlander Honey appeals to these consumers who seek new varieties and tastes and the DEWAR’S name assures them of quality.”

DEWAR’S Highlander Honey is perfect on the rocks, in a chilled shot drink to enhance the Scottish honey notes, or in a cocktail. A DEWAR’S Highlander Honey & Cola showcases the perfectly mixable nuances of the blend.

DEWAR’S Highlander Honey will be available nationwide in April 2013 at fine wine and spirits retailers with a suggested retail price of $23.99 per 750 mL bottle. More information is available via www.Dewars.com.

Founded in 1846 by John Dewar, DEWAR’S has grown from a small wine and spirits merchant shop in Scotland, to one of the largest Scotch whisky brands in the world.  Best known for its iconic DEWAR’S WHITE LABEL, it has expanded its family to create a portfolio of premium and super premium whiskies including DEWAR’S 12 Year Old, DEWAR’S 18 Year Old and the exclusive DEWAR’S SIGNATURE. These whiskies are crafted using the DEWAR’S double barrel ageing process. Pioneered by DEWAR’S in 1899, it involves returning the hand-crafted blend to vintage oak casks for further maturation. The result is a smoother taste with a long, lingering finish; a taste that wins medals and applause, making DEWAR’S the world’s most awarded Blended Scotch.

In 2012, DEWAR’S launched a new advertising campaign called “The Drinking Man’s Scotch” aimed at connecting with a modern man.  The campaign has intelligence and wit and uses an alluring and mysterious Scottish woman to deliver advice on living life and on drinking Scotch.  The campaign has television, print and digital extensions. Continue reading

Easter Best with Stride Rite®

Stride Rite® Offers Breadth of Fashionable Styles for Spring

Stride Rite®, the leader in premium children’s footwear, is unveiling their Spring 2013 Collection for boys and girls just in time for Easter.

Stride Rite Children's Group Spring 2013 collection

Stride Rite Children’s Group Spring 2013 collection

With on-trend styles from Stride Rite®, Saucony® Kids, Keds® Kids and Sperry Top-Sider® Kids, the latest collection, now available at Stride Rite® locations, capitalizes on the hottest kids fashion trends designed into functional footwear for baby through kids size 7.

Stride Rite Children's Group Spring 2013 collection

Stride Rite Children’s Group Spring 2013 collection

Continue reading