2013 INTERNATIONAL HOME & HOUSEWARES SHOW WRAP-UP REPORT: Kitchen Ruled With the Introduction of New Products, New Innovations and New Colors

KITCHENAID® PRO LINE® SERIES HONORED BY INTERNATIONAL DESIGN COMMUNITY

KITCHENAID INTRODUCES ITS FIRST OWN COLLECTION OF COOKWARE/KITCHENWARE

Every year, the INTERNATIONAL HOUSEWARES ASSOCIATION, the 75-year-old voice of the housewares industry, which accounted for (US)$305.5 billion at retail worldwide in 2011, produces the INTERNATIONAL HOME + HOUSEWARES SHOW. The not-for-profit, full-service association sponsors this, the world’s premier exposition of products for the home, and offers its 1,700 member companies a wide range of services, including industry and government advocacy, export assistance, State-of-the-Industry

KitchenAid.  (PRNewsFoto/KitchenAid)

KitchenAid. (PRNewsFoto/KitchenAid)

reports, point-of-sale and consumer panel data through HOUSEWARES MARKETWATCH, executive management peer groups, a unique Web-based community at www.housewares.org and group buying discounts on business solutions services. (This year the show featured 2,100 exhibitors and attracts more than 60,000 attendees.)

This year, KITCHENAID, the foremost leader in the kitchen for the home and professional cook, introduced a raft of new additions, new colors to product their various product lines, as well as introducing their very own, in-house, collection of cookware/kitchenware. Reinforcing its position as the brand with the most complete collection of premium appliances and kitchenware in the industry, the company announced plans to introduce the first line of non-licensed cookware, bakeware and kettles in its nearly 100-year history. KitchenAid had previously offered these products through a licensing arrangement. Continue reading