While we are all getting ready to celebrate the upcoming holiday with our friends and family, we need to remain cognizant of one very important fact that is both frightening and heartbreaking to our very core: LAST YEAR NEARLY HALF A MILLION BABIES WERE BORN WITH HIV. By 2015, that number could be zero.

This WORLD AIDS DAYDECEMBER 1st – (RED) is launching a new campaign that brings light to the important fact that by 2015 we can have a world where virtually no child is born with HIV. With continued funding to organizations like the GLOBAL FUND TO FIGHT AIDS, TUBERCULOSIS AND MALARIA, we have a chance to work towards a world where the number of babies born with HIV could be zero in 2015 – creating the first AIDS Free Generation in 30 years.


How is this possible? There’s a reality that is not well known – THAT HIV POSITIVE PREGNANT WOMEN CAN GIVE BIRTH TO HIV FREE BABIES. With access to treatment and care, during the later stages of pregnancy, labor and breast-feeding, an HIV positive mom can give birth to a child born HIV free. With an estimated 1,200 children infected with HIV each day—and over 1,000 of those who are in Sub-Saharan Africa—the goal of an AIDS FREE GENERATION is one that the people at (RED), along with the many organizations in the global health community, are committed to trying to make a reality.

As a way to raise awareness and educate about this goal, and create a rallying cry to help achieve it, (RED) have enlisted a whole host of talented street artists, painters, illustrators, photographers and sculptors to provide their creative interpretation of the fact that ’THE AIDS FREE GENERATION IS DUE IN 2015’. Each artist chose a headline and incorporated a unique take on “2015”.

Take a look at some of their amazing renditions and what inspired their designs. Then show your support this WORLD AIDS DAY by selecting your favorite artwork and making it your Facebook profile picture. And when you change your profile picture on Facebook- or take a number of other actions on the social networks in support of (RED) – your action helps turn our map of the world (RED).

You can view the designs at


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