Just in time for the New Year, and in a way, playing catch-up to Singapore Air, Cathy Air, Air France, British Airways and the other international airlines that has long made it a front of book priority to pamper their passengers to infinity, First Class and Business Class customers traveling internationally on AMERICAN AIRLINES (www.aa.com) can now indulge in a host of new upgrades. As they say, better late than never. The new premium inflight experience was launched onboard American’s 777-200ER, 767-300ER and 757-200 aircrafts flying in EUROPE, ASIA and long haul LATIN AMERICA markets.
Upon boarding, First Class customers will receive a welcome aboard card and an amenity kit, stocked with DERMALOGICA® SKINCARE products, that doubles as a tablet case. In addition, customers will enjoy upgraded CLOSED-TOE SLIPPERS, an additional pillow, and the choice of a SPECIALTY MIMOSA. Business Class updates include new slippers and an amenity kit with AKHASSA® COSMETICS.
While inflight, First and Business Class customers can choose from new menu selections that will be served on updated, more modern china along with new flatware and upgraded linens. In addition, First Class customers will receive other specially designed items including a textured placemat, napkin ring, accent water glass and an amuse-bouche, a bite-size hors d’oeuvre.
Designed to resemble the personalized service provided in an upscale restaurant, First Class customers’ entrees and beverages will be hand-delivered upon request. Food and beverage enhancements will include more variety and selections, including the introduction of a soup option, and a customizable pasta entree – a first for an airline. First Class customers will also see an expansion of American’s signature sundaes with a featured sundae option, a breakfast card – similar to hotel room service, increased bread options and a pre-landing sweet treat and spa water.
A wine sampling will be offered inflight for First Class customers. Customers will receive a tasting card to assist in their selections for the remainder of the flight and all offerings will be specially chosen for the flight by American’s wine consultant, Ken Chase.
Business Class customers will also enjoy newly designed food elements and a customized sundae from the airline’s popular dessert cart.
In addition, premium class customers on the 777-300ER aircraft, set to begin flying on Jan. 31, will enjoy a walk-up bar with a selection of snacks, sandwiches and assorted sweets, available between the first and last meals.
“As we build toward a new, more modern airline, we have thoughtfully considered each detail of the international premium experience from beginning to end by providing high-quality amenities and dining options that our customers expect,” said ROB FRIEDMAN, AMERICAN’S VICE PRESIDENT – MARKETING. “By delivering a service that offers such personalization, we are able to provide an enhanced inflight experience that truly meets the expectations of our premium customers, and reminds them of home or their favorite restaurant.”
These recent enhancements are another example of how American continues to invest in elements that will modernize—and optimize—its customers’ travel experience. The new international premium experience complements American’s array of products and services that together are building toward the new American. To learn more about American’s enhancements to the international travel experience, visit aa.com/flyincomfort.
AMERICAN AIRLINES, AMERICAN EAGLE® and the AMERICANCONNECTION® carrier serve 260 airports in more than 50 countries and territories with, on average, more than 3,500 daily flights. The combined network fleet numbers nearly 900 aircraft. American’s award-winning website, AA.com®, provides users with easy access to check and book fares, plus personalized news, information and travel offers. AMERICAN AIRLINES is a founding member of the ONEWORLD® ALLIANCE, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members and members-elect serve more than 900 destinations with more than 9,000 daily flights to 150 countries and territories.
(AMERICAN AIRLINES, INC. and AMERICAN EAGLE AIRLINES, INC. are subsidiaries of AMR CORPORATION. AMERICANAIRLINES, AMERICAN EAGLE, AMERICANCONNECTION, AA.COM, and AAdvantage are trademarks of AMERICAN AIRLINES, INC.)
SOURCE: AMERICAN AIRLINES
Web Site: http://www.aa.com